Some agents ask sellers to pay for the marketing expenses, depending on the Listing Agreement. Most agents list a home for free with compensation being contingent on the sale of the property.
Many home owners get hung up on spending money on a home that they're moving out of, and this can be a big mistake. Understand that the buyers have choices, and if your home does get them excited, they'll just go to the next house for sale. Other homes will sell first, and your home will languish on the market. The longer it stays on the market, the more the buyers sense frustration and or desperation. This leads to offers that are lower then what the seller thought their home was worth. Remember, your best offer will come in the first week or two of going on the market. If you don't get an offer that fast, buyers will start to lower what think it will take to get the home...if you get an offer. Make your home the shiniest apple in the basket, so the buyer wants your home more then the others on the market.
John R Beavers, Realtor, CRES, ABR, e-Pro
Heartland Realty LLC