It makes perfect sense to hold a broker's open house. In all probability another agent/broker will be the one to bring the buyer who places an offer on your home. The more agents to preview your home this way, the better. Also, it saves you the hassle and inconvenience of agents making appointments to view your home prior to bringing their buyers because they have already seen it!
Best of luck with your sale,
Broker Open Houses are a great place to meet other agents (many of which you have probably spoken on the phone with or even texted with previously). It's helpful to put the face with the name! Yes, these other agents may be able to help find the buyer for that listing, but more importantly, they may be representing the seller/buyer in your NEXT transaction. It's no secret that agents want to do business with other agents that are most like them. When you build rapport with the agent community, you create an army of agents who want to show your listings! More showings = more sales.
The relationships with agents that you build over time will prove to be an asset to your clients.
Broker Open houses have been around for a long time, and I do believe it's in your best interest to have a Broker's Open House.
I was told at the beginning as a realtor that it was the right thing to do as there will come a lot of realtors to see the house but now I am not sure anymore.
It seems that the realtors that will go on these tours are the news agents or agents who have all the time to do that.
The agents who have clients for that particular house will find the house themselves and show It for their clients.
That is what my experience says after more than 10 years in the business.