QR Codes, Like or Dislike?

Asked by Joan Congilose, Freehold, NJ Fri Sep 23, 2011

Just out of curiousty , are you using the QR codes to promote your listings on your ads and for sale signs?
I'm finding that most consumers don't have clue what they are.

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10
Linda S. Cef…, Agent, Franklin, WI
Sat Sep 24, 2011
BEST ANSWER
I think they are great and here to stay. My hubby is in the process of constructing a post for me to attach my QR code to for my listings. I am excited about it and I believe it will catch on fast once everyone gets it. We should be careful not to abuse it by directing potential clients to a web site filled with information that they don't want. A QR code for a single property is best if you are utilizing it to sell that particular property.

Don't underestimate the QR code. While many do not understand it, I believe it is going to be an important part of real estate in the future.

I'm old enough to remember when it was announced that someday the "big white book" would be a thing of the past and most scoffed at that as well. Can you imagine how difficult that must have been?
0 votes
Phyllis McAr…, Agent, San mateo, CA
Sat Sep 24, 2011
I believe that QR codes will be in the very near future "new technology" for Real Estate. I use them often and am able to get vital info from (of all things) For sale signs in the front of a home. Picture this, you're driving by a home for sale that you didn't know was out there, it's got a QR code, you scan it, you then have everything on your smart phone, or iphone, and are able to see: vurtual tour, disclosures, showing instructions, vacant, or not, days on the market, listing price......well you get the picture....or code.

We are so close to silicon valley that we HAVE to be up on the latest technology. Whether or not it's a fad, I don't know, but for now, in real estate, it's a very good thing.

Just a note, when I started using the QR codes and didn't know much about it, I too was frustrated. Many of the QR codes were not set up correctly, It's better now, and I love it.
1 vote
Melina Tomson, Agent, Salem, OR
Fri Sep 23, 2011
I've done some trial runs on flyers and riders. I think I've had two scans in a year, since I track them. Most people don't know what they are and I think part of the problem is that they often aren't helpful. It has to direct the consumer to something helpful.
1 vote
Jo Soss, , Bremerton, WA
Fri Sep 23, 2011
No, I haven't used them. I have intention to either. I watched a couple at a Best Buy try to use these as they were looking at some computer equipment, all it did for them was make them frustrated. I don't want anything I give out or have available for potential clients to cause them frustration :)
1 vote
Phil Rotondo, Agent, Melbourne, FL
Fri Sep 23, 2011
.....and the ones that have a clue are saying "whatever".
Web Reference:  http://www.321property.com
1 vote
Carmen Brode…, Agent, Scottsdale, AZ
Fri Sep 23, 2011
I agree most home buyers have no idea what the QR code is. It is just a fad in my opinion.
1 vote
Gita Bantwal, Agent, Jamison, PA
Fri Sep 23, 2011
I used it recently on my flyers in brochure box but did not get any response from it.
Web Reference:  http://www.gitabantwal.com
1 vote
Don Tepper, Agent, Burke, VA
Fri Sep 23, 2011
There's still a learning curve among consumers. Still, QR codes don't take up much space. So, put them in and folks who know what they are may use them. Those who don't, won't.
1 vote
Dawn Barrier, Agent, Las Vegas, NV
Fri Sep 23, 2011
I use them on my blog, but like you said many still don't know what they are.
Web Reference:  http://www.vegasdawn.com
1 vote
Joseph Hasti…, Agent, Bayside, NY
Sat Sep 24, 2011
Hi Joan. I like QR codes myself. In the age of smart phones, they become an asset to any Realtor. I use them on my flyers and sinage. This allows anyone to view my full listing info with all photos if they're just walking by.

I'm with Prudential Douglas Elliman and we auto generate these codes on our flyers easily as our system is fantastic and information rich. I find almost all looking to purchase in the NY vicinity are aware of them, especially the younger first time buyers who grew up with computers.

QR codes are indeed here to stay. Ignore them at your peril but get on board ASAP. By the way, Trulia can auto generate a QR code for you. Best regards.
0 votes
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