Listing Agents will usually offer to pay an initial consultation fee for a Staging Company to advise a seller on how to use their existing furniture and make changes (clean clutter, remove items, etc) if home is occupied. If home is vacant, the same is offered with the Staging Company offering a quote for staging services using their furniture on a rental basis. Usually a three month minimum. Sellers normally pay for Home Staging services after initial consultation.
Because Home Staging is a powerful selling tool, I encourage sellers to view Home Staging as an investment on their ultimate profit, rather than viewing it as an expense.
Think about this: if you are carrying the costs associated with owning a home while on the market, such as mortgage, property taxes, home owner's insurance, fuel, electricity, interior and exterior maintenance, that adds up.
I know of homes that are still sitting on the market today that have had numerous price adjustments. Many of these homes would have benefited with Home Staging from the beginning of the listing. Price adjustments and time on market cost the homeowner.
Agents and sellers prefer a quick sale vs. a "stale" listing that requires price adjustments.The cost of Home Staging is significantly less than the first price reduction. First price adjustments are normally $5,000 or more depending on the original list price.
Also consider this: many times, after a home has been Staged (or if it's Staged before listing) it can command a higher price because Home Staging adds value to the home. It appears to buyers as "move-in ready" and looks good in media print and on the MLS. It other words, it shows well in comparison to the competition.
It's an upfront investment but pays off at the end of a quick closing escrow!
Pacific Coast Realty
805 705 3798