I am about to list a home, client does not want a sign in the yard due to not so nice neighbors...Suggestions?

Asked by Rebecca Wooten, Leander, TX Wed Jun 19, 2013

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Jim Simms, Mortgage Broker Or Lender, Louisville, KY
Thu Jun 20, 2013
I would put up a sign that says, “We are moving because of the neighbors” and put an arrow(s) pointing towards Mr. Rogers’ house.

Ask the seller what they are afraid of. Ask it 4 times, in 4 different ways, at some point they will give you the real fear.

If it were me I would solicit help finding a buyer from the people your seller doesn’t like, they probably don’t like him either.

Jim Simms
NMLS # 6395
Financing Kentucky One Home at a Time
Web Reference:  http://jamessimms.com/
2 votes
Alan May, Agent, Evanston, IL
Wed Jun 19, 2013
Once I explain to reticent sellers, that not installing a yardsign can cost us 15% of our potential viewers, they seem to soften.
1 vote
The April Ne…, Agent, Berthoud, CO
Wed Jun 19, 2013
I just received a contract for an older gentleman whom I decided not to put a sign in the yard after realizing the concerns he had about being bothered by people approaching the home etc. He was fine with multiple interior and exterior photos so I was able to build an attractive web presence.

We also did not have a lock box as he was not comfortable with that either. It took at little more effort on my part to schedule the showings personally and explain the circumstances instead of having my showing company do that portion.

Despite having those challenges, we got an excellent offer and are closing next week. The seller and his family are very appreciative for the respect that was shown for his feelings. And that is really what our jobs are all about - helping our clients navigate through what can be a very stressful time in their lives and have their needs and wants catered too.
1 vote
Fred Herman, Agent, Staten Island, NY
Thu Jun 27, 2013
you try your best to change the client's mind. If the home hasn't sold in a few weeks, ask again about placing the sign.
0 votes
King Bravo, Agent, Austin, TX
Thu Jun 27, 2013
Be sure buyer is pre-qualified and hopefully using a local lender. That way you won't have as many concerns on appraisal.
0 votes
Rebecca Woot…, Agent, Leander, TX
Tue Jun 25, 2013
Thank you for all of the answers! Thank God for my marketing background! I haven't even put it on the market yet and have a buyer! The market is HOT in Cedar Park, Texas!!

Rebecca Wooten, REALTOR
Spencer Properties-Broker
Cell: (512) 662-4020
Fax: (512) 583-3800
0 votes
Annette Law…, Agent, Palm Harbor, FL
Thu Jun 20, 2013
Right on the money with Alan's response. I would bump the sign call up to 18%.
There are many, many communities that do not permit "For Sale" signs plus condos and many town home and villa communities.
This should not present a real problem.
The seller, however, should relize, selling the home WILL not be a community secret.
I would predict only 7.3 seconds after appearing in the MLS everyone in the community will know.
Condition for this eventualllity and go sell this house.
I have found, and you will also, that your greatest concern will be the appr 30% of sales originating from resident referrals. There is a cost involved. Overlay these restrictions with the projected number of showings and how that influcences the DOM and you will very likely get consessions via price or eventual permission to place the sign since everyone will evenually know. The absence of the sign only punishes the owner.
That is why you a real estate PRO....you have more than one tool in the shed. Work with what you have, overdue to communications with the owner (when no one shows up you will be blamed if there is a void in communications).

You will need to quickly assess if the owner is parnoid or if the neighbors are 'not so nice." If the latter is true, you MIST prepare for the sidewalk intercept and employ proper measures ensuring the 'not so nice' neighbor sidewalk intercept NEVER takes place with a potential buyer. These folks can prove to be very zealous in their venomous intent.

Best of success,
Annette Lawrence, Broker/Associate
Remax Realtec Group
Palm Harbor, FL
0 votes
James Wehner, Agent, Scottsdale, AZ
Wed Jun 19, 2013
Give it a try without the sign. Make a note in the MLS to other agents that there is no sign on the property. You may want to let your client know that it could be in their best interest to have a yard sign to gain maximum exposure. More exposure = quicker sale. If they wish to get away from their 'not so nice neighbors', they may reconsider installing the sign.

One disadvantage of a yard sign to a seller might be if the home is vacant and it's located in a high crime area. Good luck!
0 votes
John Souerbry, Agent, Fairfield, CA
Wed Jun 19, 2013
As others have said, note in the MLS that there is no sign and go on with business as usual. If your area is a seller's market, you shouldn't need a yard sign - qualified buyers working with good agents will find the property anyway.
The shame is that yard signs are (in my never humble opinion) one of the best advertising channels agents have.
0 votes
Robert McGui…, Agent, Denver, CO
Wed Jun 19, 2013

I like Alan's answer below. But maybe you could start with a sign in the window and work your way to a sign in the yard. The neighbor will obviously know soon enough with or without the sign. Tell him, don't let the neighbor's attitude affect his ability to market the home properly. The neighbor will know the house is being sold or call the police for the suspicious activity taking place next door. (-;

Robert McGuire
Your Castle Realestate
0 votes
Martha Wise, Agent, Watertown, NY
Wed Jun 19, 2013
Eventually the seller may come around if it doesn't sell and let you put a sign up. Hopefully you will sell it soon and not have to worry about the sign.
0 votes
Suz A, Agent, Longmont, CO
Wed Jun 19, 2013
Hello Rebecca,
No need to stress over this one. This is a problem agents in Longmont, CO confront in dealing with a few HOAs here. Actually, it's not much of a problem. Agents here know that yard signs are not allowed in several neighborhoods. I've never had anyone complain they didn't find the house.

Ask if they will permit a sign in a window.

Otherwise, you have to depend on the MLS and the online services. A good deal of people use GPS these days.

It is nice to have a sign out there advertising to the neighbors that a home has been sold. Make the most of it and make sure you follow up with a postcard to the neighborhood.

Best of luck!

0 votes
Nancy Bilunas, Agent,
Wed Jun 19, 2013
In the Agent Remarks section, post "NO YARD SIGN" in caps & leave it at that. That way, agents have a heads-up but nothing that could be construed as libelous has been said about the nasty neighbors.
0 votes
Nancy Bilunas, Agent,
Wed Jun 19, 2013
In the agent remarks state "Seller requests no yard sign". That way you've given agents a heads-up but you haven't made any libelous statements about the neighbors.
0 votes
Ron Thomas, Agent, Fresno, CA
Wed Jun 19, 2013
Been there! Done that!
Very strong indication that there are going to be more problems:
They won't want a lockbox.
They'll want 24 hour notice for showing.
They are are not really committed; they just want to stick their toe in the water.
And they are not listening to you!
0 votes
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