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Julie Thornt…,  in Los Angeles County, CA

what do you think is a good amount to spend on closing gifts in the market we are in today?

Asked by Julie Thornton, Los Angeles County, CA Mon Nov 9, 2009

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The closing gifts I have bought have run the gamet from monogrammed towels to refrigerators depending on the relationship I enjoyed with my customer/client and the ROI. (return on Investment). I have had customers who have sent me business after closings just because they appreciated my gift. Other agents have called and told me I spent too much money on my customers, but for me it's a system that works and has given me loyalty and repeat customers/clients for years. The bottom line is: I do give SOMETHING. I make sure that bottle of wine is one they really love, or the flowers are those the family can tie into their decor. Other gifts I have donated include home warranties, home or yard cleanups, oil tank fillups, paintings and carpet cleanings. I'm not saying every agent SHOULD do this, but I get just as much gratification form closing my deals as the recipients and I don't mind sharing.
2 votes Thank Flag Link Wed Nov 11, 2009
It is always appropriate to thank a client for the opportunity to serve them. The gift is based on their need (IMHO).
1 vote Thank Flag Link Mon Nov 9, 2009
Keith Sorem, Real Estate Pro in Glendale, CA
MVP'08
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I will normally spend between 300 and 500. Sometimes I will pay for the home warranty or I will pay them back for their home inspection at the end of the transaction. If the home needs a lot of work I will normally buy them a Home Depot gift card.
0 votes Thank Flag Link Tue Dec 18, 2012
Good champagne in most cases.
0 votes Thank Flag Link Fri Nov 13, 2009
Baseball tickets for the family should run about $100 for bleacher seats and usually makes people pretty happy.

Show tickets are nice, run about $150 for a pair of descent seats.

The most important thing is to make sure that your clients were 100% satisfied so that they will refer you to a friend. I'm pretty sure that a greater majority of people find their agents through a friend referral.
0 votes Thank Flag Link Tue Nov 10, 2009
For buyers, I prefer to buy them a Home Warranty. They need that more than a bottle of wine or a basket of flowers; they love me for it. I hear about it all the time.
0 votes Thank Flag Link Tue Nov 10, 2009
The best gift is hard work on negotiating prompt communication during the whole process and getting the deal closed. Do it right and the client will try to give you a closing gift. I stopped giving closing gifts a few years ago. Clients remember your work and results long after the wine, gift card or flowers are gone.
0 votes Thank Flag Link Tue Nov 10, 2009
My friend, Sandra, makes the best gourmet cheesecakes in the world so I usually offer them a few gift cards for that, home depot, bb and beyond, etc., it depends on the need. Sometimes a gift basket of some top shelf liquid beverage is more appropriate!
0 votes Thank Flag Link Tue Nov 10, 2009
If they buy me a box of guitar strings, I think that's pretty nice.
Oh - you meant, for US to buy THEM.
True story. Colleague shaved half a point off the listing fee to put the deal together; they bought out of state, came back to a party with mutual friends. They caught up with Colleague, told them how wonderful their new home was, and how great their new agent was. "Do you know what my agent did down there? She made up a bunch of mailing labels with our new address on them!" Colleague asked them, "Do you remember what I gave you as a closing gift?"
I think too extravagant a gift sends the wrong message. In any market.
0 votes Thank Flag Link Mon Nov 9, 2009
Id rather help them at the closing table then bring them a bottle of wine or gift basket.
0 votes Thank Flag Link Mon Nov 9, 2009
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