I disagree with Russell, with all due respect.
I have got some invaluable feedback from my fellow realtors over the years!
Starting from property appearance to property security, to pricing, to marketing listings.
Not to tap into other realtors' expertise would amount to underservicing our clients.
Having other realtors marketing my listings has been great also.
Our real estate board also markets our listings, by the way, if they are "appealing", even making virtual tours for the properties, if there is none on them.
Rejecting home staging as the way to prepare the property for sale is the worst mistake a realtor can make in today's market, where there are still a lot of properties to compete with.
I would listen to the decorative suggestions the open house attending realtors make.
When you sell your car - wouldn't you wash and vacuum it first? Wouldn't you want to get most for your home? Little things like having your window shine and pulling curtain's back, as well as removing some furniture to make the place look more spacious - is not difficult.
I often do this for my clients myself (if they are out of state/country, or it is an estate sale), or my client and I do it together. After the transformation is complete, some sellers don't want to leave - they love and appreciate the new look, and so do the buyers (by paying more for the house).
Buyers got to fall in love with the house they are buying and yes, we should care about that as we need those buyers - to buy the house, after all.
Re. only one brokerage attending - ask your realtor to do another open house with other brokerages attending, but also revisit the overall marketing plan - include blogging, social networking, see how many other real estate sites your property is advertised on. Make sure there is the max of pictures posted in the MLS and other websites (professional grade and lighting)/virtual tour/community tour.
Give yourself a credit for working to prepare the house for sale - you will make more money due to that!
Irina Karan, CDPE - Florida
Beachfront Realty, Inc.