The question I would pose is this:
Do you want to advertise your home, or sell it?
There are many places to advertise your home As a owner selling without professional representation, forsaleowner.com, owners.com, fizber.com are all great places. You can also find a flat fee MLS entry only broker that will list your home in the MLS. You pay the buyer's agent their percentage, then you save a couple of percentage points WHEN and IF you sell.
You should be aware of a few facts that might help you shape your plans:
1. Buyers use a Realtor 90% of the time. Why? Because the buyer does not pay anything. They get an expert negotiator, someone who knows the neighborhood, for free. And what is a buyer's most precious commodity? Time.
2. Owners selling without professional representation sell to someone they know 5% of the time, someone they don't know 5% of the time, and list with a Realtor 86% of the time. Not surprising, when only dealing with 10% of the market homes sold by owners without professional representation sell on average for 15% less than those sold by Realtors.
Think about it. If a buyer can get a Realtor to do all the work for free, why would a buyer not use a Realtor? Answer - because they think they can get a better deal than a Realtor can. So is it any wonder that homes sold by owners without professional representation sell for less on average?
So, what is your best move? MLS entry only broker? Could be, but I did a survey of limited service and MLS Entry only Brokers in my MLS
1. The fail to sell 33% more often
2. They sell, on average, for about 2.2% less the Full Service
3. They take longer to sell.
So, it would not surprise you to know that a REaltor that knows their job can help you net more at closing. I suggest that you interview three Realtors. Ask them for an Estimate of Seller's Net Proceeds.
Then you run the numbers and make the call.
You may be able to sell on your own. GREAT
If not, you have a plan B.
Do you select a flat fee MLS entry only listing service and save on Realtor fees, or, do you list with a traditional real estate brokerage approach, there are times and places for each. One thing remains true regardless of which route you take, that is, the MLS needs to be your starting point.
Users can also see all your other listings by clicking on your profile this way it increases the exposure to yourself and to your homes. Unlike craigslist with ZidoZone I believe you are providing a wider selection.
The most important component to advertising a home for sale is the offering price! If you are not within the market suggested price range it does not matter what you do it will not sell. If you are within the market suggested price range then the next most important component is your professional photography. Everything starts with the photography. Best
Seriously consider Keith's comments. I know it sounds self serving coming from a real estate agent, but those are the facts.
If you are determined to go unrepresented, don't waste your money on print advertising. If you have a fair amount of traffic past your property, get a property specific website and advertise the domain on your For Sale sign. (A professional sign please- no home made signs!) There are a number of sites who host single property websites for short money. Visit http://www.32TroutFarm.com to see one of my property sites. Take good pictures or hire someone to take them for you.
Craigslist is good for traffic, and you can drive people to your property specific site from there also.
Most important - Never show your home by yourself! Make sure you have someone there with you.
Hope that helps! Good luck.
Your listing agent can post your property here on Trulia.
If that's the case, Yes- getting the listing on MLS is a key. Other than that, I have sold 2 of my own homes without help of a broker, and I can say the following-
Newspapers are very much hit and miss, and are pretty expensive to advertise in.
I sold my condo via a newspaper ad, and no RE agent was involved on either side. (This is a rarity.)
Craiglist doesn't hurt and its free. You might get lucky.
Get a decent yard sign, if possible. Those $2 hardware store yard signs aren't going to do your home or listing justice. (and are hard to read/ small)
You might consider ISoldMyHouse.com also. That does cost some $$- not sure what. I think it's close to $500 or more to list there. Used to be about $100 -4-5 years ago.
If I can be of service, please let me know. Thanks,