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Suzanne Fiore,  in Niskayuna, NY

What was your best marketing approach as a new agent?

Asked by Suzanne Fiore, Niskayuna, NY Thu Jun 9, 2011

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Answers

6
Annette Lawrence’s answer
For a new agent, even before considering marketing - POP is essential.
Before you go out into the masses you gotta have POP.
POP is the "Power of Preparation"
1. Know the value you bring that deserves a homeowners hard earned equity. Be able to convey that value without using realestatese. This is essential for your basis of being a solutions provider.
2. Know your local market! Value communities especially. Know the # of sales, # of listings, where sales are occurring, what is the discount average and by all means know how to assess value.
Now you are POPped!

Now, to tap into the 90 day market, GO WHERE THE PEOPLE ARE!. Just need a name badge with the ReMax balloon and the words, "Ask me about the market" To this question there is only one right answer and it's exactly the marketing opportunity you were seeking. The answer is: "As it has been for decades real estate is local, local, local. I would be happy to prepare a value for your community. Where do you live?"
From this beginning, you open the doors to qualify their motivation and explore WHO THEY KNOW..
Annette Lawrence
ReMax Realtec Group
Palm Harbor, FL
727.420.4041
Web Reference: http://www.MyDunedin.com
0 votes Thank Flag Link Fri Jun 10, 2011
Developing an online presence is the best way to establish yourself in this business.
1 vote Thank Flag Link Thu Jun 9, 2011
Do the basics, prosepect for sellers and buyers, where your name tag everywhere, hand out your business card to everyone, make lots of calls, call friends and family and ask them for referrals & do open houses for agents that have listings until you get some listings of your own.
0 votes Thank Flag Link Fri Jun 10, 2011
Speaking to everyone, friends, family, strangers, Asking lots of questions, knowing the market, long hours, sitting open houses. Web presence, good technology. Asking and responding to questions on trulia.

Getting good listings at a good price in a visible location.

Samethings I do today.
0 votes Thank Flag Link Thu Jun 9, 2011
Providing valuable information.
0 votes Thank Flag Link Thu Jun 9, 2011
Your Realtor Badge and your Business Card.
Web Reference: http://www.321property.com
0 votes Thank Flag Link Thu Jun 9, 2011
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