Quite a few of my sellers somehow decided to go on the market during holidays. Mother's Day, Father's Day, Memorial Day, Labor Day, Easter (they told me half the town will hate me); I did them all.
Often times, I am the only one in my office doing the open house that weekend, and they all warn me that nobody will show up and the paper is dark (meaning no ads from my whole company). But I have the whole neighborhood and their visiting families/friends show up. I even had a couple who called me and ended up giving me a listing after going to my Easter open house.
So, since I don't need listing clients, I'll put an Open House ad in Craigslist. However, it will really be a by an appointment only showing letting potential out of town buyers know I'm available at their convenience over Labor Day weekend.
Thank you, you have help so much.
Our open house attendance is down everywhere this year as compared to prior years. Labor Day weekend wasn't a high open house attendance for us in the busiest cycles. I think Labor Day is one of the slowest of all holidays for OHs.
I certainly recall the need for two agents at one open house due to volume of incoming visitors in recent years. I have not experienced that this year.
I question how much of this is slower biz vs. internet previews that preempt the in-person visit.
A comment about other holidays.......we notice an uptick in investor calls on Mothers Day and Easter. I noticed that by coicidence a few years back and tracked it, even advertised investment properties at that time. On Labor Day, people go swimming, biking and do BBQ's.....outside. On Easter, if it's too cool, they stay indoors, visit w/ family and friends, cruise the paper and web. No scientific research here, just observations from our own experiences.
it is pretty much a toss up. I find that on most holiday weekends it is actually easier to get the clients out of the house, since on one of those days they themselves probably have plans, this holds true for tenants also.
As far as July the 4th vs. Labor Day. In our area the influx of people is usually those who are visiting relatives and buyers who are still looking and if they have kids trying to get settled prior to the school year commencing.
In our area (Southwest Riverside, California) a lot of people head up to the River and/or Vegas. However, this is offset by those who do not want to be caught up in the last summer holiday weekend and they stay closer to home or visit wity relatives. In addition, many buyers, may have already made a decision during the earlier summer months.
As for me, will I be holding an Open House this weekend ? Absolutely, I choose to be optimistic, I know the odds are minute of someone actually putting an offer on the house I am show casing, but, I only need one. Since I don't know where that "one" is, I am willing to be out there just in case.
If Realtors wanted a sure bet, then we wouldn't be in Real Esate:)
Have a Good Holiday Weekend
Open houses are VERY productive. When properly promoted...we had two agents hold two open houses in the same area. One marketed, had over 30 people, four leads. The other did no marketing, had no one.
I have a ton of vacant homes to choose from, Other agents listings. The closest I have come to selling any listing at a open house is when another agent shows up with a buyer.
I do open houses to find buyers. There I said it.
As for holidays????????
I would sit your home open, not me you. I do know your neighborhood. There will be a bunch of parties.
All you need is one buyer , the other 99 will be lookers, or people who want to buy, but cant afford your house. Get their name and number and call me.