Tina Carroll, Real Estate Pro in Peachtree City, GA

Is Job Loss Protection a good marketing tool or not?

Asked by Tina Carroll, Peachtree City, GA Wed Oct 13, 2010

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2
I think that it is pretty bogus - not a real driver of consumer demand, unless you have an ignorant consumer who may or may not have flimsy finances, and may or may not have a confidence in their employability...regardless, I think that only an ignorant consumer would agree to the extra load on the sales price.
0 votes Thank Flag Link Mon Oct 25, 2010
Tina,
The "Job Lost Protection" program is an additional marketing tool that not all Real Estate Brokers offer their clients. I would like to think listings that offer the program would have a competitive edge over those that do not. The important thing to remember is the benefit the program offers to potential Buyers. Hope this helps.

Mike Jones
0 votes Thank Flag Link Thu Oct 14, 2010
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