Maureen Ross,ASP/Realtor

I work in Playa del Rey as a real estate professional AND a accrediated staging professional (ASP). I spend most of my time prospecting for sellers and buyers in the area. My objective is to assist in getting as many qualified buyers as possible into a home until it is sold; to commuicate weekly with my clients on the results of my activities and to assist my client in negotiating for the highest dollar value. Following are the steps I take to get a home sold...The Proactive Way.
Submit home to MSL. Price home competitively...to open the market up vs.narrowing the market. Promote the home at the company sales meetings. Develop a lsit of features of the home for the Brokers to use with their potential buyers. Fax a "Features Sheet" to the top 25 agents in the marketplace for their potential buyers. Suggest and advise as to any changes a seller may want to make in the property to make it more saleable. Constantly update the cllient as to any changes in the marketplace. Prospect 4 hours per day and talk to 25 people per day looking for potential buyers for a home. Contact over the seven days after signing a listing...my buyer leads, center of influence and past clients for their referrals and prospective buyers. Add additional exposure through a professional sign and lock box. Whenever possible pre-qualify the prospective buyer. Keep the client aware of the various method of financing that a buyer might want to use. When possible, have the cooperating broker in the area tour your the home. Follow up on the salespeople who have shown the home..for their feedback and response. Assist you in arranging intermin financing if necessary. Represent you on all offer presentations...to assist you in negotiating the best possible price and terms. Handle all follow up on a contract being accepted...all mortgage, title and other closing procedures. Delivery your check at closing!
How about that!