I also think that open houses are one of the keys to selling a house,and more importantly getting out into the community. I think in a market like this us Professionals have to get back to the fundamentals a bit if you will. I preach this all the time at sales meetings, when a consumer hires you to sell there house they are expecting you to do whatever you have to do to sell it. Just taking a listing is not selling a home, there is a substantial difference. Anyone with a license can take a listing, a professional will take the responsibility and earn his commission. This is the staple of our business, a true agent will always go back to what works and that is being a professional and abiding to our principles as agents.
This is a great question but one that should be a staple of any office. When asked by agents what to do in this market and seeing some agents panicking. I always say do what got you here, fundamentals and basic realty 101.
And Deborah my two cents, the winter Market is always made of more serious buyers. Its harder to act like your just looking when your going to an open home Rain, Sleet or Snow. And the second point if they are going to open houses in the winter, and in this type of market, that makes them extra motivated.
So yes, and if your not holding open houses, or sitting in on your own your missing out. Consumers need our help more than any other time in this market.
You have to ask yourself if you are a great agent and you have no business, you need to do whatever it takes to put yourself in front of as many consumers as possible. We need each other, and you need to be out there helping, with so many licensee's leaving the business and discounts thinking they can provide a new business model. Now more than ever we will be utilized by those, that understand. And those that dont, good luck and please always keep my number i know you will need it one day.