You can buy it direct from the company or can choose an online retailer like amazon. Lodge cast iron has a wide selection and their pans season up well. Cast iron is great for slow cooking, but will stick if not seasoned that is why I prefer using enameled cast iron. It doesn't rust and has all the benefits of cast iron. The colors are a plus. Rachel Ray has pans that are reasonable and do Paula Dean and Martha Stewart. You can also find cast iron on eBay, but it tends to be expensive to ship due to it's heavy weight.