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Pros and cons of hiring a listing agent

By Trulia | Published: Oct 14, 2009 | 57 Comments

When it's time to sell your home often one of the first questions you wrestle with is - Do I hire an agent or sell it on my own? After all if you can sell your home successfully without the help of an agent you may stand to gain a substantial sum of money that could be used for the purchase of a replacement home, a new water ski, or that Harley Davidson you have been eyeing.

So what are the Pros and Cons of hiring a listing agent? Let's take a look:

The pros

  1. Market knowledge

    An agent will be able to provide detailed market information about the overall market, your neighborhood, and your specific home that will be crucial to targeting the right price and marketing strategy to attract a buyer quickly.

  2. Unbiased opinions

    A good listing agent will tell you not only what buyers will love about your current abode but what will turn buyers off as well. For instance green shag carpet is out but colorful walls are in. The ability to provide a critique of your home's curb appeal and help with home staging tips can be crucial to building a good first impression with buyers.

  3. Marketing expertise

    Agents are trained to pick up on key features that will set your home apart from the competition. Building on these focus points, they can structure a multi-media marketing approach to finding a buyer using their economy scale (advertising multiple properties) that will be hard to match as an individual homeowner.

  4. Exposure

    The biggest advantage of using a listing agent is often the dramatically increased exposure that an agent provides through the Multiple Listing Service and web marketing strategies. As typically over half of all listings are sold by co-operating brokers, when you work with a listing agent you are actually tapping into the buyer inventory of every agent in your community.

  5. Negotiation skills

    A listing agent provides sellers with an emotional buffer between themselves and the potential buyer. This often makes negotiating a sale easier and more profitable for the homeowner as it's far easier to reject or counter offers through a third party rather than face to face when selling on your own.

The cons

  1. The money

    Using a listing agent will often cost a substantial sum of money. For cash strapped or equity poor homeowners this can be a challenge as it will mean their net proceeds after closing will be reduced. Even sellers without any financial challenges often cringe at writing a check to a listing agent if they can avoid it by selling on their own.

  2. The price

    Often sellers who forgo a listing agent pass part or all of the commission savings on to the buyer by reducing the price of the home. This strategy is designed to increase the speed of the sale by making their home the "best buy" on the block. In addition many sellers use a portion of the savings to pay for selling incentives like buying down the buyer's interest rate or paying for part of the buyer's closing costs.

  3. The control

    Selling on your own means that you will retain full control over every aspect of the sale including pricing, marketing, and negotiating a sale. For sellers who thrive on managing the details this means success or failure will rest on their shoulders.

  4. Showing the home

    Many sellers feel they are the best qualified persons to show their home. After all they know more about the home than an agent and they are often able to point out important details that both buyers and a listing agent might overlook.

  5. Negotiating a sale

    Sellers who aren't afraid to haggle over price and terms with a buyer may prefer to negotiate directly with a buyer. By standing toe to toe with buyers many private homeowners feel secure that they won't miss an opportunity to "make a deal."

So what's best for you - sell on your own or hire a listing agent? Weigh the options carefully and don't be afraid to interview both local For Sale by Owners who have tried it on their own and local agents who can provide you with a list of their services before making your decision.


By Chris Novak,  Wed Dec 9 2009, 13:20
Just a quick comment on number 4 "showing the home". There are safety issues involve with showing your own home. It is important to know who you are letting in your home! Get a call back number and call them back, be cautious about showing the basement, never let people in who just knock on your door (how do you know who this person is), and never tell anyone that they can't see the house because" nobody will be home" that day.
When I'm talking with a potential buyer, I ask a lot of qualifying questions and get as much information as possible to determine if they are really looking to buy or??
By Nick Alameddin,  Wed Dec 23 2009, 16:53
Pricing your home is the most important aspect of the sale, when choosing an agent look carefully at the number you are presented with. Listen to your agent, chances are they have done their homework and know what your home will sell for.

If you overprice your home, it will sit on the market. If it's on the market for two weeks with less than 5 showings, chances are it's over priced. If it has been shown over 20 times in 2 weeks and there are no offers, chances are it's overpriced. Price it 3 to 4 percent under market and watch the buyers competing to buy it and pay you market value.
By Tricia Roe,  Thu Dec 31 2009, 08:55
Selling your home yourself?? How do you know the person you are taking through your home is trully qualified to buy your home?? When a professional agent brings a buyer into your home the agent has already had the buyer speak with a mortgage lender. And, most of us bring the potential clients into our offices to chat and look at listings online and just get to know them. This gives us an insight in their interests and just how serious they are!
By Joseph Washick,  Sun Jan 3 2010, 12:21
Enlisting the help of a real estate agent or broker you TRUST is critical to your success in selling in this "buyer's market". The points above provide a sound basis for making a decision; let's look at those choices more closely, from the mind of a broker who values his ability to serve.
First, Market Knowledge IS invaluable. Unbiased Opinions and Marketing Expertise could be included in this first category. A real estate professional can provide you with a Comparative Market Analysis (CMA) which, much like an appraisal, provides you with comparable area homes - currently active and available - pending and waiting to close - and recently closed sales. These will point you in the right direction for pricing right. Any CMA should include a marketing plan and the comps serve to enforce the unbiased opinion. So let's talk Exposure and Negotiating Skills. There is no doubt that the MLS provides the necessary MAXIMUM exposure. As for negotiating, agents are experienced and the best agents usually listen more than they talk. Interview agents and you will find one capable of negotiating when you find one selling you on their service and professionalism. Let's talk about price. I don't think it's rocket science to recognize that pricing low increases the saleablity substantially. Still, there may be some discussion with the real estate professional about a pricing strategy. Perhaps speculating for a nominal or short period of time can be followed with price reductions that give the appearance of seller motivation but still command a final sale price that may exceed pricing right in the first place. This is a tricky proposition but homes prepared well and offering the bells and whistles can pull this off! Professional staging can help.
Control- geesh, a good agent and a motivated seller should not even consider this variable. Success REQUIRES TEAMWORK and if they aren't equals in their quest for selling then selling may elude them. If a seller makes too many obstacles to showings or if the agent is hardly available then the teamwork breaks down. A seller should seek to motivate the agent with a compelling commission. After all, this renumeration is usually the agent's ONLY source of income and all sales are very competitive. A final note: sometimes flexibility is as important as standing your ground. Value fluctuates with time; it goes up and down. The most important variable to getting a decent amount of money is finding a motivated buyer. Compel that buyer with the positive aspects of the house and be prepared to be flexible. When a buyer likes your home, they will know it; most likely, you will know it too. Then they will buy it... if you let them. Just food for thought (smile).
By Marianne Bandy,  Mon Feb 15 2010, 16:37
90% of the time, an experienced, professional realtor will sell the home faster and for money than the owner can on their own. Why? Because they know what they are doing and they do it day in and day out. How often does an owner sell a home? How do they market it? Can they negotiate effectively?

Marianne Bandy
RE/MAX Professionals
Denver, CO

By Leslie Ebersole,  Sun Feb 28 2010, 19:54
Trulia staff: have you thought about the consequences of recommending that a seller show his own home? At a minimum if he makes statements that can't be proven out the sale may fall apart. More serious are future legal consequences of not understanding disclosure requirements. If you haven't experienced a seller's enthusiasm for his own home clouded by his profit motive, let me describe a former seller.

He had sold many houses "on his own" in better markets. After a few weeks on the market last year, he began complaining that I wasn't selling aggressively enough. He wanted me to conduct showings scheduled by buyer's agents, not typically done in our area. After all, how much can you really say about a 3 bedroom 1300 sf house? Yep, here's the kitchen, yep, that's the garage, whoops, sorry, it is a little crowded for 5 people here in the living room.

In any case, he decided to be there for showings so that he could point out:
- The old garage could be used for a bedroom (maybe, but not typical in this neighborhood).
- The toilet and hose in basement could be easily converted into a full bathroom (maybe, but what does easily mean? If it's so easy, why didn't you do it yourself?).
- No one really needs two full bathrooms, we raised two kids here with just one bathroom (other houses in this price range offer two full bathrooms, wanting two bathrooms is not a moral failing on the part of the buyer or a reflection of current or future parenting ability)
- This is a better neighborhood than over across the street. The houses are worth more here, everyone knows that (sure they are, just the data disagrees with you)
- This is the best elementary school in the district, our kids went there (first, you're actually middle of the pack in rankings and I can't lie about data available to the public. Second, please don't bring your kids into it, that won't help make the case, trust me.)

We parted ways. I can't lie and keep my license or sleep at night.
By Mary Mang,  Tue May 11 2010, 12:38
Selling on your own is only a good idea if absolutely NOTHING goes wrong. Only 11% of homes sold are done FSBO, usually to family or friends. Of that 11% , 76 % wind up in a lawsuit !!!!! On top of that , a home sold by an agent nets more $ than one by a FSBO , so why would you not use a professional to sell your home ?
By Cinnamon Boffa,  Wed May 26 2010, 12:05
A good agent makes selling or buying a home look easy. There are a lot of contingencies that could be involved in selling your home. If you miss one, it could cost you a lot more than if you paid a professional to sell your home.
By Jennifer Fivelsdal,  Fri Jun 4 2010, 19:44
It has been proven that houses sold by a real estate agent usually sells for more. If you are selling the house yourself the potential buyer is expecting a bargain.

You probably won't save money doing this because you will have to be involved with making appointments, having people who were not pre-screened enter your home not to mention the contingencies. Also having a person who is not personally involved doing the negotiation should not be under-estimated.
By Voices Member,  Fri Jun 18 2010, 20:59
i want to thank everyone that takes the time to post. i learn so much from reading all of your comments.
Thank you
By Sergio Hernandez,  Wed Aug 18 2010, 10:40
There is always a price to pay, even if you sell on your own.

Nothing is free and the money you think you may save selling yourself, may be well worth spending on an exceptional Realtor to market your property.
By Carlie Back,  Wed Aug 25 2010, 15:43
Well written with valid poitns on both sides.
By Fran Rokicki,  Sat Sep 4 2010, 10:31
In our current market, be sure to have someone you know, refer a good Realtor to you. Having the right advice, now, can save you thousands of dollars, later.
By Mike Seebinger,  Tue Oct 12 2010, 21:57
My suggestion is to simply hire an agent that specializes in your neck of the woods. Do your research and see what kind of marketing the agents you are considering are doing that differentiates them from the competition. Ask your agent to view properties of relevance so you have buy in on your list price and are aware of what you are up against. Having a good agent will make your life easier and save you money in the end. Having a bad agent will cost you time and money. http://www.MinneapolisMike.com
By Rick & Donna Hamblen,  Mon Nov 29 2010, 11:08
Your home is your largest financial investment. With that said, why would you attempt to sell your home yourself when you consider the disclosure issues, liabilities, safety issues, paperwork, etc. associated with the selling process? Even we who are full-time experienced Realtors didn't attempt to sell our own personal home a few years ago even though we could have and we had the expertise. Selling a home For Sale By Owner (FSBO) is like representing yourself in a legal transaction rather than hiring a qualified attorney or trying to heal yourself or self-diagnose yourself instead of going to a qualified experienced doctor. TRUE full-time, full service Realtors are in the business of selling homes. They know what buyers want, they have the exposure you need, the connections and the relationships with other Realtors who may have the perfect buyer for your home, and they know what the market is doing and how your home should be priced and presented to to the marketplace. Pricing a home too high especially in a buyers market is the kiss of death. And let's face it -- as sellers we are usually emotionally attached to our homes and don't see what others see. When you put a sign in the yard, your home becomes a product -- it's your temporary residence. You have to detach yourself emotionally from your home. And what this post does not tell you is that according to the National Association of Realtors (NAR) 2009 Home Buyer & Seller Survey, 94% of buyers used the internet to search for homes and 81% of buyers used a Realtor to help them find their home. Only 11% of For Sale By Owners (FSBO's) sold their home without involving a Realtor in the transaction. The typical FSBO home sells for much less than the typical agent-assisted home. Most buyers ignore FSBO's because they fear they have something to hide, are priced too high, or are not as nice as homes listed with a Realtor. For sellers who may be forced to sell their home for less than what they owe -- known in the industry as a Short Sale -- the commission is typically paid by the bank who holds the mortgage -- not by the seller. The exception is when the seller has savings & investments that they can tap into. Even in those situations we have seen sellers and lenders work out a payment plan. In those situations where a seller has little or no equity in the home and thus is tight on the numbers, but have some savings or investments, they should at least consider using a Realtor that has flexible listing options to protect them. There are a few FSBO's who have been successful selling their homes but they are few and far between. The statistics speak for themselves. Protect yourself and interview a few Realtors. And please, focus on the Realtor, not the brokerage. Every brokerage has good and bad agents. It's the Realtor who will be servicing you. Look at their listings, find out how they will communicate with you and how often. Be sure you can review the photos and the information they post on your home. Have them take you and show you your competition if you don't agree on pricing and have your Realtor update you on what's happening in your area.
By Jim Paulson, Owner/Broker,  Mon Jan 31 2011, 10:27
Remember, Realtor's are typically independent contractors. Therefore, they each have their own way of running their business and marketing. Hiring a Realtor is not like going to McDonald's to buy a Big Mac. Every Realtor in any given franchised real estate company is different, let alone a Realtor with a different company.

Dare to compare! For example, check out my blog here on Trulia!

Best of luck!
By Maria Duval,  Tue Sep 13 2011, 23:53
Choosing the right agent who leads a Seller in the process...... is basic!
A Realtor who speak more than one language and is familiar with technology....... is a most ! to perform in International Markets.
By Scott,  Wed Sep 21 2011, 16:13
Several realtors wanted to list my home around $800k. I sold it myslef for over $1 million. Realtors are motivated to sell quick and take their commission investing as little time as necessary.
By Marcusflorence,  Wed Oct 19 2011, 23:16
I'm an agent in Richmond, VA and a good agent makes selling or buying a home look easy. I'm always looking to refine the information on my site to make it more useful for visitors. There are a lot of contingencies that could be involved in selling your home. I'll take this input to heart and work on adding more demographic specific and location based info to my pages.
By Shawn Rosa,  Tue Dec 13 2011, 10:18
There are no cons to hiring a listing agent. 90% of FSBOs end up listing with a realtor. Everyone needs a listing agent, unless they themselves are a professional realtor.
By David W,  Thu Dec 15 2011, 12:54
Wow, lots of agents voicing their opinions here. Well, I've used Realtors in the past many times, and in more cases than not, I could have done a better job myself... and I did last year. I sold our home after the agents listing period lapsed. Not saying it's the way to go for everyone, but for me, it worked. I only suggest a FSBOwner who sells their own home, do their homework. Read up on the process. You can do it.
By Stephanie Leon PA 786-574-3928,  Sat Apr 28 2012, 10:20
FSBO's usually end up getting less than if they paid out commission. Mostly because buyers who approach FSBO's think they can reduced the price from the start since the seller is not paying a commission.
By Erik Collier,  Thu May 10 2012, 10:23
The CEO of forsalebyowner.com had to hire a BROKER to sell his own home. He tried it himself, but was forced to bring in the experts. There IS a reason why the real estate industry has been around for so long. To put it another way, if you had to have an operation, would you want the Cardiac Surgeon (Broker) or the Med student (homeowner) with your life in their hands. As realtors, we have greater access to tools, private networks, and years of experience that does make the difference. http://www.ErikNow.com
By Stephen Smith,  Fri May 11 2012, 12:12
If one is educated , of a sound mind, and motivated to do research on this issue, it is my conventional wisdom that tells me that FSBO deals can be successfully accomplished. On the other hand because of the potential legal risk involved, at least consultaion with a real estate attorney may be in order. By seeking legal advice one stands a better chance of avoiding any surprise legalities that might prove costly to the point of total financial wipeout. REMEMBER TO READ, READ, READ, READ; And if you do not understand something even a little, bring in the professionals at this game! Never sign on the doted line unlessd you have a clear and concise understanding as to the nature and intent of the document..........
By Kaye Wynne Porter,  Sun May 13 2012, 09:52
Have asked numerous questions of friends who are Realtors who have given me pointers on marketing and price, and I have a Real Estate Attorney to handle all the necessary legal documents. That said, I'm going to at least try my hand at FSBO and continue to research, read and learn! We'll see how it goes.
By Joel Rivera,  Wed May 30 2012, 17:50
Working with a Realtor is probably your best option since it is the Realtors job to market your home 24/7. The reality is that most people don't have the time to spend marketing, promoting, advertising, scheduling appointments, vetting and negotiating offers.

For more on selling a home check out this site

By David R Indermill,  Wed May 30 2012, 22:52
More 90% + homes are sold by a Realtor. Sellers rarely save money by Selling their home own by owner unless they are a seasoned Seller.
There are over 300 documents that need to be organized, processed and filed etcetera. It pays and saves you lotts of stress and time when you hire a competent agent who will provide you superior service.
By Matie,  Tue Jun 26 2012, 04:57
When you put a sign in the yard, your home becomes a product -- it's your temporary residence. You have to detach yourself emotionally from your home. And what this post does not tell you is that according to the National Association of Realtors (NAR) 2009 Home Buyer & Seller Survey, 94% of buyers used the internet to search for homes and 81% of buyers used a Realtor to help them find their home. Only 11% of For Sale By Owners (FSBO's) sold their home without involving a Realtor in the transaction. The typical FSBO home sells for much less than the typical agent-assisted home. Most buyers ignore FSBO's because they fear they have something to hide, are priced too high, or are not as nice as homes listed with a Realtor. For sellers who may be forced to sell their home for less than what they owe -- known in the industry as a Short Sale -- the commission is typically paid by the bank who holds the mortgage -- not by the seller. The exception is when the seller has savings & investments that they can tap into.

By Adam Krzesniak,  Mon Jul 9 2012, 10:06
Best way to get a good agent is to ask people living in that neighborhood - You cant go wrong with a good refferal
By Patricia Croake,  Tue Sep 18 2012, 12:10
It is always a positive position for a home seller to use a listing agent. Why?
We have the most up to-date comparables for your home and it has been proven that agents will always negotiate a higher selling price for their clients.
We also can explain to home seller the best way to market the property and how to stage home before being seen by buyers. Buyers want to see themselves living in your home, not you! Put away the family pictures, and de-clutter your home.
Spacious rooms are what the buyer wants to see and of course always keep clean, neat for that unexpected appointment.
Listing agents have more reach into the real estate community as far as marketing your property and can reach more potential customers. The more customers, the higher the selling price will be and that is always the best end result.
We have more online tools and in this market the internet is the first place where buyers look for homes.
Some people think that paying the commission to an agent is a "con" but the agent can negotiate price, property conditions better than a home owner and will always get the client the highest price.
By Carmen Brodeur- Top 1% Realtor,  Tue Oct 16 2012, 10:19
I think it's very important to hire a listing agent that will provide your home with the most online exposure. They also need to be upfront and honest with you about the realty of what your home is worth.
By Liliana Reeves,  Tue Dec 4 2012, 14:03
Very important to hire a listing agent that works your area and knows the value of your home.
By Mitchell Hall,  Wed Jan 30 2013, 11:50
An unrepresented seller may believe they are saving commission but the bottom line is how much the seller nets. The price a seller gets is a function of the marketing they choose.
By Ruthie McLennan,  Wed Mar 6 2013, 09:10
There are many reasons to hire an experienced real estate professional to market & sell your property - all of which are readily available in our information age. I'm not sure you'll find what -to me- is the most compelling reason to use a realtor - your sanity! Of course, you can act as your own agent but do really have the time & patience to slog through the process from start to finish? I contend your time is worth more than that.
By Barbara Gregg,  Tue Mar 12 2013, 08:18
In this litigious society, it makes sense to hire a Realtor. It's cheaper and less brain damage than hiring an attorney after closing,
By Barbara Gregg,  Tue Mar 12 2013, 08:19
In this litigious society, it makes sense to hire a Realtor. It's cheaper and less brain damage than hiring an attorney after closing,
By Laura Castellucci,  Fri Mar 15 2013, 19:54
Experience counts, Knowledge is power; I have no idea why anyone would want to be a FSBO in this market......I find most buyers contact a realtor...and the way for a seller to get the highest price possible and /or multiple bids is to have as many buyers as possible viewing the homes....we have over 35,0000 offices/agents in our area, it makes sense..FSBO's do wind up selling for less, most buyers know why they are FSBO..therefore, they will offer much less;.
By Carol Sexton-White,  Sun Apr 7 2013, 09:28
As a potential seller, I am confused about points. What are they, why do they exist and what do they do? Why cant a person just put up their down payment, sign for a mortgage and be done with it? Why are "points" a negotiation item too along with everything else?
By Manny Meneses,  Sun May 19 2013, 20:21
My colleagues above have pointed out a lot of great points. If the only pit fall in selling your home is pricing and finding a buyer, then I too would agree with you. However, lets put it into a better perspective; Lets say you took an auto shop class in High School and now years later your car needs new brakes. So instead of paying your local mechanic, you decide to do it yourself. Finding and buying the parts would be the easy parts. How about jacking up the car, taking off the old brakes, putting on the new ones, and would you have all the tools you need or would you have to buy some? Well this is similar to selling your home; You can get a price, find a buyer, and might be able to put together some sort of contract, but do you really have all the tools you need to negotiate and complete the sale? Experience does count, knowledge is power, and having the tools required is a must! as the old saying goes...."You get what you pay for".
By Toby Crabtreee,  Sun May 26 2013, 21:28
Thanks a lot for sharing this very useful post. I totally agree with your points. Selling a house and getting the right price is not an easy. Therefore it is important to hire the right agent who has a complete knowledge about the market and can guide you in the right direction.

By Judy Gonzales,  Wed May 29 2013, 05:57
The Pros far out weigh the cons. it is best to hire an agent who knows the market and will help the seller get as much money as possible.
By Kat Tyree,  Mon Aug 26 2013, 15:57
Regarding #5: A good, professional negotiator (experienced listing agent) can negotiate you right up to top dollar because of top market knowledge. They can also reduce selling time by pricing right, and be sure to ask yourself how much a streamlined process will help in an already stressful time. You are moving soon, and an agent's advice and expertise is worth a lot of money. In the end, knowing what to disclose can save you money as well.
By TriangleCarpetSpecialist,  Wed Aug 28 2013, 12:21
There are definitely pros and cons, a lot depends on TIME which was not bought up in any category surprisingly.
If you have the time to find out what you need to do to sell the house that's great but many of us are time constrained and simply don't have the time to do that.
By Jasonmbreig,  Thu Nov 7 2013, 10:24
Understand your market and buyers. Most full time agents do the homework needed to understand these things. Where do you plan on advertising your home, for what price, what do you say in the ad comments, are your calls real buyers ready and able to buy, are you maximizing your potential, do you have all the disclosures filled out properly, are you aware of closing costs and who will negotiate on your behalf any and all issues that arise thorough the closing process? And probably most important to you is did you get the price you wanted? If you cant answer these then I think you should seek a full time agent who knows the market. Very likely they will net you more for less stress in a much better time frame than a FSBO could ever do.
By Christina O'Dell,  Thu Mar 6 2014, 23:01
Interesting topic that gets a lot of debate. There are many valid points in the comment discussion as to why a realtor should be hired. While I can see the attraction to selling your own home, the people I normally hear this from have been disappointed by a realtor in the past and are now skeptics. I think the real issue is hiring an unqualified realtor. A qualified and energetic realtor will bring you better results than can be attained on your own. Do your homework, hire wisely, and the rest will come along.
By Freida Knight,  Sat May 17 2014, 12:35
In 2014, I think one of the most important things you can do to promote your house so that it will sell for the highest price possible is to tire a knowledgeable agent--one who lives and works in the local area. On a daily basis, they know what is selling and for what price and what terms. The terms of the sale can sometimes save you thousands of dollars. In recent surveys by the National Association of Realtors, it was documented that homes listed with qualified realtors sold in less time and for more money than homes For Sale by Owner. What about the paperwork necessary for a transaction to close? Do you know what is required and who needs what?
That is what we are paid for. I have sold real estate in Northeast Atlanta for more than 20 years and I can assure you that it will be less stressful and more financial satisfying if you list with a competent realtor.
By Paul Newman,  Tue Jul 15 2014, 17:47
These articles and view points add a lot of value to a seller that is thinking about going for sale by owner. Stats have been proven time and time again that a seller will net more listing with a realtor and get there home sold faster.
By Tony Delisi,  Wed Sep 24 2014, 14:20
Today there are too many drawbacks to sell your home yourself. One area of concern is law suits. What if a person falls down the stairs while viewing your home. Are you covered? What if you make a mistake in the paperwork? All the agents in our office are covered by errors and omissions insurance and if you don;t have it, you are taking a big risk with your entire net worth. In addition, can you follow the fair housing laws in your state? You are exempt from some but not all. Just advertising something like "turn left at St Mary's church" man\y be illegal in your state. I think there are many ways to save money but that selling a home on your own is not one of them.
By Karen Haug,  Wed Oct 8 2014, 09:57
In regards to number 4 & 5 in this article, Yes I like to know all about a listing to, but can the seller set their emotional attachment aside? Real Estate agents are a third party, should know the process well to better advise both buyer and seller.
Besides, if you were and accountant and your furnace went out, would you fix it yourself or get a professional in that field of expertise?
Selling or buying the biggest investment of your life is kind of nerve racking, so why not get with a professional who is trained in the field to help you. Most of the time it is worth it and actually saves you money. Figure up all the utility bills, payments, property taxes you are paying out, when an agent screens buyers and may already have a buyer for your home and can do everything for you and get the sale going quicker.
By calebhart54,  Wed Oct 8 2014, 11:24
This is a question I have been contemplating myself. I was worried that hiring an agent would cost too much which would lower my margin of profit. After reading this article I have a lot more ideas. I think that a realtor will likely pay for himself with all the extra money he can get me from the sale of my home. I really don't know all that much about real estate so realtor can be a wise investment in my case. http://greghoneymichael.com/
By Ken Gordon,  Wed Oct 15 2014, 16:32
The link below should say it all. The owner of "for sale by owner" used a REATOR.

By Noah Seidenberg,  Sun Dec 7 2014, 09:36
In this day and age FSBO will not work. You need a good agent
By Anna Rohde Yuan,  Thu Jan 15 2015, 06:57
You need not only hire a good agent to sell your properties but also an international agent. Why? Because there are more and more foreigns want to invest their money on US properties. According to the National Association of Realtors, Chinese buyers accounted for the largest sales volume $22 billion from April 2013-March 2014. China also accounts for the second-largest share of transactions in real estate. It is globalization age, you not only need to know the local market but also international market. It will absolutely help you to sell fast and higher.

If you are thinking of putting your properties on the market, we have the best ways to reach out the most prospective buyers locally and internationally.
We have an awesome international team will help you put your properties on our international marketing to attract more foreign buyers.

Give us a call today, we will help you to sell locally and internationally.

Anna Rohde Yuan 安娜‧罗德‧袁
President, Helen Adams International Realty
15235-J John J. Delaney Dr.
Charlotte, NC 28277

© 2014 Anna Rohde Yuan. All Rights Reserved
By Calvin James,  Sat Jan 17 2015, 11:45
Than you for the tips! We are currently trying to sell our house on our own and it hasn't been going to well for us. I think we need to hire an agent to come along side our efforts. This article convinced me even more so of it. We will probably start looking for one next week. http://www.nevasca.com
By Mark Saunders,  Tue Feb 3 2015, 10:59
When your sick you see a doctor / when you sell your house you need a realtor
By Dawn Mastromarino,  Sun Feb 22 2015, 10:40
You need an agent who knows what they are doing. Entering into a listing agreement with a real estate agent can be a risky business. Every sales representative will promise the world when it comes to effectively marketing your home, but how many of them can back that up with solid performance?
According to a recent survey, 72% of home sellers were dissatisfied with the performance of their agent, even if that agent had sold their property. Make sure they back their performance and have the systems in place to perform not just fluff.
By Mike Parker,  Thu Feb 26 2015, 07:01
Ask your agent for references and then CHECK them!!! And if your agent says they will do something, hold them accountable!! Ask the agent for his/her marketing plan and read their pre-listing presentation!

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