HGTV...Angel or Devil?

Asked by Donna Ferrell, Broker, Los Angeles, CA Sun Nov 7, 2010

Has HGTV given the consumer a misguided idea of how things are done?

Help the community by answering this question:

+ web reference
Web reference:

Answers

26
Marilyn Jenne, Agent, Los Angeles, CA
Sun Nov 7, 2010
BEST ANSWER
LOL! You're in LA--you know it's both! As a former TV producer myself, there has to be entertainment value, hopefully with some truths...and I've never even seen their shows. It's just the biz. You can always come up with your own concept and try to sell the "real deal."
0 votes
The Ultimate…, , Los Angeles, CA
Sun Nov 7, 2010
During post-production, in most of the TV shows, all the hick-ups and difficulties are cut off, making the audience believe that remodels, construction and repairs are much cheaper and easier than actually is.
For the last 20 years our company has worked for reality TV, Movie and Rock stars, also assisting studios in making good on bad damages caused by actors and crew on location, and most importantly we have participated on transformation home improvement shows in order to make unskilled actors look like pros.
During construction and filming, we see how much goes into the activities they are portraying, but they fail to account for those costly unforeseen repairs and extra work on the disclosed images and final budget, giving the idea to the audience that everything goes smoothly more often then not, which is not reality.
Construction, specially in remodeling projects, often there are extra activities and associated costs that are only found during the unfolding project. TV shows are paid by the advertisements, product placements and service providers hoping to increase their sales. In a home improvement TV show, it is not advantageous for the advertisers to reveal difficulties, related extra costs and portraying all those inconveniences could also lead to a negative result on advertiser’s bottom lines.
That is why you can se a room remodel with a $500 budget go effortlessly beginning to end. No one mentions that geographical labor costs, employment obligations and governmental fees were left out for the sake of altering perception of the consumer, which in turn will increase sales for their advertisers.
Their thought: “Once the consumer bought the products, who cares if they can install it or not.” It is sad but truth, HDTV’s main goal is not to inform consumers, it is to increase sales to their sponsors.
If you are unskilled in construction trades or just a layman, always talk to a construction professional before embarking on a project that you saw on TV, it can turn into an unmanageable endeavor. No matter how simple the TV show may portray the activity, it could take a toll on your budget with no way back. Good contractors will talk to you for free and explain what could go wrong.
TV, when is it safe to believe in it?

Roney Monteir – Home Improvement Expert
with The Ultimate Handyman a Construction and Maintenance Company


Phone (323) 651• 0635
Roney@ultimate-handyman.com
Contractors License # 831700
http://www.Ultimate-Handyman.com

8350 Melrose Ave.
Los Angeles, CA. 90069
2 votes
Mack McCoy, Agent, Seattle, WA
Sun Nov 7, 2010
Sure, but, so what? So do cop shows, hospital shows, sitcoms, cooking shows . . . they're fun, maybe they help stimulate creativity and an appreciation for design in people, I think they're fine.
2 votes
Scott Godzyk, Agent, Manchester, NH
Sun Nov 7, 2010
For some people it gives them an unrealistic view of what reality is in todays market. Although there are alot of positive things, It certainly doesnt give the full story
2 votes
Stacy Carter, Agent, Roswell, GA
Sun Nov 7, 2010
I am a real estate agent and stager with a renovator husband so I have a fairly broad perspective on the subject.

The issue we see with HGTV ( and the show Extreme Makeover) is that it misrepresents the amount of time and resources it takes to achieve these results. There are large crews working around the clock never seen on camera. Also, the budget renovations deisgned to sell a house don't include labor costs in their final tally. The professional designers and lead carpenters are donating their time to the show.

So in the end, it leaves consumers with an unrealistic expectation of what something costs and how long it should take to complete. I can't say we lose business over it; we just have to re-educate the consumer.

But in the end, the channel provides good ideas for homeowners and DIYers and I fully suppport that.

Stacy Carter
Associate Broker
Home Appreciators Team at
Better Homes & Gardens Real Estate Metro Brokers
2 votes
Suzanne MacD…, Agent, Succasunna, NJ
Sun Nov 7, 2010
Both! It has increased seller's awareness of the importance of pricing the property correctly and staging it well. It has also made buyers a bit unrealistic. Everyone I run into these days expects granite counter tops and a completely updated home even at bargain basement prices. And It is beyond me how some of these guys manage to 'flip' properties on a shoe string budget! In my experience their cost estiamates are extremely low! Again, it has a tremendous effect on expectations both positive and negative.
1 vote
Carmen Brode…, Agent, Scottsdale, AZ
Mon Mar 12, 2012
I think most people think of them as pure entertainment.
0 votes
Judi Monday,…, Agent, Green Valley, AZ
Mon Mar 12, 2012
I don't believe this is the case at all. In fact if anything, I believe HGTV has helped my business tremendously in that most of my clients watch it and know what they need to do to get their home sold--such as removing the clutter, and what to do to make sure it has curb and web appeal.
0 votes
Jo Soss, , Bremerton, WA
Mon Mar 12, 2012
I love watching for the laughs! I will be screaming at the TV when an agent makes a huge mistake! haha!
0 votes
Angela Golfos, Agent, Daphne, AL
Sun Mar 11, 2012
Yes, it has very much misguided the general consumer! It gives the consumer unrealistic expectations about the process and since EVERY market is different it can cause Realtors to have to re-educate the consumer based on the area in which they are interested in buying or selling.


Angela Golfos
angela.golfos@cbunited.com
Coldwell Banker United, Realtors
(C)251-581-8221
(F)251-626-7177
0 votes
Dorene Slavi…, Agent, Torrance, CA
Thu Nov 18, 2010
Great Question:
Yes and No. Consumers are more informed and that is a good thing. I believe Realtors are represented well on the programs. Some of the suggestions for improving your home in order to sell are great.
Some things are not realistic on the shows hopfully the consumer doesn't assume all Real Estate transactions will go the way the shows do.
0 votes
Stephanie K, Agent, San Antonio, TX
Wed Nov 10, 2010
Devil or Angel . . . . I can't make up my mind. I just took a buyer through a house and every room they went in was named Color Splash or Design on a Dime, etc. . I knew they had been watching HGTV. I don't know all of the shows, but I frequently suggest that sellers watch Sell this House, just to reinforce what I am telling them. I had one of the easiest transactions of my life with "a Virgin Seller "(Now, theres a new show for them!) After watching one episode, they painted walls, decluttered, moved furniture and priced the home where I recommended. WOW! And we never even got to Clean this House! I guess if HGTV is a Devil, it's only because I haven't won the dream house yet. I know it's not truly reality TV, but what is? And it brings awareness and its great entertainment.
0 votes
Mack McCoy, Agent, Seattle, WA
Wed Nov 10, 2010
Meaning no offense to the interior decorators of the world, the fact is that they speak in a style that is difficult to parse. When they want to make things uniform, they speak of continuity; when they want to use combinations, they speak of "accent colors" or eclecticism.

The peer modeling from these shows is entertaining; who hasn't had people walk into their open houses acting as if it were an audition for a show - I'd put fabric there, a splash of color here, so cute!

Still, I see no harm. Many people would rather live in an environment that they had a hand in creating than in one that was created for them, and so long as we communicate to them what the decorating standards are for marketing homes, it'll be all right!
0 votes
Nancy Zelada, Agent, Pasadena, CA
Wed Nov 10, 2010
Angel...I love the fact that they show real estate how it is. People that watch HGTV understand that to put a house on the market it must be in showing conditions. By putting clutter away, painting the walls, rearranging furniture, etc. people see the difference and the value of preparing their house before putting it on the market. I also think that the first time home buyer shows are great. People get to see real issues that may arise while purchasing a home and learn that in most cases there is a solution to every problem. HGTV is what gets people inspired to want to own their own home.

I <3 HGTV

Nancy Zelada
Keller Williams Realty
nancy.zelada@att.net
(323) 603-6885
Web Reference:  http://www.NancyZelada.com
0 votes
J R, , New York, NY
Wed Nov 10, 2010
People sometimes take them at face value, as if they depict events as they happen, and not as they HAPPENED. Many are actually reenactments. What I hate is when the sellers use them to contradict my advice. Me: Get rid of that purple wall! The seller: But we just watched [some show] on HGTV and they said to use bold colors! The only show I like is Real Estate Intervention. But I never see it anymore.
0 votes
Richard "RJ"…, Agent, Beverly Hills, CA
Tue Nov 9, 2010
Most common sense would tell the viewer that the title of the show is going to be biased towards its intent. I believe, anyone or any subject will reveal themselves as they truly are and no one else can do it better than the subject individual. If a viewer takes what is portrayed and applies it to all those who practice that trade, then perhaps you should stay clear of those types... Bottom line, I think people watch for entertainment value only and are not using it as a true reference or educational tool.
Sincerely,
Richard "RJ" Kas (SFR, SRES)
"Representing the finest properties from Los Angeles worldwide"
KAS Properties - Coldwell Banker Previews International - Beverly Hills East
9388 Santa Monica Blvd, Beverly Hills, CA 90210
310.859-5334 office - 310.488.9826 mobile - 310-273-0670 fax ATT: RJ
RichardKas@gmail.com - http://www.RJforLA.com - DRE: 01352771
Sellers Buyers Investors Leasing Consulting
0 votes
Judi Monday,…, Agent, Green Valley, AZ
Tue Nov 9, 2010
An angel--first of all for portraying the real estate industry in a professional manner and secondly for educating the public on a mass level in a manner we as agents don't necessary have the expertise and/or credentials to do. I love taking a listing where the Seller tells me they are a big fan of HGTV because i know before walking into the house it is most likely going to be more ready to sell in terms of overall "look" than someone who doesn't watch HGTV.
0 votes
John Souerbry, Agent, Fairfield, CA
Tue Nov 9, 2010
You can take anything HGTV puts on the air and prove that it will work in one situation, just as you can prove that it won't in another. The great thing about real estate is that every property is unique, just as every homeowner or tenant is unique. Even in a condo complex, owners can individualize their interior to reflect their tastes and personality. If HGTV inspires people to find and improve their individual dream home, professionals who deal in the sale of property and home improvement products/services can only benefit.
0 votes
Annette Law…, Agent, Palm Harbor, FL
Tue Nov 9, 2010
Angel or Devil....in disguise.
As Shel-lee and Allan articulated, it really depends on the skill of the real estate professional to make HGTV work for them. Very few that I have encounterd expect truth on the TV in reality shows, ads, news reports, 60 minutes or anything else for that matter. They understand what is available is fragments of truth. They realize every overt lie is married to a truth to give it believabiliyt. Gather a sufficient supply of fragments and you might weave a mosiac that portrays a reality one can live with.

The challenge I find I am fully willing and able to accept is filling in the voids with factual, local data while minimizing the deliberate omissions of the not-so-real shows they watch.

Annette Lawrence
ReMax Realtec Group
Palm Harbor, FL
727. 420. 4041
0 votes
David Chiles, Other Pro, Los Angeles, CA
Tue Nov 9, 2010
HGTV is an angel because it promotes the Real Estate industry. http://www.inman.com/news/2010/11/2/real-estate-and-tv-life-vs-art
0 votes
Allan S Glass, Agent, Los Angeles, CA
Mon Nov 8, 2010
What a spectacular question!

As a few below have suggested I'd say devilish angel... What the shows have done is send eyeballs to our industry, with those eyeballs come opportunities. Regardless of whether they are viewed as true reality or pure entertainment, they provide another opportunity to connect with consumers.

Watch and enjoy.
-Allan

--
Allan S. Glass
President
ASG Real Estate Inc. ®
149 S. Barrington Ave, Suite #660
Los Angeles . CA 90049
Mobile: 213.952.9052
Direct: 213.973.8637 (213.97.FUNDS)
Fax: 213.947.4461
E: asg@allanglass.com
http://www.asgreinc.com
CA License: 01154002

Twitter: http://twitter.com/asgreinc
Linkedin: http://linkedin.com/in/allanglass

Visit Allan’s Blog: http://allanglass.featuredblog.com
0 votes
Shel-lee Dav…, Agent, Rolling Hills Estates, CA
Sun Nov 7, 2010
Donna:

Don't you think it is whatever you make of it. Use it as a springboard for open and honest discussions with your clients. There are very few people in the LA area that truly believe that "reality TV" actually shows reality. So make it what you want it to be. That way, both you and your clients win.

Shel-lee
0 votes
Bob Georgiou, Agent, Danville, CA
Sun Nov 7, 2010
Donna,

I see what you say. The production lag time and reruns of shows filmed in the late bubble era certainly can affect peoples perceptions of the market adversely. It would be much better for everyone if they would more prominantly DATE some of the shows so that viewers have a sense of perspective and context for what they are viewing. For example, I dont see them making many new home flipper shows ala that narcissist goofball down in Texas. (My mom loves that show and I was frankly horrified by some of the things he was doing. it wouldnt surprise me if he is in court defending his actions right now many times over.) I think whatever that show was is still running in reruns, undescoring my point nicely.
Web Reference:  http://bob2sell.com
0 votes
Deluxe Realty, Agent, Las Vegas, NV
Sun Nov 7, 2010
But there is definitely a market for it, since it does exist. And, though many persons can't afford it, it gives ideas... and there are many affordable options. You can find some great prices at Bed, Bath, and Beyond, Ikea, and other similar places.
0 votes
Deluxe Realty, Agent, Las Vegas, NV
Sun Nov 7, 2010
What do you think?

I've just seen it for the first time, and it looks like a very interesting site, full of marketing. If you are redoing your home, this site looks very helpful.


--

Sincerely,

Mark D Fleysher, MBA, Broker, REALTOR
The Jack Conley Realty Group
C. 702-291-8186 F. 702-946-0843
0 votes
Gerard Dunn, Agent, Chevy Chase, MD
Sun Nov 7, 2010
Angel -

The good exposure far outweighs the bad - but - with that said.....

There are some issues as well!


Good Luck!

Gerry Dunn
Associate Broker
MD/VA and DC

703-216-9100
0 votes
Search Advice
Search
Ask our community a question

Email me when…

Learn more