Agent2Agent in 33160>Question Details

klom6, Other/Just Looking in Miami, FL

Hello, as a new licensee, I've heard time and time again:"find the company with the highest presence in your area", but how do I do find that out?????

Asked by klom6, Miami, FL Sun Mar 31, 2013

Is it something one has to look up online if yes where precisely?......................I'm in Miami,fl......Thank you

Help the community by answering this question:


Our company has over 1,500 agents - it is Beachfront Realty, Inc.

To me - presence is not enough though.
I feel that you have to pick the environment, training, and location as well.
If you can get leads to start - that would be great too.

Hope this helps,

Irina Karan
Beachfront Realty, Inc.
0 votes Thank Flag Link Mon Apr 8, 2013
Drive around the areas you wish to practice and see whose name/s keep popping up -- that is the best place to start. Peruse sites like Trulia and see who have a strong presence in your area; who is ranked high in the google search engines--with a little digging, it will become very clear to you quickly who has the strongest presence. Best of luck to you in your new chosen career!
0 votes Thank Flag Link Sat Apr 6, 2013
If they have a high presence, you should know who they are without much work.

Who has the most "For Sale" signs up in the neighborhoods you are interested in working?
When you search a neighborhood in the area, who is on page 1 of Google?
What advertisements have you seen around town?
What offices/signage have you seen around town?

For me, the biggest thing would be For Sale signs in yards and online search results. Signs mean they have listings and online searches mean prospective clients will find your company first. You want leads you can convert in clients.

If you're looking to work for a firm, you may also want to consider if you want to work for a franchise or a local company.
0 votes Thank Flag Link Sat Apr 6, 2013
Big brokerages often offer training for free (or "free", depending on what other fees they charge). An office with a lot of listings is good for you as a newbie, because that means lots of properties for you to hold open. Also consider signing on with a team of experienced agents before going out on your own. Don't worry about splits or fees yet, just focus on getting some transactions under your belt. And I'd definitely second the recommendation to check out multiple offices within the same brokerage--office cultures can differ quite a bit even within the same company.
0 votes Thank Flag Link Mon Apr 1, 2013
Definitely look up online and see who comes up at the top of searches but also drive around town and see who's signs you see more.
0 votes Thank Flag Link Mon Apr 1, 2013
Great Question, As a new licensee I would look more at training that may be offered by a potential brokerage as well as years in the area. What kind of prospects does the brokerage work with as well.
To see Presence in area , look at their website..

Thank You

Perla Bursztein
Perla International Realty
0 votes Thank Flag Link Mon Apr 1, 2013
I am going to be the odd guy out on this one. I don't believe that he with the most signs wins attitude. There are a handful of sellers that will be impressed with that, but the fact is it is up to you - what do you offer to your sellers? How hard are YOU going to work to get that listing and then get that home sold in a timely manner. Does the company offer auto feed from MLS to other websites? Most of them do now, even the smaller ones.

I believe that personalities and attitude play an important part in making the important decision of choosing where you will hang your hat. How is the atmosphere in the office? When you interview, take note of how the secretary answers the phone. Is he/she polite? Eager to help the caller? Or does she sound like she'd rather be anywhere but there. This, my friend, can make or break you as an agent. Are the other agents coming in with a positive attitude and a smile on there face? Or are they grumpy and complaining about everyone around them.

It is great to have a company that offers lead generation and education and I will not discount that, but there is so much offered out there right now, that it is not the most important factor. Interview many companies and interview at least two different offices within those companies. Not all are created equal. Ask about fees (all of them) and commission splits and floor time. Does the company offer to pay part of your advertising and if so, how much? What is the cost of the E & O Insurance. Chances are that if you are with a large company it will cost you far more for the same coverage.

The bottom line is that being with a large company isn't always the best way to go. So do your homework before signing on the dotted line. I have several friends in this business that are mega producers that do not work for a large company. They, like anything else, have their pros and cons.

Best wishes to you in your new career.
0 votes Thank Flag Link Mon Apr 1, 2013
Success breeds success.
Mediocracy breedds more mediocracy.
Seeking out the brokerage that is doing a lot of business it the best indicater that you too will have the opportunity to do a lot of business.
You will find the numbers you seek are 'secret' and not readily available to the public.National and aggregatre number are much like what you see on Zillow and Trulia...a whole lot of worthless. What you should do is, as Russ suggesteded, assess the agents and brokers who are appearing in the communities in which you have interest.
Locate the nearest Panera Bread and set up a meeting with an agent or two.
YOU will be buying a cheese danish and the beverage of the agents choice. What you will ask these agents come later.
Then go to the brokerages of the offices of these agents and have chat preferably with the broker.
After the chatty-chat, remind yourself, you are in pursuit of only one piece of data. That is the average number of transactes per agent in that office. The average, is 8, with Remax the average is 17. The brokerage you should consider will knock the socks off the average. This number, aVERAGE ANNUAL TRANSACTIONS PER AGENT OF THAT OFFICE- IS- the validation that the training, systems, infrastructure and compensation structure is working in a positive way for the agents there. Simpy follow the instructions of your mentor. It is not rocket science.
Now, when you have that agent meeting at Panera Bread, you want to find out four things.
But first you must understand the motivation of the agent with whom you are speaking.
Ask, "Does your company support a recruiting plan that compensates an agent for bringing new agents to that office?" If the agent is to be compenstated for recruiting you, the responses you get will be biased. In that situation, focus your questions on infrastructure.
1. What have you found to be the most effective way to get buyer?
2. What whould you advise shouild be allocatted for my montly expenses?
3. As a newbie, where do you suggest I begin? (join a team of course)
4. How long did it take you to close your first deal? Would you say that is normal?

If the agent receives no compensation in addition to the above four, ask:
1. Have you found the borker avaialble and supportive when help is needed?
2. Do you feel the 'spirit of the office' is competion among the agents or does everyone embrace they are taking business from other brokers?
3. How does the broker resolve conflict between agents in the office?
4. How do you budget your marketing money? (if the share this, you have found a truly transparent agent or another newbie.)

Notice what is completely missing?
Whatever the compensation, it is irrelevant, when invited into an environment that leads you to success.Later, when you are actually doing deals, you can shift your attention to optimizing your income. But, 100% of pocket lint won't buy a gallon of milk. Don't be distracted by the amazing power point, the glossies and the great big smile. The truth is in the average annual transaction per agent. That is the ONLY thing you need to know. If you allow the facts to guide you, the choice will be clear. if the facts bore you, a good Plan B may be needed.

Best of success to you,
Annette Lawrence, Broker/Associate
Remax Realtec Group
Palm Harbor, Fl
0 votes Thank Flag Link Mon Apr 1, 2013
I agree with Russ about driving around looking at signs. But they're a double-edged sword. Sure, more signs means the company is getting a lot of listings, but that could also mean that you will have a lot of competition within your own office or brand.
0 votes Thank Flag Link Mon Apr 1, 2013
Stop in and talk to the sales managers, call the local real estate board, and or drive around and look at the signs. More important than market share is your training. As a newbie go to the company that has an excellent training program to get you up and going
0 votes Thank Flag Link Sun Mar 31, 2013
Thank you !
Flag Sun Mar 31, 2013
Search Advice
Ask our community a question
Email me when…

Learn more

Copyright © 2016 Trulia, Inc. All rights reserved.   |  
Have a question? Visit our Help Center to find the answer