The best help you can give your brother would be to hire or help him hire a Manhattan broker and receive a referral fee. Manhattan is unique in the real estate universe. I had to help my brother and sister recently to sell our parent's house in Westchester. Although I grew up there and knew the neighborhood I don't practice suburban real estate. We hired a local broker. I can tell you everything is different there. We don't have termites and inspections, lockboxes or lawn signs. We have board packages and know how to scrutinize a buyers financial qualifications. There is nothing worse then a board turn down.
The price your brother gets is a function of the marketing he chooses. Feel free to call me. I have sold numerous coops throughout Manhattan including Kips Bay/Gramercy
Mitchell Hall, Associate Broker
The Corcoran Group
Critical is having access to the Manhattan Broker Website for all the detailed information regarding comps. This would also provide all the commission splits and the like for units in the building for the buyer's broker, and the surrounding neighborhood. Critical as well is the extensive advertising that is done in Manhattan that is not done is Queens and Long Island. We pay for advertising everywhere (NYTimes etc), and there really are no office exclusives like there are out there. We absolutely follow our REBNY membership agreements. The other problem that you may face is that if you are listing through a fee service we will probably show your property last as there are too many variables in that scenario here in Manhattan, and too much inventory on the market. Queens and Long Island have a lot of little real estate agencies that can't survive here due to the sophistication of the market, but survive quite well there. Be aware of that as deals move quickly, efficiently and you must be totally above board. I work both sides of the river and it is night and day how business is done. I always take a deep breath when dealing east of the river as you never know what you are going to get when it comes to agents' professionalism. That is not saying all agents are great here either, but you can't survive if you are not a professional agent here in Manhattan and follow the rules. I hope that helps. Kelly Killian Bond New York 954-675-9915
I strongly recommend you refer the sale to an agent who operates in the neighborhood and receive a referral fee.
I have been a resident of Murray Hill for over 15 years and specialize in that neighborhood. If you wish, we can chat over the phone to discuss details.
City Connections Realty Inc.,
Research is key. Your best bet is to take a look at the REBNY and OLR database to see comparable sales, amenities, turnover, etc.
If you give me a call, I would be happy to help!
Bruno J. Navarro
Licensed Real Estate Salesperson
BOND New York Properties, LLC
1776 Broadway, 19th Floor
New York, NY 10019