Anyway, photos distinguish a professional agent from a non-professional agent. If an agent does not market and advertise your home with photos, they are not doing their job. But most importantly, you are not exposing your home to bring anyone to it! If you see an ad with no photos, it is safe to assume that most potential buyers will think the property is in unworthy condition.
Pictures are very important. In my market, most buyers will skip right over listings that have no or minimal pictures. This process is used to weed out homes and narrow their focus down. We are in a time where people want, what they want now, and my market is flooded with available inventory for them to chose from, so the more information and pictures that are readily available, the more attention they will pay towards it. You can start to â€œbeat out your competitionâ€ simply by having the most pictures and making sure all of the information has been filled out, as most companies do not utilize these features, thus inadvertently highlighting the listings with the most pictures and information.
Melissa Mancini, Realtor, CBR, GRI
When you don't post photos on your listing, you are taking a chance of being left out on showings since neither the buyer or the real estate agent will know what to expect, when so many other listings leave you with a much clear idea of what the house looks like based on the photos. A good tip will be, make sure you don't post on your listings blurry and bad quality photos!!!
Quality was a word I noticed a lot in the professional responses and that's another one of my key points too! The underexposed, badly done, cheap digital camera version of photos just don't work from a buyer's perspective. If I have to squint to see if it's a kitchen or a bathroom, I'm not happy.
The pictures of the home tell a story to the buyer and it should be a good one. A professional photographer can make a difference. I do think that good results can also be achieved by taking pictures from a variety of different angles and different lighting conditions. Go back through the pictures and choose those that looks best.
I highly encouarge all of my clients to allow me to stage their home to a certain extent to improve the appearance and make it stand out in the pictures.
My clients rely on me to locate the very best of the best. That's what I do.
I often have buyers stop by my open houses because they saw the pictures online and decided they just have to come and see the house. The first step to get people to buy a house is to make sure they see the house. Great pictures do just that.
Mark Palace, CEO/Founder
Palace Properties International, Inc.
There are tons of service providers, both for one property website and for full service with photographer and vurtual tour. Some sites offer tours for you to create your own virtual tour. I shop for new and better service all the time because of the technology improvements that's happening on a daily basis.
I have to say that my opinion about looking at houses or showing houses to my clients are not limited to only the ones that have pictures. I go to broker opens, open houess or just call and preview to check out the houses precisely because sometimes the pictures do not do justice to the house.
Just because the realtor might not be diligent enough to take pictues or sometimes there are rental property where you can't take decent picture of the inside or it might be an owner who is ill or it might be a fixer and, it does not mean the property is not the best home for this specific buyer.
So pictures are very, very important and good pictures help bring potential buyers in, but it is not the house.
Simply visit HomeScenes.com and TourEmeraldCoast.com to see how impacting and helpful a professional, complete walk-through virtual tour can be. My agent ordered a virtual tour with this company today and told me she would not market a home for sale in Atlanta without one.
Also, if you are a for sale by owner, check out their new site TourByOwner.com
Presentation of a property is very important, and that's why one of our big job is to consult our sellers about how to best present and, now a days, often 'stage' their home for showing. So, if we put all the emphasis and efforts on the presentation of the house, then why would we not want to take great pictures to show the house on the most popular venue to market a house - the internet?
However, I usually prefer to take my own pictures for my listings. I know the house, I know the best features of the house and the property, and how I want the house to be presented. I also have vast interest in selling the house, so I will spend a lot of time taking them, from different angels. I will go back, review the pictures and chose the best ones.. I then go back and take some more if what I took did not satisfy me. On top of that, I photoshop my pictures to fix flaws if needed.
Some of the listings I see have pictures which totally do not do justice to the house, and I just don't understand why the realtor would not go and hire a professional to do the job. .
So, to me, pictures are very iimportant and they do attract prospects to come and see the house, and that's the first step. The more peopel who come to see the house, the better probability you have in finding the right buyer. Whether we choose to use a professional photographer, all depends on what kind of pictures you can take.
I don't know about hiring a professional photographer since I know they can be quite expensive, but by using a high megapixel digital camera or even film camera, a seller or listing agent can obtain pretty good photos of the property. But yes, yes, yes! Definitely have photos!!
My 2 cents :D