Great question! If you look at the Realtor community, most of us specialize in certain areas....some agents list more, some work with buyers more, some work in commercial, and in commercial there are subsets...apartments, land, office buildings, leasing, etc. While all agents are not specialists in the area of Short sales & foreclosures, having a narrow niche does have its advantages.
We all charge clients differently for our services, so itâ€™s unreasonable to say that an agent that discounts is automatically a lesser agent. The internet has made it easier for agents to do more with less. We now advertise to larger audiences through the online local MLS system that we could have ever afforded 20 years ago when we put our listings in local magazines and the newspaper. Our personal expenses may have increased, (new cars, bigger houses, vacations, etc....), but if we were to be honest, the cost for most of us to market homes has decreased dramatically in the last 20 years. By focusing on a niche that can create tremendous volume, this could be an interesting and successful business model.
If you liked my answer, please give me the "Thumbs Up" and reward me by designating me as the "Best Answer"!
Chris Schilling, ABR, GRI, CRS, GREEN
Real Estate Broker