Personally, I do not recommend open houses to my sellers. The reality is that if a person is interested in your home and are serious buyers, they will book an appointment to see it at their convenience rather than wait for an open house. In 10 years I have only had one listing sell as a direct result of an open house. Most agents like to do open houses because it is a way for them to get more buyers and because the sellers may have the impression that it is important. There is nothing more discouraging than to spend hours cleaning your home, finding something to keep you out of your home for 3 hours only to discover that few people attended and there was no one serious. Worse yet is when the attendees were the nosy neighbors, a couple looking for decorating ideas and a person hoping to score some prescription drugs from the medicine cabinet. I don't want to exaggerate this. Most people are trustworthy and thoughtful when they attend open houses, but I would not be honest if I did not admit that these elements exist. While I am not a fan of public open houses, I do see a huge value in Realtor Opens. These are done during the week while most sellers are at work anyway, and can draw a lot of Realtors by offering food and prizes. Getting a Realtor into your home is like bringing 5 to 20 potential buyers. Realtors work together to maximize your exposure and brainstorm about ways to better your showings. This is an effective marketing tool.