You are so right, Joe. It is very probable that most customers don't care a thing about half the stuff that Realtors write on here! Sometimes I am totally amazed at the things that are said in this forum. I do appreciate your quick references to the Code of Ethics, and the speed with which you responded to these communications. I also hope that Mr. Felan takes note of these instructions, and that he attends a few more MCE courses to update his knowledge in this very tricky area of advertising on the intenet.
Too many agents throw unrelated garbage on here when they attempt to respond to a question that has been posted by a lay person. Some don't take the time to read the question and understand it. This lady didn't even specify which part of Tarant County she was talking about! And the city of Fort Worth covers a lot of territory. I don't think any one Agent can be totally knowledgeable of the entire city, and yet many profess to be able to "represent the client's best interests." It would seem that many Agents are just looking for another commission check and not really puting the interests of the client above their own. That is what "Buyer Representation" is all about!
One of the things we can do on here, and in similar forums, is to give the buyers an idea of what we specialize in, and what our expertise is in. Heck, any idiot can unlock the door to a house. But you and I have different qualifications and experience levels to offer a client. For example: I have specialized in helping people improve their credit scores so they can qualify to get a loan to buy a house. (Right now is a good time to lock in 3.25% for the next 30 years, like the one I just closed.)
When I worked for a credit repair company, I became a Certified Instructor in Credit Repair. Many people like to do business with someone they trust. Since I spent 22 years in the Air Force, and am a retired pilot, there are many customers out there who would like to work with someone they can relate to. They may be veterans who are interested in getting a VA loan, and I've used my VA loan so I have first-hand knowledge about it. I am also an Energy Conslutant with a large Dallas-based company, and many people these days are very conscious about saving money on their electric bills, so they like to business with someone who can help them with that. (My last customer is saving over $1,200 a year on their utility bill --- every year for the rest of their life!)
These things are not "silly" in the minds of many buyers, and they may be important to establishing rapport. If one is going to offer the fiduciary responsibility of representing a client, one likes to work with people whom you have a rapport with, and a certain level of trust. ~And don't forget: not everyone drinks coffee, either...
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