Not just show them all the qualifying programs, but give them the workflow of getting a loan. Pay stubs, tax returns, appraisal fee, etc. Some people still get shocked when loan docs come in and are upset about closing costs. Also, give accurate time frames when the loan is going to fund.
That said, this is NOT the place to advertise your services...it is to answer questions from consumers.
When I think of a world class preferred lending partner the following characteristics are a must. :
1. Open house co-hosting
2. lending partners that are structured to exceed expectations on all deadlines
3 lending partners that have strategic partnerships to manage all credit/ lending challenges from a-z
4. Lending partners that understand that delays in funding loans will have a direct impact on the realtor relationship. ( good /bad )
5.Lending partners that operate with a sense of urgency so that we exceed expectations .They know that if we exceed expectations we will build a long term business relationships
6. lending partners that are current on all lending programs on the market and are able to meet those needs.
I am sure there are other things to include, but this is a good start..
Exactly the services you offer, and the important fact:
" Can you get a client a loan when things get rough.
Do you have source to private funding or is your company well capitalized and can
write and fund the loans?
Can you get nuisance requirements waived
Are you honest and fair in dealing with your Clients and Realtor Business Partners "