What's the pros and cons of 1 percent realtors?

Asked by Abc, Austin, TX Fri Aug 10, 2007

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Julie Nelson, Agent, Austin, TX
Sat Aug 11, 2007
Wow ... a big response on this topic. I am asked this question often and here is my typical response: discount brokers have been around for a long time, this is not a new trend, but I believe you get what you pay for. The name 1% is a bit of a misnomer as most sellers will offer the 3% to a buyers agent then whatever they negotiate for their listing services. I have been told that most sellers who use discount brokerssign up for more than the bare bones 1% list expense. Many discount brokers have a menu-based fee structure so that you would pay x amount to go into the MLS, x for photos, x for a virtual tour, x for flyers, x for open houses etc. So let’s say, hypothetically, that the average seller who signs up with 1% realty actually signs up for 2% of listing services, then they would be signing up for a 5% deal. Perhaps they should be called 4 or 5% realty? I believe you get what you pay for.

It is a very competitive market out there and I believe sellers, at least in the tech-savvy Austin market, need to be as competitive as possible to increase their chances of selling quickly and attracting high offers. A 2005 National Association of Realtors study said that 77% of buyers use the internet to search for a home. In my opinion it is wise for sellers to use an agent who utilizes significant internet tools to market his/her properties. Again, you get what you pay for.
Pros: it’s cheap
Cons: it’s cheap
4 votes
Flag Sun Dec 4, 2016
1% agents are on the rise
Flag Sun Oct 19, 2014
Dave Rivera &…, Agent, San Francisco, CA
Sun Nov 11, 2007
Along with all the other answers, here is my experience: they don't answer their phone or respond to requests from agents or clients with agents. I've had more than one client tell me this. The 1% agents want to find a buyer who is unrepresented so that they can get both sides of the commission. As I see it, this is the only financially feasible option. Sure, they take a listing for 1%, but, if it sells, they get 4%. I've also been told by clients that at an open house, the 1% listing agent, after being told the buyer is working with an agent, says "you won't get this house unless you buy with me". I'm not making this up!
3 votes
Ruthmarie Hi…, , Westchester County, NY
Sat Aug 11, 2007
You can get your home LISTED on the MLS for 1% - but that's about it. That probably isn't a good deal though becuase as Ruth pointed out, you can easily get your home listed for a flat fee - which is probably way less than 1% of your sales price.

The trouble with 1% is that when you talk about a commission, your agent isn't just walking away with the entire check. I think that a lot of people who think that 1-3% should be "sufficient" to sell a home don't recognize what is involved and who gets paid what and how much work is involved for each task.

The commission must be split between the listing side (the agent you hire) and the selling side (the agent who brings a buyer.) So, for argument sake, the listing side in your scenario gets 0.5% and the selling side gets the same. That money is then split between the agent and the brokerage. Since its been a slow year, even good agents will be on a 50:50 split with their office - although this varries according to location, office and agent. That leaves listing and selling agent with as little as .25% in thier pockets before taxes and expenses. If your home is worth $500k that leaves each agent with $1250.00.

Do you seriously think that your listing agent can do much of anything in the form of open houses, promotion and advertising for that kind of money? Even on a small co-op I can count on paying about $500 in advertising alone. Flyers and postcards etc. all add up as well. By the time I am done, and when you add in taxes I would be lucky to take home about $500 for what might be six months of work. I can not make a living that way, nor can anyone else.

On the selling side, it's just as difficult. Agents will not be rushing in to show your property. In most parts of the country (not all) we are in a buyers market. Buyers have a TON of choices. When I work with a buyer these days, I can end up showing them upwards of 30-40 properties in a 50 mile range (and our market isn't bad at all.) Just to get to an accepted offer and contract can take months of gasoline, time and shoe leather. The commission on this side is even more unattractive because sales is far more time consuming than listing. Since there are so many homes to show, most agents would tuck your home to the bottom of any list they had and would only show it if the buyer would agree to cover the balence of their commission. Most buyers won't - or would insist that agent expenses be negotiated into the terms of the contract.

If you want to list your home on the MLS but don't want to pay the full fee, you should go with a flat fee service and offer the coop (selling side) a full commission. You won't gain the benefit of the MLS listing if you don't do this. If you go that way , you will have to do all of your own advertising, promotion, showings and open houses. Not to mention negotiations, inspections, preapprovals, contracts etc. You may or may not save any money. Remember that buyers are very savvy these days and they will know that you are selling at a reduced commission and will try to cash in on some of your savings. In most markets, buyers are in the driver's seat and will reduce their offer because you are "saving money" by doing most of it yourself.

Good luck!

*Please note that all discussions of commissions and splits are hypothetical and are for educational purposes only.
3 votes
Ruthless, , 60558
Sat Aug 11, 2007
I am in favor of discount brokers because "If you want something done right, you have to do it yourself". But a 1% Realtor does NOT sound like a good idea. Most of the LISTING discount brokers charge a FLAT fee upfront, not a percentage on the back end. You as the seller then have the option (sometimes) of selling FSBO or co-broking with a Buyer's agent. In that case, you want to offer MORE than the traditional co-broke amount to encourage the Buyer's agent to work with the discount company. In my case, the norm is 5% with the Buyer's agent getting 2.5%. So the co-broke I'm offering through the MLS discount service is 3% to the Buyer's agent.

As mentioned by Carrie, "You get what you pay for" is one of my favorite sayings by Realtors because of the irony. You could sign a listing agreement with a Realtor for 10% but if they don't sell it, you have PAID them ZERO, thus getting what you paid for. The whole "out of date" and "conflict of interest" commission structure in the Real Estate industry is flawed for the seller, buyer and agents.

On another note, originally many of the discount brokers were geared for the novice to save money. But many quickly realized that their true target was the experienced buyers and sellers. The novices NEED the assistance of a FULL SERVICE agent. Selling a home costs money and takes expertise, there is NO WAY to get around that.

ABC, read through old posts such as "Buy Owner" (disaster), "full service", and "flat rate".
Here are some of the relevant threads:

Good Luck,
Web Reference:  http://www.oak-park-il.com
3 votes
Diane Menard, Agent, Marietta, GA
Sun Nov 11, 2007
I think you have gotten some great answers here but I needed to add one thing and that is If an agent can not negotiate their own commission, how do you expect them to negotiate the price of your house.

2 votes
not take a owners money we pay for this house then you get 6 3 onths of my mortgage payment...thats bs
Flag Sun May 7, 2017
Roberta Murp…, Agent, Carlsbad, CA
Sat Aug 11, 2007
Pros: You may save on commission,
Cons: You may not.

Pros: You may gain valuable experience in selling real estate on your own.
Cons: You may never want to go there again.

Pros: It can be a workable strategy in a seller's market.
Cons: It could be disastrous in a buyer's market.

(You seriously ask a very good question. I just can't resist simple answers--and wish you well regardless of your listing strategy!)
2 votes
Carrie Crowe…, Agent, Southaven, MS
Sat Aug 11, 2007
My first immediate thought is if they are willing to discount their money so quickly, whether buyer presentation, listing presentation or both, how much more quickly will they discount yours! It is not to knock discount brokers, and in truth it is all negotiable, but there is some validity here to the old saying "You get what you pay for". Be sure to find out what you get for that 1%. Then ask an agent that charges a 3% fee, and get a detailed accounting of what you get for that! Compare your lists, you are the one that ultimately has to decide how much service you want, and what you are willing to pay for it. My guess is with the changing market, service is going to be a key element in getting property sold. Those agents that offer full service and deliver will be the most sought after agents, and will be worth every penny of their commission.
Web Reference:  http://carriecrowell.com
2 votes
Sudhir Matth…, Agent, Pleasanton, CA
Fri Jun 9, 2017
I do have a few 1% realtors in my market. Their story is that they will list for a total 3.5% of which 1% goes to the listing agent, but a 2.5 is a must for the buyer's agent as all realtors give 2.5% to the buyer's agent. Advising that the buyer’s agent commission cannot be lower than 2.5% otherwise many cooperating Realtors may not show keen interest to show the home.
Most 1% realtors are a team. Sometimes the team member is an active realtor or the silent spouse.
Can you imagine how much a realtor can make from selling your home at 1%? Considering the fact that there is a cost to list a home and to get it SOLD, and most realtors agree to cover the below cost in their 1% commission.
House cleaning
Carpet Cleaning
virtual tour
Brochures (flyers)
Then there are costs to the realtor that he/she pays annually for:
Membership to the MLS
Web hosting for the website.
Cost to advertise & market his service. Prospecting.
License renewal.
Then there is time spent in selling the home:
Posting it on MLS
Web posting
Broker tour (cost of snacks & water (the minimum cost)
Open House (sometimes snacks & water)
reviewing offers
Managing the transaction.
Transaction coordination (if they have a coordinator then there is a fee)
A cost to maintain a car & gas.
So, for the time and money spent on selling the listing, a listing agent can never survive on a 1% commission. Because after all the expenses he still needs to pay his taxes and if he is the owner of the brokerage there is a cost to run his business/rent a place to run his business. If he is working under a brokerage then he must split whatever is left out of the 1% with his brokerage.
So, what is typically done is to try to list it much lower than the market, advising that if it's listed much lower we will have more buyers at the open house. Listing a home, a little lower is good but much lower is not always good.
From the listing agent’s perspective, it’s a numbers game, the more buyers walk in at the open house they will be able to grab at least one buyer and offer him/her a rebate and double end the deal. That's a total 3.5% commission less whatever buyers rebate. Also, pick up a few more buyers and sell them some other homes.
When a home is listed at 1% I believe the realtor is working for his/her own interest to get a buyer and to represent him/her with the purchase. Otherwise, it’s very hard for any realtor to survive in this industry with a 1% commission with all the above expenses in any market condition Unless the home price is in the millions.
The median price range in my market is 1million.
The debatable question - is the seller getting the highest & best offer.
1 vote
LystHouse, Agent, Dallas, TX
Thu May 19, 2016
There are plenty of discount brokers that will sell your house for 1%. Unfortunately there aren’t many that provide real value beyond a basic listing, including contract negotiation.

At LystHouse, we’re actually not a discount brokerage. We’ve just figured out how to leverage technology, and hand selected super agents, to simplify and speed up the home selling process and in that process, charge less and save you thousands. It’s 2016, and we believe that its time for real estate to change.?At LystHouse.com, we create your Lysting in minutes and then we list your property on thousands of websites including Zillow, Trulia, the MLS, and more. In addition to that, we are a full service brokerage so you get support from an entire team of super agents 7 days a week.??

We can’t speak for all 1% realtors, but here are the pros of working with LystHouse:

1. All of our clients save thousands of dollars
2. Our patent pending technology ensures that your listing is up quick, and we list your property on more sites including realtor.com, Zillow, Trulia, MLS, and thousands more.
3. Realtor advice and support by phone, chat, email, or in-person.
4. We negotiate hard on your behalf, reviewing all your contracts with you and making sure you’re covered legally, and financially, and we do it until you’re satisfied with an offer!
5. Closing Coordination.?Our agents handle all of the work, communication and scheduling that needs to happen once a contract is accepted.
6. Fanatical Customer Support.??We believe that treating you right, and doing whats best for our clients is paramount to both your success and ours.?We go the extra mile all the time, every time
7. Free Yard Sign and lockbox.
8. Unlimited Listing Changes
9. Social Media Marketing Tools
10. All offers and leads are presented.??We make sure you get the full picture and we walk through each contract line by line to ensure you’re comfortable with everything you are signing.
11. Featured Lysting on LystHouse.com
12. Automated Technology
13. Our technology typically allows us close transactions 30% faster than traditional real estate agents.

Cons of working with a Traditional Real Estate Agent:

1. Typically pay thousands more $$ in commissions.
2. Can take days to get in touch with your realtor, and even longer to list your home.
3. Contracts are typically created by hand, leaving them prone to errors and can take days to draw up.??Vital time that could cause you to lose out on an offer.
4. Don’t typically list your property on thousands of websites.??
5. Long lead times and manual intervention
6. Inconsistent service and results.

The big bonus for home sellers is if they choose to buy property through us too: we will sell their property for FREE!

Don’t use a discount broker, use a broker who’s just figured out how to give you better service at a fraction of the cost.?Give us a call to see how much you could save. 855-866-8339
1 vote
LystHouse may be a good brokerage but the cons you list for traditional realtors is antiquated and deceptive in my opinion. Any good realtor will list your home on hundreds if not thousands of sites. All the larger brokerages I have had contact with have automated technology and paperless transaction ability. A good realtor at any brokerage understands the importance of a timely response to phone calls, texts and emails from clients.
Flag Mon Oct 3, 2016
Paul, Agent,
Sun Nov 2, 2014
Just because you're paying more doesn't necessarily mean you'll get better service. Ask prospective real estate agents to give you a list of the things they are going to do for you and compare. You'll find agents at different price points that offer the same level of service. Personally, I work for 1% and offer more services than the premium brands that want 3%. (List of services detailed on http://paulegli.com.) However, I operate in the DC Metropolitan area, particularly Montgomery county, where home prices are expensive and 1% of the sales price is often a sizable amount.
1 vote
Russell Spil…, Agent, Austin, TX
Sat May 31, 2014
There is a lot of good information here. My input is that each real estate transaction you take part in is a negotiation from the moment it begins to the moment it funds. By law there is no set rate or percentage of commission that must be adhered to. That being said each REALTOR has determined that their time and services are worth a certain amount and data suggests many agents want around 3%.
There is much more to be said about this topic, but my underlying feeling is that you do not necessarily "get what you pay for" when it comes to hiring an agent. You must go through the interview process, follow up with other sellers the agent has worked with and then make your own decision.
1 vote
Lisa Hunt, G…, , Hutto, TX
Tue Nov 27, 2007
You get what you pay for!
1 vote
Perry Hender…, Agent, Austin, TX
Mon Nov 12, 2007
BTW- I know those 1% guys here in Austin and they haven't made the top 50 top selling realtor lists....
1 vote
Perry Hender…, Agent, Austin, TX
Mon Nov 12, 2007
I say list with the 1% guys and see what happens. They better do a bang up job for you becuase every month you are probably losing 1% while its on the market.

btw - i'm not one of those 1% guys. I just don't bother wasting my time talking about service etc bc most people's minds are already made up to save the money no matter what it costs them. To me, I think these people are cheap and it'll show when you have a buyer come into the property. Actual customer statements: 1% realty, oh the seller must owe to much money and i can't get a deal. 1% realty, oh, that seller must be cheap and doesn't want to wheel and deal. Come honey, let's go look at the more expense property, maybe if I use the same realtor, i might be able to get a better price.

Is it enough to say don't go, no but be real brother. You don't want to pay a fair price to market your home. That "cheapness" shows in something else around the property.
1 vote
#1, , San Francisco Bay Area
Sun Nov 11, 2007
Basically... they all suck. You get what yoyu pay for.
1 vote
J R, , New York, NY
Sun Nov 11, 2007
Forget the agent bringing the buyer... how hard do you think the LISTING agent is going to work for 1%. I just got my coop advertising bill for the past month and if I were getting 1% I'd be rethinking my advertising strategy right now.
1 vote
Betsie Taber, Agent, Lakewood Ranch, FL
Sun Nov 11, 2007
There is such a huge inventory of homes out there that nowadays, the question you should ask is "how big of a commission should I give my agents so that the house will get a chance of getting shown and sold".

You need to think how how much it will cost you every month to have your house sit on the market. If it costs you $2,000 a month between the mortgage interest, the taxes and the maintenance and if it takes 6 months on average to sell a house in your market and price range, then you should consider using the $12,000 anticipated costs as an incentive to realtors to sell your house as fast as possible.

Keep in mind that you don't have to accept any offer that does not satisfy you. Unfortunately, 1 percent realtors won't bring you the traffic that you want.

Worry more about pricing your house so that it will sell than how much you will have to pay a realtor. Remember that you get what you pay for.
Web Reference:  http://www.azuresarasota.com
1 vote
Kevin, Agent, Austin, TX
Sat Nov 10, 2007
If it sounds too good to be true it probably is... Hire a full time Realtor(r)...

Discount Brokers, Cash Back at Closing, If it doesn't sell in 90 days, I'll buy it..... and the list goes on, most are gimics to get someone in and under contract. You get what you pay for a nickle and dime at a time.

Most full time Professional Realtors(r) will help and work with you any way possible, as they are in it for the long term. In my opinion sucessful Real Estate business is based on referrals and repeat clients.

If an agent or company discounts their fee (paycheck) to get your business, how are they going to represent you in the getting the most for the property they are selling.
1 vote
Jim Walker, Agent, Carmichael, CA
Sat Aug 11, 2007
"*Please note that all discussions of commissions and splits are hypothetical and are for educational purposes only" thumbs up for that disclaimer, Ruthmarie!

Speaking of educational, I am linking a draft article by Mark S. Nadel , an attorney/ policy advisor with the federal government in Washington, D.C. He has published articles on public policy issues in law journals at Harvard, Yale, and Stanford, and in the Wall Street Journal. He is a graduate of Amherst College (1978) and Harvard Law School (1981). The author seeks constructive criticism of this draft article, which is being submitted for publication in a law journal. Please send comments to msnadel@gmail.com

The linked 64 page article analyzes five elements of the traditional residential real estate broker rate
structure. The article suggests that consumers would benefit most from a fee-for-service approach.
1 vote
Deborah Madey, Agent, Brick, NJ
Fri Aug 10, 2007
Rephrased answer......
Unsure of what you are actually asking here...
Are you looking for seller representation only or seller and buyer representation?
TY to Pam....My intent here is to discuss representation, not specific commission rates.
1 vote
UpNest Top R…, Agent, Burlingame, CA
Wed Jul 26, 2017
Hi, Commission rates are negotiable and can vary. The key to negotiating the best rate is to compare and interview several agents in your local area. We started UpNest (http://www.upnest.com) to help you compare top agents that compete to earn your business. Since agents compete for you, they offer their very best rates and services. You'll also get to ""comparison shop"" like you do for all the other things you usually pay for. It's free and there's no risk to try us out, Good luck! http://www.upnest.com

You can also find out the average commission rate for your area here: http://www.upnest.com/re/realtor-commissions/
0 votes
UpNest Top R…, Agent, Burlingame, CA
Wed Jul 26, 2017
Hi, Commission rates are negotiable and can vary. The key to negotiating the best rate is to compare and interview several agents in your local area. We started UpNest (http://www.upnest.com) to help you compare top agents that compete to earn your business. Since agents compete for you, they offer their very best rates and services. You'll also get to ""comparison shop"" like you do for all the other things you usually pay for. It's free and there's no risk to try us out, Good luck! http://www.upnest.com

You can also find out the average commission rate for your area here: http://www.upnest.com/re/realtor-commissions/
0 votes
UpNest Top R…, Agent, Burlingame, CA
Fri Jul 14, 2017
We created UpNest (http://www.upnest.com) to help home sellers get the best value possible. All you have to do is submit a few details about your home, and we'll invite several top local agents to submit proposals to you. Since agents are competing to earn your listing, they bring out their best commission rates and value added services, saving you a lot of money. There's no risk to try us at all, and it's completely free for you. http://www.upnest.com Good luck!
0 votes
UpNest Top R…, Agent, Burlingame, CA
Fri Jun 30, 2017
You would have to pay for what's called a flat fee listing service for your home to be on Trulia. You can easily post on Zillow, though. We created UpNest (http://www.upnest.com) to help home sellers get the best value possible. All you have to do is submit a few details about your home, and we'll invite several top local agents to submit proposals to you. Since agents are competing to earn your listing, they bring out their best commission rates and value added services, saving you a lot of money. There's no risk to try us out at all, and it's completely free for you. http://www.upnest.com Good luck!
0 votes
UpNest Top R…, Agent, Burlingame, CA
Tue Jun 27, 2017
You would have to pay for what's called a flat fee listing service for your home to be on Trulia. You can easily post on Zillow, though. We created UpNest (http://www.upnest.com) to help home sellers get the best value possible. All you have to do is submit a few details about your home, and we'll invite several top local agents to submit proposals to you. Since agents are competing to earn your listing, they bring out their best commission rates and value added services, saving you a lot of money. There's no risk to try us out at all, and it's completely free for you. http://www.upnest.com Good luck!
0 votes
David Lemay, Home Buyer, New York, NY
Thu Dec 15, 2016
For anyone including myself considering working with a discount and/or 1% real estate broker, the devil is really in the details. Obviously paying just 1% sounds attractive. But if paying just 1% results in a lower quality of service which reduces my change of finding a buyer or selling for the highest price, then it's probably worth paying the full 6%.

The trick is to find a discount broker that is not sketchy and does not advertise itself to the world as being discounted. In NYC, fellow brokers do not like anything that has the word DISCOUNTED associated with it since it threatens their livelihood. They might even refuse to send their buyers to your property if it's listed by a discount broker. This article from hauseit is pretty good in explaining the risks associated with working with a discount broker, at least in NYC.
0 votes
Paul Eveleth, Agent, Torrance, CA
Tue Sep 6, 2016
Like all simple questions one should avoid the very simple answers. Like everything, compare apples to apples and then make the best decision you can. Ask yourself, does everyone charge the same price for the same item. In today's world managing the money you all ready have is the smartest thing you can do.
0 votes
Michael Greg…, Agent, Levittown, NY
Sat May 21, 2016
I'm proud to say I am the owner of One Percent Properties. If I sell a home on my own and no other Realtor is to be paid a commission, the commission is only 1% of the contract price. I helped many homeowners make more money on their greatest asset. Their homes offered a compensation to other Realtors and no matter what I would receive 1% on the sale. This has helped me make homeowners more money in so many ways and has helped me sell homes that wouldn't have sold at a 4 or 5 % commission. Call me anytime 516-459-3658 to schedule a free home market analysis.
0 votes
Jim, Home Buyer, Arlington, VA
Tue Nov 24, 2015
Offering one or two percent commission marketing programs for consumers to sell their home is here to stay. We live in a very competitive real estate environment and sellers have no desire to pay agents 5, 6 or 7 percent real estate commissions to sell their home when there are less expensive alternatives.

If a broker is willing to list your home for one percent and the seller agrees to offer 2.5 to 3%, for example to any agent who successfully concludes the sale of the home, sellers can keep 2.5 to 3% more when they sell their home.

Sellers are getting savvy and six percent higher commissions chase them to the discounters and other creative listing brokers.

I have found that charging a full service commission fee to a seller and giving them the option to sell their home themselves for a total of 2 percent commission has earned me a lot of business and referrals. If the seller is the procuring cause of the sale they pay a total of 2 percent commission to my broker. If I or any other selling agent are the procuring cause the sellers pay the agreed upon commission listed in the agreement of sale.

On a recent sale, I agreed to offer the 2 percent commission marketing program to a seller who purchased their $268,000 condo from me. I earned $8,040 from the original sale. Two and one half years later I listed the same condo and agreed to a full service commission, a two percent commission option and agreed not to charge any commission if the other condo owner upstairs purchased his unit during the listing agreement duration. I sold the unit for $425,000 to the owner upstairs. My seller made $157,000 minus closing costs and allowed me to refer him to his Denver real estate agent and then purchased a $650,000 home. I will earn a $4,687 referral fee when the unit closes at the end of this year. So far the life time value of one happy client in a three year period will be approximately $12, 727. I am content with those numbers.

Discounting and creativity can be very disruptive to the large brokers who insist on extremely high commissions that many average home sellers can not afford especially those with no equity. These large companies continue to merge and buy each other out and have the ability to offer pricing based on economies of scale. Their refusal to be flexible in hardball corporate America makes them easy to compete with in the pricing wars.

I work for a company that allows me to custom tailor each listing agreement so that both the seller and the broker have input. I like having the flexibility to be able to help a family that is under water or to reward proactive sellers who want to participate in the process.

Some of the most expensive listing companies that I compete with encourage their sellers to pay top commissions and then keep the listing quiet. We call those real estate agents, secret agents because too many of the buyers world wide will not ever be exposed to the listing. To sell a home for the highest price in the shortest amount of time it makes the most sense to let everyone know the home is for sale. Quiet listings only benefit the real estate broker.

Full service discounters and full service creative menu of service brokers offer the consumer options.
If a real estate broker will list your home for 1 percent and allow you the seller to choose how much commission to offer the selling agent then that flexibility and ability to choose is just one of the pros of giving consumers less expensive choices.

The con is that we realtors won't be able to make as much money.
0 votes
Michael Toot…, Agent, Chicago, IL
Sun Jun 7, 2015
Listing with a 1% agent who is offering a Full Service listing is no different than listing with a higher commissioned agent. I've been a Realtor for over 15 years and I offer 1% listings quite often because when I have more listings it creates more leads for me. All I'm doing is settling for less commission on my side. Sellers should be aware that they still need to pay 2 - 2.5% on the buy side but I will only charge them 1% on top of that, again, for a full service listing (MLS, pictures, open houses, marketing, etc). Example (for uninformed sellers): If I sell your home for $500k I'm still making $5000 (1%) and the buyers agent is making $12,500.
0 votes
Dorene Slavi…, Agent, Torrance, CA
Wed Dec 3, 2014
I don't really know since I have never used one. It might work out OK if you have a good agent, it also might be a disaster.
In my own personal experience with "discount and cheap anything" I'm usually disgusted and mad at myself for thinking I would get something great....for nothing.
0 votes
Ernest Pierce, Agent, San Diego, CA
Fri Nov 28, 2014
It really depends on the service the brokerage is offering. If you receive full service including MLS, signs, flyers, open house showings, plus contracts and disclosures a homeowner could be making out quite well. But if they recieve just mls and have to market themselves it would not be worth it. Most important make sure your agent is knowledgeable about real estate and the area you live.
0 votes
Judi Monday,…, Agent, Green Valley, AZ
Wed Nov 12, 2014
Read carefully what you will be getting for that 1%--in most case your will simply be getting your home listed and you'll be the one doing all the rest of the work.
0 votes
Michael Brow…, Agent, Allen, TX
Wed Nov 12, 2014
Service and representation are the differences...choose wisely, you get what you pay for!
0 votes
Bev West, Agent, Greeley, CO
Tue Nov 11, 2014
In this business, you get what you paid for. Those realtors don't value their career and what they have to offer.
0 votes
Vinny, Both Buyer And Seller, Austin, TX
Thu Nov 6, 2014
Wow, lots of "experts" have weighed in on this, many who get 3% commissions currently. I used 1% to sell a home, and had great luck. I did my own research, came up with a price I was happy with, and sold my house one day after it hit the MLS (using 1% realty). If you aren't counting on lots of fancy open houses, etc, then 1% is a great way to go. But if your house will be difficult to sell, or depending on the complexity of your transaction and how much "help" you need, a full-blown 3% commissioned Realtor may be the way to go for you.

PS - my 1% Realtor agent was super nice, and even came over to work on a plumbing issue to ensure the sale went through. Best service on a real estate transaction I have ever had (and I've had a good dozen buy/sells).
0 votes
Bev West, Agent, Greeley, CO
Wed Oct 8, 2014
You get what you paid for. Don't expect much motivation from the Realtor in trying to get your house sold. Why would you want to only pay 1% for the value you would receive?
0 votes
Steven Pacch…, Agent, Howard Beach, NY
Wed Oct 8, 2014
The less you offer in commission the less an agent will try to sell your home, when they can easily sell a similar one for 4-6%.
0 votes
as far as an mls agent / broker agent other than listing agent
Flag Wed Oct 8, 2014
Markwittgens…, Home Buyer, Austin, TX
Tue Feb 11, 2014
The fee charged by US realtors is globally recognized as ludicrous and an obvious, protected cartel. Not many countries in the world would allow such a state of affairs. In the UK and Ireland, for example, agent fees are never more than 1.5% (I have bought and sold a couple of properties in the UK). In my experience, 2% is considered high in the global real estate industry. Like so much in US commerce (healthcare, education, etc..) we are criminally overcharged.

Additionally, when all the talk was about trying to get the property market moving, one of the first moves would have been to get rid of these exorbitant fees that make selling a financial hammer-blow. Of course, the idea never even came into the discussion.
0 votes
Sellhousefast, , Lynbrook, NY
Mon Jan 10, 2011
The pros are you get listed for a good price. The cons might be less input from the broker. I guess you have to try to find out.
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Kevin, Agent, Austin, TX
Mon Dec 3, 2007
In reallity you get what you pay for.

If a person feels they have the expertice, time and abilities to sell their home on their own so bit. Some people are successful, others are not. It all depends on the local market.

If a person chooses a discount broker so be it, but make sure you read the fine print. Some have a great lead on and marketing, it's the details and what is not clear that add up quickly to what cost.

If a person chooses an agent so be it, but all agents are not Realtor(s).

If a person chooses a Realtor(r) they are hiring a professional who agrees to abide to a Code of Ethics and Professional Standards. Hopefully they do as they can be held accountable with penalties applied.

Unfortunately all the above noted are my opinion, subject the the market area and the person or agency being hired. Everyone wants to give advice and tell you how it's done.

Best advice:

Talk to a friend, ask for a referral and leave the headaches and details to the full-time Realtor(r) Professional you hire. Most importantly ask questions.

The worst question there is, is the one that doesn't get asked...

Good luck!
0 votes
Mike, , Cincinnati, OH
Mon Dec 3, 2007
1. You'll feel smart for the first 15 of the 765 days that your house sits on the market with no serious buyers.

1. Brokers have the serious clients, and brokers are not going to bring their clients to your 1% listing.
2. If a broker's client finds your 1% listing on their own, the broker will trash talk your listing and make extra sure their client does not buy your property.
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Mylendingpla…, , Austin, TX
Sun Dec 2, 2007
For those who want to go the For Sale by owner (FSBO) route consider Austinhouse.net, it's cheaper than 1%.
Web Reference:  http://www.austinhouse.net
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Ginger R., Home Seller, Massachusetts
Tue Nov 27, 2007
I think the 1% realtor is the worst of all possible choices. I you are experienced enough to do a FSBO in a Buyer's market and want a flat fee MLS listing for @ $400, then go there. But if you do not have this kind of expertise, then do a full sevice listing.
The biggest danger of a 1% listing is that you will expect certain things to be done and they will not get done. At least with a FSBO, you know you need to do it yourself.
Finally, you are overpaying. You will get little more than flat fee MLS service but are paying more.
0 votes
Sherley Alti…, , New Jersey
Sun Nov 11, 2007
Hello Abc,

The only pro I feel about 1% realtors is that you are saving more money in your packet and believe me I do understand where the sellers come from with wanting to save as much money as possible.

The #1 con (and my only con)
My thought about 1 percent realtors is that I do not consider it fair to the sellers because lets just give a simple example: everyone in this world is motivated by money no matter what profession you are in, rather you are paid by commission or salary the more money you can get you are going to try to take it "who would not" When someone comes to your home offering 1% you have to stop and thing about what type of marketing is this person going to do for you, how much are they going to pay to market your home to get the most exposure so it does not sit on the market. I personally when I obtain a listing justing on marketing alone I spend $500.00 plus depending on what I am doing or the location I want the best for my sellers if they are allowing me to sell there home (which is very important to them).

I am not against 1% realtors but buying a house is the most expensive investment you will make in your life. Everyone in this world takes there healthy issues seriously and want the best treatment when they are sick when it comes to my home I would want the best representation and want to know that you are working for me and not just tring to get as many listings for the month as possible, not even caring about my needs.

The last thing that I would like to leave saying is no matter who the realtors is or what they are charging for the commission do not be negative about it, interview the realtors and make sure that they have your interest at best and you can connect with them.
0 votes
J Stotle Bai…, Agent, Dallas, TX
Sun Nov 11, 2007
You should take into account your needs and abilities. If you know the market in your area well and are prepared to do some of the work on getting the property sold it might be a good option. I would go into it with the attitude that you are gaining access to the MLS and that is about it. In my opinion it is similar to acting as your own lawyer if you go to court! If you think you can handle the job and are willing to deal with the outcome then go for the gold! If you are willing to price your home to sell I think you are better off on looking for an agent that is willing to take a lower fee to market your home professionally. It might cost you an additional .75%-1% but it will be well worth it. I know I would not turn down a listing with an aggressive seller in this market.
0 votes
Brian Eddins, Agent, Norman, OK
Thu Oct 18, 2007
Very good question. you will save a little money up front. however, typically the companies that list for 1% are hard up for business, and usually dont provide all the nessisary services a seller looks for when selling their home. some things to look for would be, open houses, areas of advertising (besides the MLS), What kind of web placement do they have? don't just pick a company because the quote you the highest list price. Agents don't price the home, the market does. instead, look for someone who will provide a detailed CMA. As a seller you dont want to get involved with an overpriced home. it will make the whole selling process stressful. there are many other things to consider. if you would like to talk more about them please feel free to contact me. good luck to you!
0 votes
Perry Hender…, Agent, Austin, TX
Wed Aug 29, 2007
If a realtor reduces their rate by 1%, then that is a 17% reduction in their profit. I wonder how you would feel if they negotiated away 17% of the home sellers equity so easily...
0 votes
Kaye Thomas, Agent, Manhattan Beach, CA
Sat Aug 11, 2007
Roberta put it very well.. you might save a bit on the fee side but it could cost you more in other areas then what you save in the fee... it may work well for some sellers but usually you lose more then you gain..
Web Reference:  http://kayethomas4homes.com
0 votes
Pam Winterba…, Agent, Danville, VA
Sat Aug 11, 2007
Sounds like a discount broker. How experienced is the Realtor? Do they value themselves? Are they full service? Will they be able to effectively market your property? What skills do they have?

The pro's....you will pay them less and save on commission. You will do most of the work.
Will you get the maximum exposure and price?
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