Whether still photos, VT's or Videocasts, Brian is correct in that highlighting the neighborhood and lifestyle of the area is crucial. I have clients frequently referred to me from out of state and I've come to appreciate the value of rich photographic presentations.
I believe your question about virtual tour or video only pertains to linking to Realtor.com. Realtor.com has a 'red spininng house' link and only one item can be linked there. You can still have both a virtual tour and a video to support your listing in other marketing vehicles.
Virtual tours that are distorted and have the fish-eye or fish-bowl look can cause more harm than good.
Look at the agents samples of videos, tours and photos and choose from there. If both the video and tour were high quality and you had to choose one, take the video. Quality still photos are extremely important.
Deborah Madey - Broker
Peninsula Realty Group, Inc.
If a picture is worth a thousand words...what is a picture taken by a professional photographer, of a staged home, with edited with care, narration, music, etc, into a virtual tour?
If you budget permits, splurge on some full screen virtual tours next. This allows the home buyers to better envision the layout of a space. Have you ever been surprised by how different the layout of the home is from what the photos depict?
Lastly, if you are selling a high end place, go the extra mile and get a narrated video that sells the home and the lifestyle that goes with.
Find a photographer that will do all three for in one fell swoop.
See and example of all three types of media here.
Say your client has a property AND your client is a "motivated seller". If your property is located in Monrovia, CA then you would want target buyer's who are looking to buy a home from a "motivated seller" right?
Here's an examples of how this can be done:
Motivated Seller Monrovia - Google Search http://bit.ly/eu1Hna
In a soft market, we've seen a spike in money trigger keywords and target such keywords in most of the video virtual tours we create for our clients.
I'm still not quite sure why some people can't quite see the difference between a SLIDE show and VIDEO. If you paid $12 at a movie theatre and was given a bunch of still, zooming pictures to watch, I'm guessing you would demand your money back. You can tell the difference there...why do so many people (especially Realtors) have such a difficult time telling the difference between STILL PHOTOS and VIDEO???
Drives me crazy. See the sample below for what a REAL actual video looks like.
See the difference?
I have been playing around ( all day all the time) with youtube video. It is more work, however the sellers like it.
I Hope that answers your Question.
Renau were on to ya. You stick out like a sore silhouette. Realtor.com this - Realtor .com that.
Trulia ? Where`s the bouncer.
Most of the outside sites that our listings are posted on, are set up on automatic feeds from the MLS. Our MLS is pretty top-notch and has partnered with most of the major sites. We have no way of altering them ourselves :( There are a handful that we manually submit to, but they are smaller, less known ones compared to our MLS partners.
That is a great idea! Unfortunatley, my MLS does not allow pictures other than the house and views from the house to be included in our virtual tours. I wish they did, as it I think it would be a great asset!
I much prefer a virtual tour, slide show of still pictures. It will pan in and out, left to right; giving the feel of a video, but without using the memory of a video and taking forever to load. You can still have the bells and whistles like the music in the background and include descriptions of the home. There is so much inventory for us, as agents and our buyers to sift through, and this type of virtual tour accomplishes the same goal as a video, while saving time. http://intouchhometours.com/code%5Fre/
Melissa Mancini, Realtor, CBR, GRI
I still prefer a great virtual tour over a video. Video technology is not quite there yet for marketing homes.
I do both on my listings, but attach a virtual tour to Realtor.com and other sites and use the video on the Home's Personal website, blogs and other marketing efforts.
BTW - I just went to a website that had ALL the amenities, video, virtual, still, & aerial stills. It was a grand layout for a grand home. Now this was a stand-alone web site so the capability was greater.
I don't know who advised you of the either/or scenario but it is quite easy to set up a stand alone website. Many realtors in the Atlanta Metro area do this.