Joann, Home Seller in New Hyde Park, NY

Our home isn't moving through the present realtor. Is it difficult or costly to advertise with a second realtor?

Asked by Joann, New Hyde Park, NY Tue Aug 16, 2011

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Yes you can, but that would be a really, really, bad move.
Stick with only one Realtor.
However, don't you think more analysis is needed?
Based on historic sales, what level of activity is expected?
Based on histgoric sales, are you priced within 10% of the value barcket?
Based on historic sales, is the list price reflective of the homes condition?
What has been the result of your agents marketing?
1. How many level one views?
2. How many level two view? (should be 10 times sales)
3. How many showings?
If your agent has accomplished the marketing goal in #2, the agent is not your issue.
The marketing IS WORKING. The buyers are rejectiing your home.
Your agent has already discussed with you what you must do, but you simply don't believe.
This is not uncommon. Very often, sellers are more able to hear the advise of the second agent and make the needed correction.
In response to your question..ONE AGENT AT A TIME.
You are aware that your agent IS marketing your home through other REALTORS, right?
0 votes Thank Flag Link Mon Nov 18, 2013
Yes. It can be costly advertising with a second realtor and as the other agent mentioned you will more than likely look at paying a second commission. I find that you may want to work closely with your agent or inquire about the type of marketing that they are doing.
0 votes Thank Flag Link Mon Nov 18, 2013
Have you talked with your current agent about why your home isn't moving? That would be the first thing I did. Either way, good luck!
0 votes Thank Flag Link Mon Nov 18, 2013
Hi Joann,

You will need to read through your contract. If your realtor has an exclusive right to sell, you are obligated through the end of the listing contract. You can ask for a release but more than likely there will be a commission obligation until the expiration date should the listing sell. The danger of advertising with another realtor is the potential of your having to pay two commissions (for each realtor) which would net you less money.

A lot of times the main reason a listing is not selling is due to the home being overpriced. Other reasons could be online presence and marketing plan. Take the time to have an honest discussion with your realtor as to what the problem (s) may be and adjust accordingly. Many different issues factor into where the home should be realistically priced.

Good luck!
Web Reference:
0 votes Thank Flag Link Mon Nov 18, 2013
SHV real estate does not charge for advertising. contact us at 718-343-5200
0 votes Thank Flag Link Sun Mar 25, 2012
Have you discussed your concerns with your current agent? If so what was his/her response? Price is usually the main factor for either selling quickly or languishing on the market. But there are other factors that can have a significant affect on the marketability of your home. Are you on a busy street? Are you next to commercial or industrial property? Does your home appear cluttered? What about curb appeal? Before you speak to another agent, speak to your current agent so that you are both on the same page.
Also your question does not give enough information about what you mean when you say your "home isn't moving". Obviously it's not sold. Do you mean there aren't enough showings? Please elaborate so that we can better help you. What's your MLS number?
Allen Bauman
Century21 Yve R.E.
Licensed R.E. Agent
NYS Certified Residential Appraiser
0 votes Thank Flag Link Tue Aug 16, 2011
Adding a second Realtor may end up costing you additional commission. If you have very few showings and the marketing maximizes your exposure, do review your pricing strategy and adjust accordingly when necessary. MLS is currently showing 159 available properties in the New Hyde Park area, thus lots of competition. You can also check for additional information....
0 votes Thank Flag Link Tue Aug 16, 2011
Joann, there are many potential reasons why your home is not selling, one of which can be the listing price.
Make sure your current agent has done a Comparable Market Analysis with you to compare other prices for homes within your area. Also double check their marketing strategy.
I would advise you not to hire another realtor to reduce the risk of paying 2 commissions, but once your contact with them has expired you should consider another realty company altogether.
If you have further questions feel free to inbox me directly. Good luck!
0 votes Thank Flag Link Tue Aug 16, 2011
If you do list with two Realtors at the same time, you run the risk of having to pay two commissions.

Your options are to get a release from your Realtor and hire another or wait until your listing agreement runs out and then hire another.

Two things to consider when a property is not selling: 1) is it priced accurately; and, 2) is it being properly marketed.
Web Reference:
0 votes Thank Flag Link Tue Aug 16, 2011
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