Trulia has released version 2.0 of its popular, free app for real estate agents on both iOS and Android. The Trulia for Agents App is one of the leading mobile apps built specifically for real estate agents, enabling them to convert more leads and better serve existing clients while they’re on-the-go.
Today’s upgrade features an all-new design that puts leads front and center. The new app includes improved navigation and search capabilities, as well as seamless access to helpful real estate news, coaching and tips from Trulia’s Pro Blog.
Agents everywhere love using the Trulia for Agents app. “I get outstanding leads from Trulia,” said Stacey Feltman of Ebby Halliday Realtors. “Trulia’s mobile app is great because it’s easy to use and it helps me manage leads and stay on top of my business no matter where I am. The entire system is the very best out there.”
As real estate agents know, quick responses to new leads greatly increase the chance of converting them into clients. Recent research proves it, indicating that responding to leads within minutes doubles the chance of conversion1. If agents respond to a lead within 5 minutes, they’re 100 times more likely to make contact with that lead than if responding in an hour2.
That’s why the Trulia for Agents App is designed first and foremost to help agents respond to quickly and manage leads from anywhere on their mobile device. As leads come in, alerts are pushed to the agent’s mobile phone, enabling them to respond immediately and make a connection to a new client. The app lets agents search and prioritize leads by centralizing all Trulia leads into one inbox. Each lead is than organized by conversation, providing context and easier access to a history of communication.
Agents can also easily access a list of personal contacts, browse Trulia’s Agent directory and search listings with Trulia’s advanced neighborhood information and map functionality. Agents can use Trulia for Agents to check-in to listings they tour and display these check-ins on their Trulia profile. It’s a great way for agents to demonstrate familiarity with specific properties and expertise in particular areas, creating opportunities to connect with prospective clients.
Battling The Bay Area Competition
Most people look to investing as a way to preserve and grow their assets. Heather and her husband were no exception. They knew they wanted to invest in something, but weren’t sure what. They talked it over with their family and initially toyed around with the idea of buying a rental property. But the duo had lived in San Francisco for about eight years, and with Heather’s husband working from home, they were ready for more space.
“We had been talking about living abroad, and that’s why we were thinking of buying a rental. But when we decided we couldn’t live overseas, the next plan was to buy a home. We were prepared financially and ready for the next step.”
Heather and her husband started their house hunting journey back in May, looking at homes and different real estate websites online when they had a chance.
“We found that Trulia had the best interface and was the easiest to use. We really enjoyed the user experience.”
After about a month of casually looking, they found a property on Trulia that didn’t have any pictures, but the details of the house interested them. Heather’s husband contacted the agent who responded to his inquiry within minutes.
“Our agent was really tech savvy, and we were impressed with his eagerness to help. He seemed to know a lot about the neighborhoods we were looking at and provided great context. We hit the ground running and saw about 8-10 places at a time.”
Along the way, the couple felt the pressure of the intense Bay Area real estate market, and at times, would get competitive as they looked at homes.
“There’s this competition where – even if you aren’t initially interested in a house – you see someone else looking at it, and you think ‘What are you doing here? I was here first!’ There’s pressure to move really quickly. You see a house over the weekend, then the offer is due the next day, and you have this short period of time to make the biggest decision of your life. That was stressful.”
The two saw more than 70 houses during their journey, and after their first offer wasn’t accepted, they knew they had to change things up in order to be contenders.
“When our first offer wasn’t accepted, we thought this wasn’t going to work out. We didn’t know how we were going to compete with other buyers who had all cash offers and were bidding above the asking price. Then our agent refined our strategy, and we looked at houses that were on the market for a while.”
In addition to finding places that were on the market longer, their agent Brian Pugh narrowed the search to focus on certain neighborhoods just south of San Francisco in Redwood City and San Mateo. Brian understood what the couple wanted, so he helped guide them in the right direction.
After putting in three offers and getting outbid on the first two, Heather and her husband found the perfect home. It had been on the market for a while, and the neighborhood was just what they’d envisioned.
“The neighborhood was the biggest draw for us: a cute area of Redwood City with tree-lined streets. During the buying process, we got to meet with some of the neighbors and see kids playing around. We really loved the backyard as well. It’s a huge piece of property. It felt like our home and what we’ve been looking for.”
Their offer was accepted, and they recently moved in. They credit all their success to their agent.
“I don’t think we would’ve found something this fast if our agent wasn’t there helping us along the way. From the time we really started looking, it only took about three months to find our house. The agent we found on Trulia really helped expedite the home shopping process. One of the great things about him is that he’s continuing to work with us and help us with the long-term value of the property now that we own the house.”
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