Ask yourself, if you are sitting in Mymar and thinking of buying a Cape Coral home, exactly what would that person type into their search engine address window?
1.They will visit certain sites when they are in the data gathering mode. They will not take action from these sites only gather information. These aggregate websites are fraught with error. These sites rip very limited data from RealtyTrac, Realtor.com and every other site that has a real estate category.
2. When the buyer have sufficient data, they will progress to sites offering reliable information. From here they define their goals and expectations. These websites have a clear accountability structure and present data of greater reliability.
3. At stage three the needs are defined and can be entered into searchable fields. This buyer will now search these stage three websites that offer updated and accurate data. It if from these websites the buyer will contact a real estate agent regarding a home for sale.
As published by Hitwise the following is a list (and their ranking on the total list) of the most visited franchise websites.
!. ReMax - Hitwise Rank 11
2. C21 - Hitwise Rank 22
3. CB - Hitwise Rank 27
4. KW - Hitwise Rank 45
5. Pru - Hitwise Rank 118
6. ERA - Hitwise Rank 199
There is a reason ReMax was awarded by J.D. Powers and Associates Number ONE ranking in Buyer Satisfaction. Oh, ReMax also was recognized by J.D. Power and Associates as ranking Number ONE in SELLER satisfaction.
If you have ever read my posting you know I always challenge people to make decisions based on results, not glossy brochures and foggy promises. If you want exposure, there is a clear path or the other one.
Buy the way, Postlets is a good choice.