It's great that you care about your clients. That should be a given. And if you want to underprice your services, more power to you, but what really matters for every seller is results. That's the reason I publish my results for all to see (link below).
Your explanation here sounds like the same ones I've heard from many other agents trying to compensate for their shortcomings by putting down their competitors, or devaluing what their competitors do. I can assure you that I (and many other local professional listing agents I know) do far more for my sellers than the vast majority of other agents and my results show it. The old adage "you get what you pay for" most certainly applies to the real estate business. A listing agent's value is in their network, their market knowledge, and their marketing ability, all of which come from hard work and experience. Yes, those things come at a price and, as evidenced above, that higher listing commission that sellers pay me results in them keeping more of their equity.
Your statement is based on the lowest common denominator and devalues every one of us. It's the reason that the general public has such a low opinion of our profession. Show the public your strengths and your results, rather than putting down our role in our industry. Win your listings on what you can do, instead of trying to devalue what others can do. You'll be better for it, and your clients will respect you more for it.
How do you really feel?
Anita is in a very common situation.
The data that will be presented will not make clear the difference between a corporate owned and managed brokerage (Purdential and Coldwell Banker) and interdependently owned and operated brokerages such as Keller Williams and Remax.
To add further compication to Anita's need to know is that within many brokerages, 20% of the agents do 90% of the production. The reality may be even more skewed. Anita would be well advised to evaluate agent productivity. (NATIONAL average is 7 transactions per year. That's a terrible, terrible average)
My guidance to Anita would be to see whose signs are appearing in the lawns of the homes in her community and in communities like hers. Then call those agents.....not the brokerage.
Anita has seven IMPORTANT questions that MUST be answered.
The agent who answers those questions WITHOUT Anita asking them is the one to select in regards to selling her home.
As Ryan pointed out, there IS a difference! There are many, resources real estate professionals share in common, but the RESULTS suggest there are other major influences resulting in the outcomes of exceptional benefit to the home seller. Results, must be the focus. Any other focus will prove costly.
Best of success to you,
Annette Lawrence, Broker/Associate
Remax Realtec Group
Palm Harbor, FL
Or, of course, call me! :) I'd be happy to help you and appreciate the business! 405-596-4997
Sandra Cooper Stellar Realty 405-812-5507 ~ MOVING YOU FORWARD~
Keller Williams Estates Calabasas
Sure you want a full service agency that is going to give the agent all the tools they need to succeed but real estate is a very personal bussiness. Everyone who has bought or sold a home who has worked with an agent, LOVES to tell their experience either good or bad... just ask. You need to TRUST and feel the real estate agent is looking after you, not themselves, not the other side but YOU. For some buyers and sellers this is the biggest finacial decision they will ever make. At the same time it can be very primal as to where you will be living and perhaps raising and enjoying your family.
Trulia has an agent recommendation page. Just type your area in the country and the agent you would like to know about and check out what others who have used them had to say about them. Its a wonderful tool.
HUNT Real Estate
What helps is location, condition and listed price of the home.
Realtors do about the same thing, and be careful of those that tell you they do alot more things then others. When you list your home, it goes on the MLS, and then the different websites pull it in to many websites that people search for homes on their own. The MLS serves as a tool for ALL the realtors, giving them the inventory of homes to present to their clients. If selling homes relied on a certain name of an agency, then there would only be one agency in town to sell homes, in my opinion.
The name of the company should not matter to you, the realtor that represents you is what you want to look at. One realtor list your home and all the other realtors have the same opportunity to sell it.
My name is Suzy. I am a realtor that works for an agency that is the 10th largest company in 17 months. We don't have the well known name at this moment in time that everyone is familiar with, but why are we now growing at this fast rate....Why?...because we really care about helping our clients(buyers or sellers). We want our clients to keep as much equity as possible, but still be able for the realtor to make money for the work that is done. Again, the amount of commission a realtor charges you does not mean they are better then other realtors. It means you keep less of your equity.
If you want a realtor that represent you and also save you money,lets you keep more equity--not lock you into long listing agreements-- represent you with a free professional photographer to do our listing photos, Then please call me at 405-589-4294. I am a honest, hardworking realtor that really appreciates the opportunity the sellers and buyers give me .
As Mr Hukill has stated the best thing you can do is have a meeting with a few Realtors and pick the one you feel most comfortable with, I would be gladt to sit down with you and explain my ways of marketing your home to sell it for you:,
Contact Me so we can talk further
ReMax Prefereed Properties
405 413 0791