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Door County Scott

by Scott Bader CRB, CRS

By Scott Bader | Broker in Fish Creek, WI

A good example of proper pricing

About 2 years ago I got a call from a man that had a very nice home to sell.  I met with him in person twice and presented a Power Point presentation with my marketing proposai.  I also emailed him a copy.  He wanted to move quickly to the west coast.  He liked my proposal and said he agreed with my likely sales price ($320,000-$330,000).  He appeared to be a very intelligent man.

At the last minute another agent came in with a proposal and he informed me he had listed with them.  I saw the list price in our Door County MLS and it shocked me...nearly $500,000!  My competition had just "bought" a listing.

Fast forward to yesterday and in checking the MLS I noticed it had just sold for just under what I told him after nearly 2 years of market time.  Now, the agent did get the commission but did the seller get what he wanted?  Two years of showing the home, paying taxes, heat, etc and most importantly not being able to move to his new home.

Would I have liked that sale?  Absolutely!

Would I do it any differently next time?  No.  My standards out weigh my commission.
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