This question was posed several months back and was taken to, I believe, several HUNDRED answers.
The short answer is HIS/HER JOB. If he/she hasnt the experience, dedication and knowledge to do the best job, he/she should be selling shoes at the mall. We could expand this thread for days on everything that makes a good real estate representative. All the normal biggies---honesty, thriftyness, helping old ladies across the street, etc.
Really, the first thing that comes to mind is does the agent actually KNOW ABOUT AGENCY and what it means? How to properly represent one or both parties to a transaction? How about contract law?
Its hard to tell a lay person how to choose a good agent. If the agent explains agency and the lay person doesnt know the rules, how can tey judge if its the correct info? They cant. We would have to teach them all we know for them to be able to judge us.
Referrals are often cited as a good way to judge work. Problem is I can give you 100 people who want to name their next kid after me but NOT give you another two hundred who want me killed on site. And, how do you know the referrals are not really my mom using a pen name? lol
Anyone want to step in and turn this thread, one line at a time, into the base to be used to judge good buyers agents?