Home Selling in Eugene>Question Details

Rick Obst, Real Estate Pro in Eugene, OR

What level of service should a seller reasonably expect from their listing agent?

Asked by Rick Obst, Eugene, OR Thu May 26, 2011

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Every situation is different but you should get prompt courteous and professional service every step of the way.
1 vote Thank Flag Link Wed Jun 1, 2011
You are hiring the Realtor as your listing agent. You have the right to request weekly phone calls and emails regarding the activity on your property. They should also inform you all the methods they are using to list your home. One or two Open Houses and Broker's Open Houses should also be expected. We work for you....
Good luck!
0 votes Thank Flag Link Wed Jun 1, 2011
The listing agent should spend part of their commission on marketing your home. The marketing should include as many photographs as allowed on the MLS. A virtual tour not just a slide show should be done in my opinion on all homes over $400K and it should be done by a professional. The agent may be able to stage your home or offer the services of a professional stager. Professional flyers and lots of electronic advertising such as emailing flyers to agents in several different markets not just locally. The agent should talk to you about how many open houses you can expect and the open house should be advertised in the local newspaper, on Trulia, Craig's List and the local MLS. The agent should be able to report to you how many hits your listing has received on a weekly basis and hits from other social media sights. Think of hiring a real estate agent/broker as a business decision, not just giving it to one of your friends. If you take hiring a listing agent seriously you will fine the best agent for you. Also, you should be aware of what the agent's company provides to help show case your home too. So do your homework, listen carefully to the presentation and make a good business decision.

Susan Agli, Broker, SRES, ALHS
Coldwell Banker Morris Real Estate, Bend OR
Licensed in the State of Oregon

"Serious about real estate. Serious about you"
0 votes Thank Flag Link Mon May 30, 2011
All good answers below. I would add that you should expect your listing agent to spend part of their commission to market your home. A lot of agents see the commission exclusively as their pay and do things on the cheap. Look for an agent that dose a t least some of the following: Hire a professional photographer; professionally print flyers; hire a company to create a floor plan; create a professional virtual tour; and pay to upgrade your listing on at least one of the big three real estate sites.

All of these things cost a little bit, but that is why you are paying them.
0 votes Thank Flag Link Fri May 27, 2011
A seller should expect the level of service they agreed upon with their agent upon signing the listing agreement. The agent would have specifically conveyed the scope of services in connection with the type of agency stipulated in the agreement.
0 votes Thank Flag Link Thu May 26, 2011
The relationship between the listing agent and the seller is a two way street. While the listing agent should do everything reasonably within their power to present the home in the best light and get it sold the seller must cooperate with the listing agent. For instance, if it has become abundantly clear that the home is overpriced and the seller refuses to listen to reason and holds their ground on price it is not reasonably for the listing agent to throw extraordinary resources at marketing the home. And the same if the home has defects-pest and dryrot issues for instance-that every potential buyer comments about before taking the home off their short list and yet the homeowner refuses to have fixed.
On the other hand if the seller is pragmatic about price and fully cooperates in the fix-up process then the listing agent would be remiss not to give the home extraordinary marketing effort.
The objective is to get the home sold for the best price in the least amount of time. If the homeowner cooperates then give it your all as the race will probably be a 50 yard dash rather than a marathon. But if the homeowner will not cooperate and yet expects you to run like you are in a 50 yard dash and it is obvious you are in a marathon, giving it your all for that extended period of time is unsustainable.
0 votes Thank Flag Link Thu May 26, 2011
I would hope that you could expect a good amount of communication. Each listing agent has their "plan" of how to sell a home and what they will do for you. That you should get right up front before the home is listed. If you are already listed and not getting what you think you should, set down with your agent and speak frankly and openly about what you thought you would be getting and then listen for them to see if they may have thought they were giving it to you. No one can fulfill your expectations if they dont know what they are and if you have not asked your agent what their expectations of you are - maybe that will be a great place to start for both of you.
0 votes Thank Flag Link Thu May 26, 2011
The single most important thing is good communication between agent and seller. Seller must know what agent is doing, when and why. Seller must tell agent when they have any questions about what agent is doing, when and why (or lack thereof).

BTW, this question more properly belongs on the agent2agent part of the Trulia site.
0 votes Thank Flag Link Thu May 26, 2011
That's an awfully broad question. I think a seller should expect to receive everything that is promised during the listing presentation if it a the applies to their property type and then just a little bit more. Under Promise. Over Deliver. I hate 'puffery' that most agents put into their listing presentation. The last thing I want to do is get into a battle with my clients, splitting hairs over what was promised vs. what was delivered.
0 votes Thank Flag Link Thu May 26, 2011
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