First and foremost, a real estate agent is a problem solver. In order to solve a problem you need to be familiar with all the related circumstances. You need to spend at least an hour getting to know your customers objectives and resources. This will allow you to come up with alternatives other than the ones the customer has considered on their own. You want to make the most of the customer's resources in order to fulfill their ultimate goal. It is your job to explain their options to them and let them make the ultimate decisions.
In order to do this you must be well informed on the qualifications of down payment assistance programs, financing quidelines, potential repairs required by lenders, have a network of support companies that do not overcharge for their services, market values, repair costs, the customers network or abilities to preform repairs, the level of risk the customer is willing to tolerate to get what they want, the time table you are restricted to, aware of travel time for the customer to work and extra curricular activities, and much more.
Basically, you need to furnish the customer with the knowledge that you would be seeking if you were making these decisions for one of your family members. You need to point out the pros and cons of each option and advise them on the one that you feel would be in their best interest financially and emotionally to meet their family's needs.
Brenda Gravitt CRS, GRI
Coral Shores Realty
bkgravitt@gmail.com - Wed Sep 30 2009, 07:59