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President Obama’s Mortgage Relief Plan Sends Consumers Online Looking for Answers

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San Francisco – March 2, 2009 – Trulia.com, the best place to start a real estate search (www.trulia.com), experienced a record month in usage at  Trulia Voices, the largest online real estate community.  Consumers flocked to the community looking for answers and insight from real estate professionals and engaged in discussions with other concerned home owners and home buyers.  The top 5 trending topics showing significant growth in February were:

 

 

During February 2009, Visits to Trulia Voices increased 146% year-over-year, volume of Question and Answer activity in Trulia Voices Q&A increased 114% year-over-year, real estate professional’s answer volume increased 96% year-over-year and consumer questions increased 181% year-over-year.

 

“Trulia Voices has been showing steady growth since its launch in 2007 and this month was a direct indication of how much consumers are looking for information related to the real estate market,” said Heather Fernandez, VP of Marketing of Trulia.  “President Obama’s Mortgage Relief plan has created lots of confusion and consumers are trying to determine if they qualify for some relief or tax credit. Consumers are looking for guidance and education and are relying on our pool of more than 200,000 real estate professionals for advice and insight.” 

 

 

February 2009:  Top 5 Growth Categories in Trulia Voices Q&A  

Category

% Change y-o-y

Foreclosure

170% ↑

Financing

61% ↑

Home Buying

44% ↑

Home Selling

23% ↑

Schools

21% ↑

 

 

About Trulia, Inc.

Trulia, Inc., has revolutionized real estate search by offering a rich, intuitive user experience to help consumers find homes for sale, track local price trends, compare properties and neighborhood data all at the hyper-local level.  Trulia Voices, the largest real estate community on the web, allows home buyers, sellers, agents and real estate enthusiasts to ask questions, receive advice and blog on topics such as the buying and selling process, foreclosures, refinancing and more.   Trulia’s user-friendly search can also be accessed on more than 100 websites as a result of our media partnerships.  Trulia has received a number of awards, including the 2008 People’s Voice Webby Award in the real estate category.  For more information, visit http://www.trulia.com/.

 

Media Contact:

Ken Shuman / kshuman@trulia.com / 415-517-7211