Do you actually track your internet advertising results?

Asked by Charles Rorive, Grants Pass, OR Fri Feb 15, 2013

How many of you actually track the percentage of business that comes from the internet? Do you (and how do you) delineate between actual advertising results from general internet exposure from listings, etc.? I am trying to find a

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Virginia Kaz…, Agent, Hudson, NH
Fri Feb 15, 2013
BEST ANSWER
Yes, it is good to track where your leads are coming from and which ones work the best. Its good to ask where they found your info and why they are calling you so you know what is the best thing to do cost wise.
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allan erps,A…, Agent, Pearl River, NY
Sat Feb 16, 2013
Company tracks alot of that for me through lead generation. Making this a working part of your overall sales is fine but I depend mostly on referrals!
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John Souerbry, Agent, Fairfield, CA
Fri Feb 15, 2013
We track leads from all sources so that we can adjust our marketing budget to whatever is working best at the moment.
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