In the Mid Florida region, an 'exclusive' listing is one not entered into the MLS and in essence has no co-operating agent provision.
Such listings have a very limited and specific purpose.
It would be EXTREMELY difficult to establish an effective marketing system with profitable results with such a narrow and limited purpose.
FSBObbers are the most obvious target for such a plan.
If you are referring to listing in general, I like going door-to-door, at dinner time of course, handing out ice cream cones. Now, take a minute to visualize the typical Florida environment, 90 degree temps, 85% RH, and all the melting gooo....Perhaps I should change my technique? What do you think?
What's working for you?
Best of success in the sale of your home,
Annette Lawrence, Broker/Associate
Remax Realtec Group, Palm Harbor, FL
727. 420. 4041