A potential buyer, typically is not, going to return to see if there has been an improvement to a home - it has been said, you don't get a second chance. Curb appeal is important and first impressions upon entering a home are hard to erase. Potential buyers may turn around before even entering, leave after opening the front door or only spend a few minutes in the home - all results of a home not properly maintained or staged.
Realtors are not designers, they can give their advice and opinion and expect cooperation from their clients. To de-clutter, clean, move furniture around will be enough. However, some homeowners have lived in their home for many years and don't see the problem. This is where it may require a professional stager to help.
Every area is different regarding home staging, as it hasn't rapidly caught on in some areas and some real estate agents do not see the value.
For over 12 years now I include home staging by my Market-Ready Stylist, who also works with the home seller to ensure the property is repaired, updated, and staged before the first photos are taken.
The saying, "you only get one first impression" is true, so make it count, especially when selling real estate. That is why successful home staging is important, but beware of the qualifications and style of the stager you hire - there are some great ones and a lot of bad ones. Find one that will get acquainted with your home, that knows how to work with you (not just make recommendations and leave) to effectively prepare your home, and one that is a member of RESA (a dedicated group of professional home stagers) http://www.realestatestagingassociation.com/
I provide this service for free to my clients. I know of Realtors that are also Stagers, but I would beware of anyone doing both, as then their time commitment to selling your home is limited or their staging may be limited. Remember, you do not have to rent new furniture to stage your home, a great stager knows how to use what you have to make your home apealling.
I hope this helps.
Shannon T. Schmitz,
Representing Distinctive Properties throughout the Texas Hill Country
Hope this helps.
REALTORÂ® | Mortgage Broker
Keller Williams Realty | 360 Lending Group
o 512.669.5599 m 512.633.4157
email@example.com | http://www.AustinListed.com
It doesn't have to cost a lot of money. Sometimes just de-personalizing, de-cluttering by removing items you don't really need everyday (go ahead and pack it) and giving it a GOOD cleaning will make a HUGE difference!
You can get some great tips and cool ideas too on HGTV Designed to Sell. :)
Hope this helps.
In addition I wouldnt recommend a agent stage a home unless they are a professional stager. You don't get a license then inherit this ability do magic with setting up the lay out of a home. They would have access to the professional that can make the home more appealing to potential buyers that are viewing the house.
It is a good idea to make a professional stager part of reference group and have staging as part of their listing presentation.
Chris Hutchinson Real Estate
The Michael Group
When a Realtor suggests staging, or at least removing and re-organizing furniture in a home, it seems
usually absolutely necessary...
Some of the staging suggestions can be made by a talented Realtor him or herself, in other cases
a professional stager is needed or sometimes furniture needs to be removed and new furniture needs to rented in order to show the home in its best light. But the size and value of the home usually indicates what and how much needs to be done.
Often a bit of new paint colors, removing and rearranging existing furniture could be enough.....
Look at your home and ask yourself this: Would I buy this home in this condition at this price? If the answer is NO, you know what you need to do!
Keller Williams Realty
A really odd coincidence-I just finished spell check on an article for my website on staging-send me your email and I'll send you a copy.
To present the property in its best light so that your client is able to reap the benefits by less time on market and more dollars in their pocket. Many clients have already been exposed to the idea of staging their home, lets face it HGTV has educated many of our clients. But yes many homes do need an objective party to make a few, possibly a lot, of suggestions. We all have our treasures and we need the buyer to be able to visualize their lifestyle and their treasures in the property. Seems some agent have a stager they work with, others have a good eye to help guide their clients. An invaluable tool is to do a Realtor tour and get individual feedback so you can take that information back to your clients. Another great idea is to show your client some of the model homes builders have set up-I know I have gotten some great ideas from what they have done.
Sonia Roberts, RealtorÂ®
"A satisfied customer is the best business strategy of all."
It is up to each agent whether they want to hire a stager or help the homeowner stage/redesign their listing and each property is different but it really can help.