We are finding that our buyers want the most square footage and upgrades for the least amount of money. Most important is price and next is condition of the home. How are they priced compared to other homes nearby?
We are getting many buyers right now from overseas in Canada. One of our best avenues is to market to these penitential customers. Since the dollar is weak right now against other currencies we a selling many of our properties to Canadians, Germans, English, etc. Many of them can purchase homes/condos for nearly half off the already low prices. It's a great position for them to be in.
The Internet is where most people find us. So you really need to have a strong Internet presence as well. And when they get to your website, blog, etc do you have information that catches their eye. How is your website set up?
How do the pictures look in the listing? What does the description say? Often times this is the first look that a potential customer will get. Are the pictures bright and colorful? Do they showcase the best features? Read the description of the home-does it sound appealing? Look at a few other homes on the Internet in the same area. Which one would you buy if you were a buyer? Why did you pick that one? Was it price? Was it the great pictures? Maybe you can come up with some ideas and take them to your Realtor.
Good luck with the home hopefully it sells quickly!
Shannon Moore, Realtor
Re/Max Anchor Realty