Ok,I am currently working withh a Real Estate Agent however I plan to go it on my own here soon. What is?

Asked by Bradley, Copperas Cove, TX Sat May 31, 2008

the best way to start and advertisment campaign that will be prodcutive

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Rainey Delot…, , Cincinnati, OH
Sun Jun 1, 2008
Brad - we are all glad you cleared that up! Sounded like you were a FSBO wanting us to work for free like so many people out there do! Best way to advertise yourself is to start with your circle of influence and expand. Make sure you drum into everyone's head that you know that you are now an agent and seeking clients. Don't be embarassed to check with family and friends as to whether or not anyone they might know has a need for your services. When I left my previous 25 year career, it took members of my own family a good year to remember I was now a Realtor. They were so used to thinking of me in a different light. Face to face contact is the best. When you check out at the grocery store, hand the cashier your business card. When you go to the mall and shop, hand the sales associate your card. Order a couple thousand of them, keep a handful of them in your pocket with your charge card/cash and every time you reach into your pocket for your card of cash, hand them a business card, too. When you send a greeting card to anyone in your circle of influence, include your business card too!
Also, add a signature to all of your emails with your name, company, website, phone contacts, etc and even a motto if you have one. Every email you send - whether to your Mom or your old college roommate will automatically include your info regarding your new business venture.
Join some community and civic organizations. That will help expand your network and keep handing out that business card. Send postcards to your neighbors to let them know they now have a neighborhood expert in the business. I use a website that has a great Marketing program so I can create emails, postcards and flyers with no cost and send them out to all of my contacts.
Grass roots is the best way to get started in the business.
1 vote
Jeffrey Schn…, Agent, Austin, TX
Sat May 31, 2008

First question is "your profile says your a real estate professional, why do you appear to be asking a question from a seller's perspective?".

That said, the most effective sales tool that exists happens to be the MLS. If you remove yourself from that sales tool by dropping your agent, you'll be at a significant disadvantage, losing 80% of the market (80% of the homes sell through the MLS listing). Maybe you could share with us why you want to go it alone?


2 votes
Rainey Delot…, , Cincinnati, OH
Sun Jun 1, 2008
I assume you mean that you are trying to sell a property and have decided to do it by yourself? Did you know that those who forego the services of a Realtor net, on average, 16% less for their property. So, paying an agent anywhere from 5-8% is a bargain when selling a home.
Personally, I think you must have real estate agents confused with Red Cross Volunteers. Why would Realtors spend time coaching you on how to take food off their own tables? I don't know what you do for a living but I assume you wouldn't be willing to teach someone else how to do it for free and eliminate your own job? Or maybe you're a much nicer person than I am. Good luck!
1 vote
Bradley, , Copperas Cove, TX
Sun Jun 1, 2008
Ok sorry I wasnt Clear.

I work in the Real Estate but not as an agent. I am starting my classes to get my license and will be a licensed agent very soon.

I am just wondering the best way to get started as a new agent to advertise yourself. I understand finding a mentor ect. but eventually you have to stand on your own 2 feet in this field.
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