Trulia has owned me since late 2007 - they are graphically ahead by leaps and bounds over Zillow and I love cool websites. Trulia's heat maps and the other trend graphics are superior stuff.
Because of my close association with Trulia, I look even cooler than I already am when I tip people off to the value of Trulia.
Trulia Voices is the main glue here for me and I have answered like 1400 + questions about all kinds of real estate topics.
The way that I see it, being able to field interesting questions as well as ridiculous questions is simply fun, and it's a steady platform for spreading the good word about who you are and how you can help people with their real estate needs. Trulia Voices is very educational for all of the Voices, and for the consumer it's a proactive goldmine.
I don't ever spend time on Zillow. They have a numbers game sales organization that pounds the phones everyday and I'm sure that their eyeball value proposition is a good one for certain agents.
As for me, I feel like I got here early on Trulia and "I'll stick around"...
Gary Keller is finishing his next best seller - it's entitled "One" and he'll debut it in February.
It's about mastering one thing.
In my case, when it comes to real estate social media, I am mastering one thing - Trulia - Trulia Voices Q&A in particular.
Trulia Voices is a superior "haven't met" platform for interaction with consumers who are buying and selling right now, or in the future. In the future, I don't see how I'll ever have time to go out of my way to look at Zillow and build a vested social interest there...