The bottom line is, the more people who you know, and who know you, the more likely you are to have business. I also put on seminars for buyers, and sellers. In today's market you have to be out there, be willing to help others and show people you have something to offer that other agents don't.
I market like a maniac, to past clients, my sphere of influence and to others I meet.
In my office I hear other agents moan and groan that "there is just no business out there." Funny, those are the same people who tell me I am "nuts" to be involved in these networking organizations- because they are "a waste of time." I don't see them out the door early in the AM, I never see them in there in the evenings when I am meeting clients or writing up offers and counter offfers. I also- never see their names on the sales and listing boards!
There is PLENTY of business out there Jean, for those who are willing to focus on it and spend the time and energy to cultivate it!
You may want to get involved with some coaching. A good coach and coaching company can help you to maintain focus and figure out the best way to obtain clients!
Good luck and great wealth!
I would suggest taking a class on lead generation. We are in the business of lead generation. That is where we get our new business from. Keller Williams Realty offers a great class. If you have a local office near you check to see if they have a course scheduled in the area. CRS offers a great class for this as well. The "Millionaire Real Estate Agent" book by Gary Keller is a good read.
He is right though about getting in the newspaper. I took my own horn whenever I can by doing press releases about anything I can. When I am involved in a community event, become president of an organization, earn a designation, whatever. I have been asked by other agents who my "pr" company is. Many of my clients and sphere comment on how often they see what I am doing, and that they know I have "really arrived" as an agent. I often take the articles and make them part of my monthly mailing campaign. You have to keep first and foremost in people's minds!
2007 President, North San Diego County Women's Council of Realtor's