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Lahela Dolese, Both Buyer and Seller in Brick, NJ

Cold Calling: has it worked for you?

Asked by Lahela Dolese, Brick, NJ Tue Sep 21, 2010

I don't know anyone who actually likes to call expired listings, but I know a few who are good at it. I am not one of them. My personal motto is "if I don't like it, why would I do it to someone else." I can't stand telemarketers so why would I be one of those people that I don't like?
Please tell me if or how much business cold calling has generated for you. I'd also like to know other options to generate business (mailings, sphere of influence, etc.).
Thanks!

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I think our industry needs some new vocabulary. There is nothing "cold" about trying to help people who may need your help. We have massive success with "seeking out those who may need our help." And that is exactly how I look at it. I got in this business to help others, and the more I reach out to other, the more I can help. An expired listing is typically a seller that has been unsuccessful in achieving their goals. Rather than leave them twisting in the wind, reaching out might actually be appreciated and welcome by them. That won't hold true for everyone, but as we know, there are no absolutes. Glad to hear you are making it happen. Keep up the great work! My advice to you to find the most business is to think of who might need your help the most and then figure out how to get in touch with that group. Your business and referrals will explode.
5 votes Thank Flag Link Tue Sep 21, 2010
No one said it was necessary, guy. Besides you didnt just say that--- you called anyone who does it pitiful, unprofessional, etc. etc. I'll hold my level of professionalism up to yours any minute of the year, and Ive done a lot of cold calling, door knocking and almost anything else that real estate people can do.

What I did was offer some advice on how to do it well (see one of my earlier posts here) and tell people that it can work. I didnt say its for everyone. I DID try to help people keep open minds, while you dismissed doing it as activity for stupid newbies or people who couldnt stay up on your pedestal with you. We do share some common ground in that I have had articles published in trade magazines as far back as 1982 calling for changes in attitude and modus operandi so that we can shake the (sorry car guys) used vehicle shadow. For that matter why carry people around and show them homes? Isnt that what TAXI DRIVERS are for? Do you drive people to see houses for sale?

Come on. You opened yourself up to adversarial replies when you so vehemently degraded any agent who would do this for business. If nothing else, maybe a tiny lesson in stage setting here? Im out of this thread now, as we have both said everything that can be said. I dont leave with animosity. Its been interesting.

Happy sales, all.
6 votes Thank Flag Link Thu Sep 23, 2010
This is a general statement and not directed to any one person here---

This subject really has my attention now. I love the way some of you say that its beneath us (you) and that its not respectable, etc. OK so your great internet presence is doing OK for you. Cool for you. Whatever floats your boat and makes money for you. The question here is does cold calling work? It does indeed. Having a lot of experience with webmastering, engine placement, etc I could out 'internet presence' many of you. Give me a topic and Ill have it in the top three on the first page of Google within 24 hours. For a while googling my name produced over 70,000 page references! I dont use a 100th of what I know to do that because I like old fashioned human interfacing. Now, this isnt to say that there is anything wrong with you not cold calling---its also not to put you down for doing it that way, so Im surprised at the negative and even derogatory responses by some of you to those who think its a good idea.. It just makes you sound like you think your stuff dont smell. If you do something and a potential customers perception of you is that of a beggar who doesnt deserve respect---YOU have not done it correctly. Open your minds to all possibilities. If cold calling/doorknocking is not for you, it doesnt mean you have to put it down so harshly. It DOES work.

Consider this---Lets pick a 3 mile radius around your office. You work at your chair all day to develop your great internet presence and Ill be mailing, doorknocking, some phone calling and then FOLLOWING up on all that. Ill bet you $1,000 in this public forum that after 2, 4 or 6 months, an independent door to door survey showing the people five names of local real estate brokers including yours and mine will have me outranking you by a mile.

I almost pulled back a little because times are different and many people dont feel like selling in this market. Then I thought of all the people in trouble out there. The many who need loan mods and short sale help. This is a HUGE arena now and yo are going to get more out of people when you are in their faces and have developed a personal trust. Its easier to talk to a trusting face than admit in the internet that you are in trouble.

You want proof? I do BPOS. HUNDREDS of them. Could do them 24/7 if I had time because there are so many. I know investors who mail to people in default. Their response ratio is poor. Not only that but they are cussed out on the phones, by email, etc. Within a few minutes of speaking to an owner, Im given their entire history and am almost begged for advice. Almost every one of them. I would not have been received this way if I just mailed a card or had a great website that said 'I help with short sales'.

Ive given you guys some reasons why personal contact marketing works and there are many other ways to make it work. Yeah, Ive had some doors slammed in my face but so do you 'internet presence' people!! You just dont realize it. I see the door....you dont see the mouse click when they close your website.

Thats it for me here. Open your minds, folks.
4 votes Thank Flag Link Wed Sep 22, 2010
Not necessarily. Do something smart. Do something innovative. Do something creative. Do something original.

Simply doing what others won't guarantees nothing. In many cases, others don't do something because that something just doesn't work.
4 votes Thank Flag Link Tue Sep 21, 2010
Marvin,

It's a free country, so go "knock" yourself out.

My advice is for the subset of newbies who find this activity repugnant. I agree with them, and just letting them know that it is ABSOLUTELY NOT NECESSARY to be a top agent.

If you call that elitist, than so be it, I wear the tag proudly. I DO think that real estate should be MORE elitist. We need better and smarter agents in the profession to serve an increasingly sophisticated clientele. We need less hustlers and less vacuum cleaner salesmen that have given the industry such a supremely horrible reputation over many years.
3 votes Thank Flag Link Thu Sep 23, 2010
Success in real estate is establishing a network. This is a business of contacts. Calling, mailing, hosting Open Houses, are all ways to create that network. Find the avenues you are most comfortable with. You will explore and excel in those tasks you enjoy.
2 votes Thank Flag Link Sat Oct 8, 2011
Whoa! Lot's of interesting views here. I couldn't resist adding my 2 cents. I believe the term "cold calling" can encompass many different things. If you are a people person and really enjoy getting out on a nice day and bringing something of value to people, why would anyone want to put that person down.

If you are the type of person that would prefer to sit at your desk and wait for referrals to come to you and even though nothing is happening, you continue to wait.................? Well, I guess you might not appreciate the guy/gal that is reaching out to others (cold calling).

If you don't like it, don't do it. If you like it, do it - you'll probably develop a following. I know of one agent that was extremely successful in her endeavor to "cold call". She started out extremely anxious about the whole idea, but in the end she made 100's of friends and developed a business of trust in her neighborhood, not only with the residents, but also the area businesses.

Cold calling isn't for everyone, but those of you who want to try, I say, go for it. For those of you who don't, DON'T. And for those of you who are of the opinion that people who chose to do it are somehow bottom feeders, I have two words for you, as Archie used to say, "stifle it".
2 votes Thank Flag Link Sat Oct 8, 2011
It does work. If you make cold calls, you will gain clients. That's the argument for it.

If you stood in the middle of the street in a chicken costume with a sign, you might land a client, also,

In either case, is that what you want to do?

There are multiple vehicles to choose for marketing. Pick the one that's right for you.
2 votes Thank Flag Link Thu Oct 14, 2010
Deborah Madey, Real Estate Pro in Red Bank, NJ
MVP'08
Contact
Then I'll end my participation in this one with some humor, though WAY off subject. I drive a Ford diesel truck and was in a major diesel chat room where we all talk about mechanical problems, etc. I found out that my year had two different sized lug nuts that hold on the wheels. It was hard to tell which you had, and if needing a spare you could buy the wrong one. That led to a discussion about how tight they are supposed to be, and then branched off to the question of should you use oil on the threads before tightening.

I wanted to know and started a new thread with the title

SHOULD I OIL MY NUTS?

I was tired and didn't give that another thought . It started a MONSTER thread with all the keyboard comedians in the world coming out out of the internet woodwork. I had to change the setting so I wouldnt be notified of new answers. It just filled up my box for about a week.

With that I bid you all adieu.
2 votes Thank Flag Link Thu Oct 14, 2010
If we're into initials, then let me add.........LOL
2 votes Thank Flag Link Wed Oct 13, 2010
WTF. TU on the BS of the DEF.
2 votes Thank Flag Link Wed Oct 13, 2010
Personally, I think it's a good thing for the public to see Realtors defending doing things the proper and legal way.

ALAN Z. MAYSPEEVY
Agent/Salesperson, Realtor®, MFA, PhD, GRI, CRS, ABR, CNS, ABC, DEF
2001, 2002, 1948 & 2014 quickest draw in the west.
Nine Star Award Winner, no, really!
Coldwell Banker
2929 Central Street
Evanston, IL 60201 http://www.sweethomealabama.com
E-mail: sweethomealabama@gmail.com
Phone: yes
FAX: why bother
EXTRA LINE 1: here it is
EXTRA LINE 2: another one
EXTRA LINE... uh... 3; and yet another.
2 votes Thank Flag Link Wed Oct 13, 2010
Alan May, Real Estate Pro in 60201
MVP'08
Contact
Well this thread has taken on a life of its own. We can go away with several truths from it:

1. Its hard to affectively communicate through quick texts. Inflections, elaborations, etc are lost. Frequent misunderstandings cloud points and mistankenly stir the wrong emotions. Ive seen hundreds of examples of this ever since the first AOL chat started years ago.

2. Cold calling, personal marketing, warm calling, whatever the heck you want to call it---WORKS. Anything that places you in personal contact with potential clients/customers works to some degree. If anyone says it doesnt work, they have not tried it , tried but didnt give it enough time or just plain suck at personal contact. (Throw in any possibilities I missed)

3. The main reason people dont do it is FEAR.

Im trying to understand the reasons behind some of you categorizing it as whoring! A few were very harsh and said this sort of activity is for losers. Ya know, maybe those people are not egotists or eletists...perhaps as children they were deeply scarred by a drunk Fuller Brush salesman who looked in the windws and had small brushes stuck up his nostrils?

Im going to come back to this one one more time to post the names and links of some great cold call marketing teachers. One in particular has given me a lot of ideas.He is not one of the countless copycats who have taken 30 to 50 year old material and moved it around a bit to sond original. There are rarely new ideas.
2 votes Thank Flag Link Wed Oct 13, 2010
When an agent cold calls, they become a telemarketer - therefore joining the ranks of the sleezy. I'm amazed that agents are constantly begging to be seen as serious professionals, yet they continue to act in ways that make it impossible for the public to take that view. Doctors, dentists, lawyers and CPA's are often considered the most common professionals that the public comes in contact with, therefore they set the gold standard for professional behavior and image (ok, lawyers might be a stretch...). How many of these professionals start their day dialing for dollars? It's not a question of whether or not a telemarketer can close sales - make enough dials and even the worst telemarketer will eventually make a sale. The question is not whether cold calling works or not - it's a question of perceived value and professional image. Want to be seen as a serious member of the professional community? Act like one. I can't count the number of times someone has said to me, "you're an agent? you guys have been calling me day and night to get me to list my FSBO. when will you take a hint and leave me alone?" I never called the guy, so thanks - you telemarketers with a license - for making me look like I'm selling a set of steak knives.
2 votes Thank Flag Link Wed Oct 13, 2010
From Marc: "but who wants the type of client that would pick their agent this way?

For Rookies: For every minute wasted walking around the neighborhoods in your rumpled suit doing your Willy Loman impression, you could be designing a web presence that will have the business coming to you, not the other way around. Is schlepping the highways and byways knocking on doors and begging for business what you envisioned when you went into real estate? Probably not? Does it elevate the profession and make you a more educated and proficient agent? Absolutely not. Does it lower the profession and make us look like a pack of desperate wandering gypsies? I'm afraid so. What the coaches and cold call jockies do not tell you is how many people will NEVER consider using you after you disgrace yourself by doing the Amway door-to-door nonsense. You probably lose a higher percentage of potential listings than you gain. Many people will just stare at you with pity after turning you away and mutter to themselves: "Poor thing, times must be tough to force him to resort to disturbing people at home to get business". People want someone who exudes success when they decide to list their home with them. Door knockers exude something, but success is definitely not it."


What the he** is that from, Marc? As a child were you beaten by a Fuller Brush door knocker? Your visceral response borders on the absurd. I am astonished that someone in the business so long would have such a narrow and jaded view. (And INCORRECT) You may or may not like doing it, or perhaps you cant do it well, but that doesnt mean it doesnt work a person doing it is "looked on with pity"

Dude, its REAL ESTATE. You are dealing with homes. The homes is a logical place to be You are not a doctor who needs to have the patient in the office that contains the x-ray machine. I and many people Ive known have formed many great relationships by piteously begging at doors and on the phones. In fact the ROOKIE I spoke about in one of my posts here (who made $103,000 his first month DOOR KNOCKING) built so much referral from those three weekends and the ensuing closed escrows that he didnt have to do much at all for a steady income through the next three years.

I guess I forgot to mention that he showed up in tattered clothing and mainly talked about how green and poor he was. He got SYMPATHY SALES. You sure sound like an elitist--- Must be great to be you.
2 votes Thank Flag Link Thu Sep 23, 2010
DO YOU LIKE PEOPLE COLD CALLING YOU? Remember the Golden Rule? I absolutely hate for people to cold call me; so I don't do it to other people.

I have done "warm calling" a lead from an internet site and have had good success. I just let them know I'm here to help them if they would like help; no hard selling.
2 votes Thank Flag Link Wed Sep 22, 2010
Mercy me I have to come back a third time because of another answer. So somebody hurt your feelings by calling you an ambulance chaser? That was actually a stupid thing to call you unless you walked up right after an owner died and the family was in there discussing probate, but to the point---

How then skinned are you? Thin skin and sales do not mix. Ive had a door or two slammed almost ON my face. To use a battered cliche, thats another 'no' closer to a 'yes.' .

If you dont ask for business you will rarely have it fall into your lap.

How about this---SLIDE into conversations with the homeowners. Dont just tell them I am so n so, would you like to sell your house? Choose an area around a listing. Tell them their neighbor is for sale and the sign and ads are generating some interest in the area. Ask them if they know anyone who wants to be their new neighbor so you can contact them about buying that place. End with "Oh by the way, its not that often that lookers love the first place they see but they already know the area and want in here...do you know anyone else who is thinking of selling?" You are not directly asking if they want to sell but if that is in their mind they will tell you. Then its THEIR idea and not yours. Modify that many ways with different 'slider' techniques. Allthis is usually a lot more effective if done in person but you can cover more ground with a phone directory.

Its obvious that we have a divided camp over this subject but Ill betcha that if the the pro coldcallers/doorknockers go up against the con coldcallers/knockers, we will put a lot more biz in the books during any set time period.
2 votes Thank Flag Link Wed Sep 22, 2010
Invading people's peace and privacy in their homes is NOT a respectable way to behave, and reflects poorly on our profession. That is as simple and succinct as I can make it.

There are a million ways to get business, cold calling is a low rent way of doing it. It is a free country, and all may do as they wish. But calling strangers and begging for business is not something any good agent has to do.

-Marc
2 votes Thank Flag Link Wed Sep 22, 2010
Hi Lahela,

As coach Tom Ferry says, every phone call is worth $125 dollars in your pocket. It takes approx. 80 calls to make a sell these days. So give it a shot. If you get out of your comfort zone then some really good things can happen. It is just that initial fear that holds us back! Good luck!
2 votes Thank Flag Link Wed Sep 22, 2010
My personal experience is that calling Expireds and Fisbos are worth the time. The greatest return on your "calling time" is to touch base with prior clients, friends and relatives and ask them for referrals.
2 votes Thank Flag Link Wed Sep 22, 2010
Do what others won't - and you will be successful.
2 votes Thank Flag Link Tue Sep 21, 2010
Hi LD,

Have never cold called, would never cold call, will never cold call. I think it brings down our profession. Would you hire a cold calling attorney, accountant, or financial planner? Most likely not.

Door knocking is OK for vacuum cleaner salesmen, not for real estate agents.

The best way to build business is to be an unbelievably good agent for the clients that you have. The rest will follow. As far as expireds, that is not cold calling, that is hot calling. You already have someone who is interested in selling their home and in need of a better agent than the previous one. Pursuing expireds is an acceptable activity. Same with FSBO's. Those two spheres are a good way to build business for rookie agents.

-Marc

Marc Paolella
Relocation Director/Appraiser
Century 21 Joe Tekula Realtors
Phone (direct): (973) 584-4235
Coolest map-based home search: http://www.marcpaolella.com
2 votes Thank Flag Link Tue Sep 21, 2010
I have never and will never participate in cold calling. I believe in this day and age less people want to be sold to and pressured. My two cents. I prefer to attract business instead of chasing it.
1 vote Thank Flag Link Sun Oct 9, 2011
I love my job. One reason is because I'm usually helping friends or friends of friends. Word of mouth referrals are the best. I've recently started a little advertising, but still, since the clients see my photo and read about me, if they choose me, we're starting off on a positive note. I give quality, personalized service to all of my clients, which enhances the relationship. For me, good relationships create job satisfaction.

What's your goal? What brings you satisfaction? Cold calling can work, and relationships can still be built. Dig deep and determine what makes you happy. If it works for you, that's real success! ~Aloha~
1 vote Thank Flag Link Sat Oct 8, 2011
Dear Lahela, cold calling and calling Expires have work for me many times. But, the best business generators are door knocking for me. I hope this help.
Good Luck
1 vote Thank Flag Link Sat Oct 8, 2011
(Im not here----no, one should not oil ones nuts. You can over tighten them that way)
1 vote Thank Flag Link Thu Oct 14, 2010
I never even knew there were diesel chat rooms, let alone major diesel chat rooms. Wow, there are whole worlds out there that I know nothing about.

Thank you Marvin, that provided a good chuckle on an otherwise chuckleless day.
1 vote Thank Flag Link Thu Oct 14, 2010
I don't know about Lahela, but I'm sure shaking my head... (can you hear the rattle?)
1 vote Thank Flag Link Thu Oct 14, 2010
Alan May, Real Estate Pro in 60201
MVP'08
Contact
WOW !
1 vote Thank Flag Link Wed Oct 13, 2010
WTF, TU or BS on the DEF, not the ABC, 'Cause I'm ROTFLMFAOABOTR
1 vote Thank Flag Link Wed Oct 13, 2010
Alan May, Real Estate Pro in 60201
MVP'08
Contact
ROTFLMAO !
1 vote Thank Flag Link Wed Oct 13, 2010
Lean Over Lady ?
1 vote Thank Flag Link Wed Oct 13, 2010
Alan May, Real Estate Pro in 60201
MVP'08
Contact
WTF? Oh, "Why The Face?".
1 vote Thank Flag Link Wed Oct 13, 2010
Alan May, Real Estate Pro in 60201
MVP'08
Contact
So you're calling BS on the DEF?
1 vote Thank Flag Link Wed Oct 13, 2010
Alan May, Real Estate Pro in 60201
MVP'08
Contact
Come on Alan...DEF really. I can see the ABC but I don't believe you on the DEF!
1 vote Thank Flag Link Wed Oct 13, 2010
Joan - nice to see you join in!

Alan....................I think you left off your birthweight and mother's maiden name ! :)

For the record - when someone "advises" others to do something totally inappropriate, as an agent, I feel it's my duty to correct it out in the open, for the public to see.

Thus - If any seller gets a call from an agent PRIOR to their listing expiring - that's the last agent they should use - due to lack of integrity, and knowledge of agency relationship laws.
1 vote Thank Flag Link Wed Oct 13, 2010
Actually Brian, since this is in a public forum, it is only educational for both agents and consumers to see what is deemed acceptable and unacceptable behavior and considering a number of agents felt that Rick's posts encouraged unethical behavior, taking it private wouldn't have given him an opportunity to clear up publically what he claims is a misunderstanding.
So, calling out fellow agents for statements that can be construed in a very negative way, and giving those agents a chance to redeem themselves can only be considered a positive.
1 vote Thank Flag Link Wed Oct 13, 2010
Debbie, not acting as a referee. Like I said, if you and Rick have issues with each other, then be grown-ups about it and take it private. Argument in a public forum is just plain silly, does a disservice to the profession and to how others will view both of you. Nobody wins these type of back and forth posts.

Can you please, also drop the argument and move on to what the poster wanted...feedback to her question.

BRIAN A. MCGREEVY
Broker/Owner, REALTOR, MBA, GRI, RRS, ABR, AHWD
2007, 2008, 2009 & 2010 Best in Client Satisfaction
Five Star Award Winner
Sarasota Home Realty
2100 Constitution Boulevard
Sarasota, FL 34231 http://www.SarasotaHomeRealty.com
E-mail: SarasotaReal@gmail.com
Phone: (941) 544-6763
FAX: (941) 866-7588
1 vote Thank Flag Link Wed Oct 13, 2010
Cold calling reminds me of telemarketing and bill collecting: it is intrusive and obnoxious That's why my waistline remains slim!
B
1 vote Thank Flag Link Wed Oct 13, 2010
My understanding of this forum is to give advice and support. Getting into an argument on a public forum diminishes the credibility of the poster, whether or not they may be correct. It also makes agents look like fools to prospective clients. Come on folks, let's keep it a bit more professional in this environment.

May I suggest direct emails to each other or if you feel stronger then file ethics charges with the board. This is simply not the right place.

BRIAN A. MCGREEVY
Broker/Owner, REALTOR, MBA, GRI, RRS, ABR, AHWD
2007, 2008, 2009 & 2010 Best in Client Satisfaction
Five Star Award Winner
Sarasota Home Realty
2100 Constitution Boulevard
Sarasota, FL 34231 http://www.SarasotaHomeRealty.com
E-mail: SarasotaReal@gmail.com
Phone: (941) 544-6763
FAX: (941) 866-7588
1 vote Thank Flag Link Wed Oct 13, 2010
Michael, Debbie Rose and JR, I did not intend to advise that any realtor ask for the listing while it is still listed. I only meant that it seems to be good advise to see if it is a listing you may want to call AFTER it expires. To all of you who called me SLEAZY. I suggest it is you who are posting VERY UNPROFESSIONAL statements that border on slander on a posting Board.

Residential is a great way to make a living, too bad there are so many sharks out there and yes that is why I do commercial. I was offering to help the agent and you have misconstrued my advise. Perhaps your boards should read your comments.
1 vote Thank Flag Link Wed Oct 13, 2010
Jeanne
I am far from being someones idiol but for the price of pro I have not gotten a better return.
My production has gone up because I screen the leads I take and they screen me.
My goal is complete 100 units a YEAR. If I have generated 200 positve leads and get 50 out of that personal referrals from cmpleted tranactions. 20 and knocking doors20 and area specific marketing 10 then.
This job becomes simple numbers.
I have my personal web site pointed at Trulia. 3 Web names pointed at Trulia.
It takes work to make it work. my normal sale is 300,000 to 500,000 and I stay with those numbers.
I set my standards and understand what sells and pays. me what I need.
I would recommend following Tommy Hopkins phrase I hear in his boot camp 25+ years ago Those who plant the crop deserve the harvest.

I am 60 and my mission is to help the young go to college and come out without a huge bill after 4 years.
I get to meet great people, get great refferrals and make great money Most of all help the youth in a troubled world. Be true to yourself. Being a top agent for one month in the office is a great achievement. Being an example where people say they trust you, is much more gratifying.
I came from a family of 16 kids 2 bedroom house. I was blessed to become a Marine and retired. I am blessed to have 10 colleges close and work with the kids and then help kids on drugs understand lifes has choices. P love this question it has gotten some great answers and some interesting ones.

The kids at Trulia have been nothing but great. If I could say so stick with go daddy dot com for web names.
try BY OPEN HPOSE.com for their great work. Warren Buffet said build the house you want to live in. Is that not the body, soul, and mind we live with everyday.
1 vote Thank Flag Link Wed Oct 13, 2010
Rick there are few sleeze bags that would admit to being one.
I think you just gave away how sad you think.

I also like your tone about residential Realtors like it was second class work.

It is good to see the Rolex, BMW, Tumi bag boys giving back thier cars short selling the Rolex and eating hambugers. Residential real estate has and always will be to create a great income not a loto ticket.

It is amazing to know that you steal and admit to it. I hope someone on your board gets a hold of this. But you are probably the president of your local board.
1 vote Thank Flag Link Wed Oct 13, 2010
@ Rick: "Today I would recommend previewing the listing two weeks before it expires so you can get familiar with the property and possibly even the seller"....

WHAT??????

Sorry, but to me, that's sleazy advice.

Why go to someone's home to "preview" it unless you have a buyer for it?? It is a listed property, and the only. reason an agent should go there while it's listed is to preview it for their buyer ......or to actually SHOW it - "checking out the place" while it's still listed and becoming "familiar" with the seller isn't the advice I'd give to anyone....I'd encourage any agent to show more integrity than that!

Would you want other agents scopiing out your listings 2 weeks prior to their expiration dates........like a shark circling for the kill?
1 vote Thank Flag Link Tue Oct 12, 2010
Rick, last time I checked "cold calling a soon to be expired" was called "interfering with an agency relationship". Surely you don't mean cold calling someone else's listing do you?
1 vote Thank Flag Link Tue Oct 12, 2010
I like Trulia Pro better then any thing in the past.
I get one great buyer per day.
1 vote Thank Flag Link Sun Oct 10, 2010
For those of you who think about cold calling---lets call it Creative Contacting.

http://www.google.com/search?hl=en&source=hp&q=cold+…

There are dozens of ways to put your search term into an engine to get different results. I like dogpile.com

Dont be AFRAID to contact people! Be a stage director. The world is your play. A 2 minute call or a door knock is worth it for a $5,000 commission, isnt it?

Put me in any crowd of people and within a short time I'll be heading a group discussion. I dont care if its a line outside a theater! People are fascinating. Wayyy better than going to a zoo, lol Its the most fun to use embarrassing my kids! I learned this from a long passed on father in law. The old guy was amazing. He would have been the top salesman in the world. Everyone was a potential friend and Im sure remembered him for ever.

Afraid? Nervous? Naw---just do it. If you make all the money you need without doing it then very cool for you. Otherwise, its another tool in your toolbox.
1 vote Thank Flag Link Thu Sep 30, 2010
A lot of sales people don't like cold call. The main challenge is "fear"; fear to engage a conversation with someone they don't know... I know I get a cold sweat just by thinking to make the first cold call. These are some advises: talk less and listen more, ask questions and let your prospect talk... I like face to face conversation; it happed to me to check if my prospects were on Facebook... at least I would have their pictures in front of me when I make the call...
1 vote Thank Flag Link Fri Sep 24, 2010
Cold Calling, Expireds, Door Knocking, PPC and Social Media all work! The question we all need to ask ourselves is, "Am I willing to work at it for 90 days straight? Because the reality is that for all of us in Real Estate, everything is done in 90 day cycles. I've been in this business for 19 years and I'm still cold calling and thats because I want to keep up my production of well over 6 digits. When you know your numbers its really fun, I've been tracking my numbers for the last decade and right now for every contact I make, I earn $30.64 wether they say "Yes", "No", Hang up or even cuz me out! But thats ok because I do 100+ contacts a day, so that's all future income $3,064 Bouyah! So give it a shot but stick with something for 90 days you will succeed!Numbers don't lie.
1 vote Thank Flag Link Thu Sep 23, 2010
I have cold and warm called for 28 years. If you do it consistantly it works if you do not it does not work.
You will find great people just like door knocking or open houses.
It is brutal to the mind in the begining. So if you are not comfortable learn at a slower pace but learn.

With the internet people trying to sell leads everyday. We need to propect for listing because more then ever you we control the market if we control the listings.

I heard that from Tom Hopkins 28 years ago. If you plant the seed you get the harvest. It has never been more true then now.
1 vote Thank Flag Link Thu Sep 23, 2010
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