Most people I refer are very satisfied. The people I refer them too understand that I am expecting them to treat them like they were family. Give them great service, timely responses and do not overcharge them. If they fail on any of these, it will be the last referral they get.
I had a client close on a home in June and we did not ask for closing costs as they were only 299.00 on a new purchse money mortgage, the tax prorations and app fee credit would cover that. The seller told his father in law ,who I have professional contact with as he is a super for a builder, that the buyers wanted the home so bad that they did not ask for closing costs. I just smiled and told him that was right.
1. I want people who conduct business in a similar manner- that means returning calls quickly, answering their phone, go getter attitude
2. I need to know my client is going to be getting the best advice, the best rates and the deal will get closed on time as promised (there are a ton of shady lenders out there- I do not take chances with my clients)
3. The people who prove themselves to me and service my clients have earned my loyalty. I want to see them succedd just as they want me to succeed.
Hope that helps. FYI- the lending industry is especially tight on anything that even smells of a kickback so we do not make money if you use one of our trusted vendors/lenders. My use of any service is purely a need basis. I need quick response and I use people who give that.