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Don Downing, Other/Just Looking in San Diego, CA

Century 21? ReMax? McMillan?

Asked by Don Downing, San Diego, CA Fri Dec 19, 2008

So I recently have gotten a few letters from brokers and general managers working under various company names such as Century 21, ReMax, and McMillan. They've all said the same thing as far as "we've got a great program for people starting out and lots of help and the best technology and blah blah blah".

I've looked at all of them online and haven't really found any difference as far as the "face value".

My question is this: for those of you who might have worked under different names, what's the difference between Century 21, ReMax, McMillan, and other real estate offices?

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Answers

7
Okay everyone,stop the rhetoric and lets tell the man facts.
Number 1- I have been with three different companies and the training is different except in four of them with different names. Reology is a conglamerate of Century 21, ERA, Caldwell Banker, Southerby and I understand that will also own Homes and Garden Real Estate as the same name of the magazine. These companies all have the same training. These companies also have international and relocation services that are all part of the same group but in different names. Century 21 as a couple of others have International franchises all over the world, Century 21 has over 8000 offices and over 104,000 agents even in these bad couple of years. That says we are still growing and growing. Because this is the first name of Real Estate recognized in 57% of peopel asked a simple question,.

If you a customer were to sell your home or look to buy a home. what real estate company first coems to mind? 56% said Century 21 Noyt any of the otheres even came close to even 30%.
Keller Williams,Remax and some of the others are good companies and the founders of some of those were Century 21 people and or one of others under reology.
I say look at not only the training but also what it is going to cost you. Is ther a desk fee that you will have to pay even though you are not making any money. Is there someone that is going to be your mentor, shopw you the ropes, tell you everything you need know, is ther a chance you could be someones assistant that will help you learn and teach you the experience you will need to go forward?
Do not be discouraged, it will not happen over night to learn what you need to, so you can be your own person. Do not be discouraged because you will need to spend time and money to get your name out there, keep up your CEU's take specailty classes for designations and so forth. So look at all of them and make sure you have questions, questions, querstions. If a Broker or ownwer say, well that i can not answer until you ahev started, then that isn't someone to trust. But no bropker can answer the question of how much money you will amke in the first two years. You maybe one of the lucky ones with a great starting base of influential people and contacts that will constantly feed you leads and refer you.
So good luck. Let mne know who youu went with. pdolci8332@aol.com
0 votes Thank Flag Link Fri Dec 19, 2008
The company that offers the most training to their agents is Keller Williams. I have always said Knowledge is Power.. I'm going to keep this short and sweet. When I meet a client, buyer or seller, I always tell them that they should pick the agent for who they feel will be the best fit. I would say to call a few Real Estate companies, ask some friends at work who they used and why.... heck , i could refer some one to you in your area.. but you need to interview a few agents and see how they present what they have to offer with the support of their company behind them. It's not all about the pin they wear on their lapel or the sign that is on your lawn, it is about the client and agent relationship. Who will you feel most comfortable with..who will teach you about buying a home.... I hope this helps
Good Luck
Debbie
Web Reference: http://debbiesellsny.com
0 votes Thank Flag Link Fri Dec 19, 2008
Everyone is mentioning training and they are right Century 21 has the highest rated training program in real estate they are on the top 100 list for thier CLS system. That list includes every industry and is quite an honor and testimate to thier dedication to training. But more than that they are the most recognized brand in real estate today based on the last years Millward Brown Study. I promise as a new agent you want people to remember where you work and being with the most recognized helps with that. On a local level you have to really analize what you have as far as natural skills and what you need and really be willing to take direction from someone and then ask the questions that will ensure you get help with those skills either you lack or that need to be improved upon. So while we all think we are with a great firm for you it might be someone different because the personality and office enviroment just works better for you.
0 votes Thank Flag Link Fri Dec 19, 2008
Don,
With the dominence of the Internet, you should be able to work anywhere. Find someone you like and someone who has your ethics, values, goals etc. Many times agents change offices and I think many of them run into new issues that adversely impact their business (new cards, new e-mail, new signs etc.). You mnight call Gary Laturno, a broker, lawyer and former FBI agent and principal of Laturno Kuick Realty http://www.landkrealty.com/
He is very into training and professional development and is successful investor and property manager too.
619-741-9652
0 votes Thank Flag Link Fri Dec 19, 2008
You also should look at some of the smaller companies. With the big box companies, you can get lost amoung all of their agents. Many smaller companies offer training as good if not better than the big guys.
Web Reference: http://www.pineapplehut.com
0 votes Thank Flag Link Fri Dec 19, 2008
As a past mentor for Prudential California Realty training new agents it is important for you to find a Company that has a good training program and possibly a mentor/mentee program. Since Real Estate has been shifting the last few years most of the Companies have not been focused on newer agent training.

I would recommend that you find an office close to where you live and one where there are many listing agents which will give you opportunity in doing open houses. Study your local market and make sure there are sales and that you would be comfortable in that market. Interview with Branch Managers and pay attention to staff and talk to a few agents. You want to find an office and Company that you feel comfortable in. I am now with Coldwell Banker and have been very happy with the support and they have new agent training. Century 21 has good new agent training. Many of the smaller brokerages are struggling in this market and don't have much to offer the new agent.

There is no magic in this business, it takes someone that wants to work hard and has strong sales skills. You must be informed of the market opportunities and not afraid of rejection. Each Company has a different culture, find the one the aligns with your belief's and goals.

If I can help you with any specific questions please give me a call. Best of luck on your real estate career, it is a great business!
0 votes Thank Flag Link Fri Dec 19, 2008
Your best bet is to find a company with a great training program. Also you want a company that provides alot of typical resources. For example Coldwell Banker gives you signs to use Re/Max you pay for your own. If you are just starting out I would interview many of the bigger players in you market. who has the most listings... more like to get a call from a buyer on listings than because of the campany. Also find out what your fees would be. Places Like C21 and CB have lower splits but less fees for you to pay. Re/Max Has higher splits but you pay for everything. All and all listening to those who have been doing it awhile and apply you knowledge of the internet to the business.
Web Reference: http://www.AndyDetar.com
0 votes Thank Flag Link Fri Dec 19, 2008
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