How do you find an aggressive realtor who has sold homes recently in Tampa, FL in this economy?

Asked by , Tampa, FL Wed Jul 2, 2008

A realtor who is willing to market with a large budget.

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Alma Kee, Agent, Tampa, FL
Wed Jul 16, 2008
I recently sold a house in 18 days. The secret to my success? Correct price along with an immaculately clean home that was staged to look like a model home. I recommended to the Seller that instead of a mere Realtor CMA (price opinion), they pay the $300 for a full appraisal from a well experienced, licensed appraiser who lived in the same neighborhood. He arrived at $320k . We listed it for $329k and got a contract in 18 days for $317k and closed 30 days later. Also because I pay for enhanced marketing on, both buyers were "presold" before they actually entered the house. The listing images were impeccable and the description was also very enticing and emphasized the advantages this home had versus other competing properties. As you will see on, some Realtors may not include additional photos and customized description. Some will actually have unappealing images and a minimal description.

So I recommend finding a well experienced appraiser that lives in the same neighborhood as the house you are selling (if possible). List about $5k above that price and then accept a few thousand less than the appraised value. Hire a professional cleaner weekly to insure the house is always fresh and clean. Hire a staging expert to help you declutter and give advise to show your house in the best light. Also make sure you have a lockbox for easy access by Realtors and allow showings at a moment's notice. Of course the landscaping needs to be fresh and tidy and also plant a few colorful flowers near the front door to give a great first impression.

Lastly, the appraisal is a value at that moment in time so if you do not get a contract within a month, you need an updated list of your competing properties and should also lower your price monthly until you get a contract.

If there is any way you can keep the property and use it as a rental for 3 years, that may be your best option in this "buyer's" market.

Good luck and I'm accepting a limited number of clients so call if you want my help.

All my best,
Alma Rose Kee, P.A.
Charles Rutenberg Realty, Inc.
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Michael Cepa…, Agent, Tampa, FL
Wed Jul 2, 2008
Jeff is right on the money. That being said, many of us sell and I would love to sell yours, but it all comes down to price. No matter how much I spend on internet advertising and on and all the others, and believe me, those bills add up every month, if the home isn't priced correct, you won't sell, no matter what. If you would like for me to show you what I will do for you, please contact me. Thanks
Mike Ceparano
813 417 6698
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Mark Zabilow…, Agent, Lutz, FL
Wed Jul 2, 2008
20% of the agents in Tampa do 80% of the business! You'll want someone who is knowledgable with the area and knows the true marketing tactics to get the most exposure for your home. What area are you located?? I'm FULL Time, top office producer...
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Ken Herrera…, Agent, Las Vegas, NV
Wed Jul 2, 2008
Hello Kim,

You should be able to pick up your local Real Estate Guide and see who is advertising in the Tampa area. Also look at the online presence a specific Realtor and or Company may have. Although I applaud you for looking for an agent that will be spending his or her large budget on you; big marketing money will not help you if your home is grossly over priced. A big marketing budget will not help you if you do not offer attractive incentives to Buyers. I hope you do not solely rely on the marketing budget for the sale of your home, please consider other factors such as an agents experience and track record.

Good Luck
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