Foreclosure in Detroit>Question Details

William Frank,  in Detroit, MI

how do I become a listing agent?

Asked by William Frank, Detroit, MI Sat Feb 2, 2008

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You get a real estate license and go find a broker to work under. Then you find someone who trust you to list their house.
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2 votes Thank Flag Link Sat Feb 2, 2008
Maureen Fran…, Real Estate Pro in Birmingham, MI
Specialize in one geographic area. Learn everything about that area and become an expert within it, then go out and market your knowledge and skills.
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1 vote Thank Flag Link Mon Aug 23, 2010
I wholeheartedly disagree. While there are scams out there, the product at is an excellent list of over 90 reputable asset management and bpo companies. And it includes information on how to sign up with each. Yes, there are other good lists out there too, but they cost a heck of a lot more than $25!
If you don't sign up with these companies, how do you expect to get their business? Or are you trying to say it is too late in the game to get involved?
While you are correct in saying that there are thousands of agents out there trying to get BPOs, not all of them know where to go. There are maybe 10-20 big names that everyone signs up, but ignoring the 80+ other companies that are out there is a mistake. And unless you know who all of those companies are, a list can be extremely helpful.
Think of ALL the foreclosures that are listed every day. We are looking at another 12-18 months of this market, so there is still plenty of opportunity to get involved.
Now back to William's question on becoming a listing agent, if you are talking about becoming a listing agent in general (and not specifically REO) I agree with Cindi-- Word of mouth is THE BEST way to pick up listings. Join your local chamber of commerce, build relationships with banks, mortgage brokers, insurance salespersons, etc. Work on the contacts you already have. A don't give up!!! I wish you great success!
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1 vote Thank Flag Link Sun Nov 9, 2008
This is the FUN part of our job in my opinion. Competing with other agents for a good listing is as good as it gets for a guy like me. This is where I can sell myself. A selling agent is trying to sell property. I'm selling myself to get a listing, THEN I get to sell the house, and I enjoy that too!
1 vote Thank Flag Link Sat Feb 2, 2008
William, The old adage "you've got to list to last" does not work in the current market. Keep in contact with your clients, family, and friends. As you earn their trust you will get more business.

Personally, I believe those agents that only list, have lost the ability to view a property from a buyers perspective. That makes it much tougher to know when to say "No" and walk away from an overpriced home.

Just my 2 cents. Good luck
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1 vote Thank Flag Link Sat Feb 2, 2008
Explosive BEST selling book where you'll find plenty of ideas about how to work expireds and how to become a TOP listing agent in your area! ...
0 votes Thank Flag Link Mon Aug 24, 2009
Network, door knock, become a resource for a specific neighborhood. It's not as hard as you may think!
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0 votes Thank Flag Link Sun Nov 9, 2008
The Hagley G…, Real Estate Pro in Pleasanton, CA
Go out and have coffee, visit the public and pass out your business card. This is the easiest and cheapest way! Just ask! When people see me the first question they ask is how is the Market? Make sure you know what is going on. Go on tours and preview homes. When you do a good job on a listing they will tell someone and you will start getting the referrals. Also send out just sold post cards and just listed post cards. GOOD LUCK

Yvette Sloan
0 votes Thank Flag Link Tue Apr 1, 2008
Hi, As a sales manager, I see everyday the the old adage "you have to list to last" is true. ESPECIALLY in this market. A prime example is an area agent that only listed foreclosure properties. His name as the listing agent rarely appeared and he did very little business. He now has a team of agents working for him and is the 2nd highest producer in the whole TAAR MLS. Listing IS the name of the game and "He who has the most listings, WINS." To finish answering your question, be sure to work for a brokerage that offers Great training with specific classes available. Most of the large national franchise brokerages offer the training that you will need. Also, find a top producer and "pick his brain" over lunch (that you buy). GOOD LUCK.
0 votes Thank Flag Link Sat Feb 2, 2008
To become a listing agent, you need to be adept at marketing, accurate pricing, communication, and market knowledge. A great place to start is This is the designation site for Accredited Seller Representative. Get as much education as you can. Ask your broker for training. Shadow or accompany a top listing agent to learn from the best agent in your market., or any market. Sales skills are transferable, so once you can learn the skills, scripts and dialogues, you can be the best too. I personally love this side of the business and am a mentor to agents like yourself on http://
Best of Luck.
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0 votes Thank Flag Link Sat Feb 2, 2008
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