To elaborate on my question from yesterday, why do we get one showing a week, if that?

Asked by Michelle, Bangor, PA Fri Oct 12, 2007

The showings we have had come from local realtors, not mine (she's out of my area). Have I made a terrible mistake by asking a friend to list our home?

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Deborah Madey, Agent, Brick, NJ
Fri Oct 12, 2007
Your listing agent's job is to market to your home to the largest possible pool of buyers. That includes cooperative brokers and the public at large. She achieves that by leveraging every possible tool to expose your property. Her writing skills in description are important, her placement of your property in premium and mulitple web sites is important. Other critical factors include right pricing, and easy access to the lisitng.

If your listing agent never personallys shows your property, she has not failed. If she has positioned your property to gain the attention of buyer brokers who have clients who are in the market for a property like yours, she is doing her job.

I do recommend that people not choose to list w/ their friends, simply because it is their friend. If the friend is a competent and skilled professional, it could be your best bet.

Discuss with your Realtor what is being done to market your property and have a candid discussion about pricing to determine if you are competitive.

Good Luck
1 vote
Carl H. Mart…, , Atlanta, GA
Fri Oct 12, 2007
Check out my blog post at:

I think the simple truth of the matter is that this is a tough market to sell in regardless if you are working with an agent or not. When you list with a Realtor there is a LOT of work that happens behind the scenes that most people aren't aware of...that's why you pay them a commission. Our team...even in this still getting homes under contract on an average of 35 days from the listing agreement....that's why we say we have, THE POWER TO MOVE YOU!
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1 vote
ian cockburn, Agent, New Orleans, LA
Fri Oct 12, 2007
Reevaluate your asking price relative to other comparables that have sold in the neighbourhood, and see how long they took to sell...your realtor / friend can run that report for you.

If the buyers are out there in your area, then if you price 5 - 10% below market, you ought to get alot more traffic.
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1 vote
Edmund Choi, Agent, Paoli, PA
Fri Oct 12, 2007
If your friend is a competent REALTOR, then you have not made a mistake. With technology today, marketing is instantaneous and global. Also, with most buyers electing a buyer's agent versus dual agency, your showing pattern is not a surprise; most of my listings sell by way of a cooperating broker. But more importantly, within the context of the current housing environment and also time of year, the frequency is not overly alarming if there is abundant competition in your marketplace and/or buyers are migrating moreso toward certain communities. Good luck!
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1 vote
Gregory Park…, Agent, Blue Bell, PA
Fri Oct 12, 2007
There area number of factors that determine how many showings you may have while your home is listed. The first is competition. How many similar homes are for sale in your neighborhood, township, or school district? The second is price. How does your home compare to the competition in terms price.

In this market buyers are comparison shopping. They compare the features and benefits of your home to other homes in the same price range. Buyers are looking for more features and benefits for less money. How does your home stack up against the competition?

The next factor is how many buyers are there looking for homes in your price range? Typically, within the first couple of weeks on the market is when you would expect to get the greatest number of showings. During the first couple of weeks is when all of the buyers currently in the market will come through your property. After that the activity slows as your home is visited by buyers just entering the market.

Hope this helps!

Gregory S. Parker, Realtor

Coldwell Banker Realty Professionals

2924 Swede Road

East Norriton, PA 19401

Office 610-277-5000 Ext. 249

Direct 610-994-1147

Fax 610-277-1556


1 vote
Richard M. J…, , Sherman Oaks, CA
Tue Oct 16, 2007
Hi Michelle, this is another example why hiring a local agents makes all the difference. I suggest you have your friend partner with a local agent. That way, everyone wins.
0 votes
Mike Kelly A…, Agent, Santa Rosa, CA
Tue Oct 16, 2007
Michelle, Using a "friend/Realtor/Agent" from outside of the area is always a bad move ('cuse the pun!). Here's a brief list:
* Lack of area knowledge--this is critical as "neighborhood" knowledge can make or break a marketing campaign not to mention placing the wrong price on a house
* Market Trends--local agents know the marketplace and what issues are effecting pricing and sales. Is this a big "short-sale" area with many defualts? New home community with competition from other new home builders?
* Feedback to you from the showings and other Realtor/Agents via "broker's open" house? If you have a well known and "connected" local Realtor s/he is going to provide you with the vital feedback of the other agents to make sure your proeprty meets their buyer's criteria
* If you chose this agent for a reduced fee s/he is NOT doing you a favor!! In my opinion s/he has violated the fidiciary to you the Seller. Remember, all real estate is LOCAL!!
I'll just end this with the reminder of the "Black September" credit crunch which has slammed the door shut for sales in many, many markets. We are down 41% over last year at this time in Sonoma County, wine country, Northern California. ! So you can almost throw September out the window as far as valid statistical data. However, the "credit-crunch" real OR percieved, could and most likely will, linger into October and then into the historically down market time of the Holidays. Those making sales in the upcoming months are going to be very motivated with either spectacular pricing or a combination of pricing, terms, condition and LOCATION!! This market is NOT for the faint of heart! The heat's up here in the Kitchen!
0 votes
#1, , San Francisco Bay Area
Tue Oct 16, 2007
If you are getting a showing a week in this market... your real estate agent is a god send! He or she is doing something right! Thank your lucky stars you didn't get an agent who did nothing to sell your home!
0 votes
Jill And Ron…, , Easton, Nazareth PA
Tue Oct 16, 2007
Hi Michelle - My husband and I work in the Bangor area and we can relate to the frustration your feeling with regard to the number of showings your having on your home. The market here in PA has slowed quite a bit and homes are taking a lot longer to sell, if they sell. The homes that are selling are those priced well below other similiar homes, so there is a distinct advantage. Buyers today are viewing homes and only submitting offers on the nicest homes in their price range. So although there are not as many homes selling, the homes priced lower will look more attractive and account of why homes are still selling at 97 to 98% of asking price. I hope this helps. Talk with your friend about your pricing and what she is doing to market/get your home on on the internet.. Best of luck! Jill Fuhrer
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