Home Buying in Carlsbad>Question Details

California M…, Real Estate Pro in 92075

Can knowledge of personal situations help me in a property negotiation?

Asked by California Mortgage Broker, 92075 Sun May 13, 2007

What is the value of gossip? Like...who's selling because of divorce, financial problems...relocation, etc. Can Realtors add value with knowledge of local gossip?

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Brian: Gossip tends to be a dirty word, but it has legitimate value in real estate negotiations. There is certain informtion sellers DO NOT WANT published in the MLS or advertising. Examples of this might be divorce, financial problems, job transfer or the desire to get out of a neighborhood. Very often, clients will grant permission for us to share this information with other professionals in the interest of getting the home sold. But because the internet is so transparent, they may not want their neighbors, acquaintances--or employer--to know what is happening in their personal life. This is often very valuable information for a potential buyer, who should be working with a Realtor who keeps a friendly ear to the ground. This controversial article tells more about the value of real estate gossip:
3 votes Thank Flag Link Sun May 13, 2007
Roberta Murp…, Real Estate Pro in San Diego, CA
MVP'08
Contact
Yes! The agent for the seller has to keep those issues private.
0 votes Thank Flag Link Sat May 19, 2007
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