Great questions and the survey is for the most part true. Congrats to Joe below. I believe his business to be the exception and far from the norm.
I became an agent part time for Keller Williams in February as I work in the military full time. KW offers a free agent web site and has a lot of great tools for optimizing your web site for leads, business etc. (all free). Like Joe, I have also spent a good amount of time on my website, plugging into the social media pipeline, blogs, etc. These are great and free ways to get exposure and generate leads. In 4 months of part time work, I've only closed 2 deals but I've got 5 listings, 3 of which came from web exposure.
Of course nothing beats good old facetime, but the web is low hanging fruit and for the most part everything you do is free! And since its hard for me to get out there, the web is one of my few methods for lead generating.
Check my site out if you want. Nothing too fancy but effective. My site ranks pretty high in google for a lot of key search terms. If you have any questions, I'd be glad to help youu in any way. Give me a shout and good luck
John J Mondello Jr, Realtor
"I find the house, you make it home."