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Frank Cruz, Home Seller in 30030

Does making a home have a pleasant aroma (baking cookies, etc.) really help 'hook' prospective buyers?

Asked by Frank Cruz, 30030 Sun Mar 29, 2009

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11
"hook"? No.

but it does help them envision themselves living in the home.
2 votes Thank Flag Link Sun Mar 29, 2009
Alan May, Real Estate Pro in Evanston, IL
MVP'08
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BTW, I agree with Rockinblu...............................................................
2 votes Thank Flag Link Sun Mar 29, 2009
I have to giggle when I read this question because I once listed a house that was FSBO for about 10 years, no joke. A very old couple lived in the house, and they never opened the windows. When I listed, I told them to air out the house every day for an hour. It didn’t work. You’d smell everything they’d cooked for the past 2 weeks. When I’d show the home I had to bring my own room deodorizer because they didn’t have any! Unfortunately many older people don’t see well, so the kitchen was always grimy. I would put the oil drops on the light bulbs, etc before I showed it. It was at a point that when I would suggest the house to buyers, they’d say “is that that old woman’s house? It smells terrible! I saw it already.” Just before Christmas, someone pulled up to the house and called the agent they were working with to set up an appointment NOW. They had come a distance and had a prequal letter! It was about 5PM, I was at a walk thru and couldn’t get over to spray. As luck would have it, she was baking an apple pie when they walked in! They decided to make an offer but wanted to see it again. I brought my evergreen scented oil and got there early. They walked in, took a deep breath, and said “Wow, this house smells WONDERFUL again!” and made a full price offer.

So in answer to your question, YES.
2 votes Thank Flag Link Sun Mar 29, 2009
I hope you didn't think Dunes was serious too. lol
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I think Dunes is as serious as a heart attack---and that's not BS!

And I should have a bunch of thumbs up on that post . What are you all saving them for? A rainy day? :)
1 vote Thank Flag Link Sun Mar 29, 2009
Yes it makes your home better to remember for potential buyers although price of the home is much more important .
1 vote Thank Flag Link Sun Mar 29, 2009
Bake cookies if your house smells (ask someone else that question) otherwise, i wouldn't bother. most of my buyers know, when the walk in a house and smell cookies, that it was done on purpose. everyone watches tv.... I showed a house today that had such an overpowering fake apple smell that i almost got sick. if your home doesn't smell, don't over power it with another. If you are a smoker, then bake cookies every day. don't do anything too powerful or it may make buyers think you are trying to hide something. Don't spray air freshener all over your house right before it's being shown. you don't want the buyer remembering your house because of the way it smelled.

good luck ;)
1 vote Thank Flag Link Sun Mar 29, 2009
Refrigerator magnets, potential buyers love Refrigerator magnets.
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Good grief, Dunes, get with the program! It's potential SELLERS we give the refrigerator magnets too. And the new stainless steel rage will probably make all the real estate refrigerator magnet companies go out of business!
1 vote Thank Flag Link Sun Mar 29, 2009
I'm new to the thumbs up culture.....pardon me :-)
0 votes Thank Flag Link Mon Mar 30, 2009
Also, Dunes....what kind of magnets do you think will do the trick? ;-)
0 votes Thank Flag Link Sun Mar 29, 2009
Yeah, that link to the FSBO is overwhelmingly helpful and reaffirming that I am doing FSBO correctly. My wife was laughing because of my earlier wording of shag for the carpeting when I should have said 'twist'.

The only reason I'm FSBO is b/c me and wife have to move out because our Mortgage goes variable in a year....and the price just won't cover a selling agent. One of my good friends is giving me advice (she's an agent) but thinks my local will sell itself.

Anyways, you agents are awesome at your trade and I really hope that I have enough equity in my next sell to pay for your services. This FSBO is exhausting, if you're going to do it right.
0 votes Thank Flag Link Sun Mar 29, 2009
Refrigerator magnets, potential buyers love Refrigerator magnets.
0 votes Thank Flag Link Sun Mar 29, 2009
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